Using Digital Coupons to Monetize Earned, Owned, & Paid Media

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4The Barilla Group
OUR Introduction SOLUTION• The industry’s first self-service secure Couponing Management System• Provides print-at-home and mobile couponing solutions• Works with 100+ <strong>to</strong>p brands and retailers in the US and Canada• Was incubated from Rockfish Interactive; is privately ownedDesign how your couponwill look when it’s printedPromote your couponexperience anyway you likePrints on 8.5” X 11”Single Coupon ExperienceORCoupon Gallery5
Page 1 and 2: Using Digital Coupons to MonetizeEa
Page 3: The Barilla Group• Barilla was fo
Page 7 and 8: Integrated Customer Benefits Journe
Page 9 and 10: What Do Customers Value?Why do your
Page 11 and 12: CouponFactory CMSDisplayAdvertising
Page 14 and 15: 14Barilla in the US
Page 16 and 17: 16Whole Grain Taste Challenge App
Page 18 and 19: 18In Banner Coupon distribution
Page 21: DriversHug Day Email BlastBarillaus
Page 26: Summer Salad Twitter & EmailChallen

Using Digital Coupons to Monetize Earned, Owned, & Paid Media

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