Apps Magazine Issue 61 - 2015 UK.pdf
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APPS PEOPLE GEAR<br />
GET EXCITED ABOUT…<br />
TAKING BETTER iPHONE PHOTOS<br />
OLLOCLIP’S NEW ACCESSORY TURNS YOUR iPHONE 6 OR 6 PLUS<br />
INTO A MOBILE PHOTOGRAPHY STUDIO<br />
6<br />
Olloclip’s clip-on lenses have impressed smartphone<br />
photographers since they launched on Kickstarter four<br />
years ago. Even though they are now an established brand<br />
in shops, including the Apple Store, the firm has returned<br />
to the crowd-funding site for its new product. Called the<br />
Olloclip Studio, it’s a photography-enhancing iPhone 6 or 6<br />
Plus case and accessory system.<br />
“Our new Olloclip Studio system is an innovative set of<br />
creative accessories that come together to form our most<br />
advanced mobile photography solution,” said Chong Pak,<br />
Olloclip’s design director. “If you’re using social media apps<br />
like Instagram, Facebook, Snapchat or broadcast apps like<br />
Periscope, Studio is the perfect companion,” Pak added.<br />
The Olloclip Studio is built around a phone case with an<br />
ingenious rail system, which allows the easy mounting of<br />
camera accessories. Unsurprisingly, this includes the firm’s<br />
clip-on lenses along with other various tools.<br />
The Studio case itself is rugged and has been designed<br />
to protect your iPhone from any drops and knocks against<br />
surfaces, meaning there’s a reason for leaving it on when<br />
not taking pictures.<br />
To get users started, each case comes with an accessory<br />
kit. A distinctive finger grip stands out as being of interest<br />
and should enable photographers to maintain a much better<br />
grip on their iPhone, irrespective of the angle or orientation<br />
of their shot.<br />
Also in the kit are two cold-shoe mounts for attaching<br />
lights or microphones, and two 1/4-20 mounts which can<br />
be used to attach the iPhone and case to a tripod, in either<br />
landscape and portrait orientation. Owners that pledged<br />
funding to the Olloclip Studio on Kickstarter will also receive<br />
a Kickstand Clip with their accessory kit, so they can prop<br />
their phone up while binging on Netflix.<br />
The Olloclip Studio Kickstarter launched 1 July aiming to<br />
raise $100,000, and was a runaway success, achieving over<br />
half its target in the first five days. The Olloclip Studio with<br />
accessory kit will retail for around $89.99 (approx. £58) and<br />
will hit shops in late September.
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