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LABELS&LABELING |29<br />
XEROX press operator Jean-Marc Mandon (left) with Matthew<br />
Berkeley-Hill, whose company manufactured the Autoflex<br />
Xerox choses Berkeley<br />
for pack printing<br />
XEROX has installed a Berkeley Machinery Autoflex Excel XT narrow web press to improve print quality and<br />
production efficiency on its product packaging. Nick Coombes reports<br />
Xerox has installed an Autoflex Excel XT narrow web press<br />
at its production facility in Limoges, France, to improve print<br />
quality and production efficiency. The Autoflex, which is<br />
manufactured by UK-based Berkeley Machinery, was chosen<br />
for its ability to meet Xerox’s stringent colorimetric tests on the<br />
printed packaging that it produces for its portfolio of leading<br />
international brand owners.<br />
Print production first began at Limoges in 1999 when a<br />
locally based industrial company contacted Xerox with a view<br />
to rationalizing its costs and improving the planning of its<br />
core business by outsourcing. Initially, using simple flexo and<br />
digital presses, the company supplied self-adhesive labels<br />
and instruction leaflets, and the working partnership endured<br />
for six years on this basis. But, in 2005, with the arrival of a<br />
new operations manager, Jean Michel Moreau, at the Limoges<br />
plant, Xerox began to develop a more commercial approach<br />
to its operation, which led to the installation of an iGen3<br />
digital press and associated finishing technology, designed<br />
for quadricolor page-to-page printing. This gave the Limoges<br />
plant an opportunity to extend its markets for commercial<br />
documentation in France and abroad.<br />
"Xerox began to develop a more commercial<br />
approach to its operation, which led to the<br />
installation of an iGen3 digital press and<br />
associated finishing technology, designed<br />
for quadricolor page-to-page printing"<br />
The year 2005 also saw the introduction of an offer to<br />
customers of ‘Performance Bonds’ that guaranteed the quality<br />
level of work being delivered. To ensure the company was able<br />
to meet the performance criteria, Xerox began to search the<br />
market in 2011 for the latest flexo technology, and initially was<br />
interested in sourcing a nearly new press. When one of the<br />
right age and specification proved difficult to find, the company<br />
turned its attention to new machinery, and via UK company<br />
Polygraphica, Berkeley Machinery's business partners, a new<br />
press was considered after Matthew Berkeley-Hill spoke direct<br />
with Xerox.<br />
The new Autoflex Excel XT at Limoges is an 8-color flexo<br />
NOVEMBER 2013 | L&L