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Articulate_5_Highly_Effective_Strategies_for_Creating_Engaging_E-Learning_v7

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Title How to Let Learners Pull Content 44<br />

Next, identify your learners. Are they managers? New employees? People<br />

in a specific department or role? Target your audience as narrowly<br />

as possible.<br />

Finally, define the knowledge or experience learners need to take your<br />

course. This is the instructional starting point. Knowing this helps you<br />

avoid missed assumptions about what learners already know or need<br />

to know.<br />

So if you’re creating a course <strong>for</strong> mortgage company employees on how<br />

to properly process FHA loans, your main objective might be: Teach loan<br />

officers (your learners) how to process FHA documentation to acquire<br />

proper loan qualification (the specific task they must be able to per<strong>for</strong>m<br />

post-training). You might note that you expect loan officers to have<br />

experience processing other types of loans.<br />

From here, you might have sub-objectives such as:<br />

• Train loan officers to identify correct documents required <strong>for</strong><br />

FHA loans.<br />

• Train loan officers to identify credit requirements <strong>for</strong> FHA loans.<br />

• Train loan officers to identify employment requirements <strong>for</strong><br />

FHA loans.<br />

Once you have really specific, per<strong>for</strong>mance-oriented course objectives,<br />

it’s easier to design a pull course structure. Your primary job is to design

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