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YET AGAIN, TOO LITTLE TO DO? 02
HOTEL VOUCHERS BRING YOU MORE GUESTS – IN EVERY CASE Boredom at the reception desk, a gaping vacuum at breakfast, a spooky silence at dinner ... and lots and lots of empty beds! Not a pretty picture for any hotelier! But the fact is: Average occupancy at Austrian 4- and 5-star hotels in 2003 was just 67 %. And for 3-star hotels, that figure dropped to 55 %. Frontrunners currently boast 82 % (4*) and 74 % (3*) . 1 In Germany, the average occupancy in 2014 (3- to 5-star hotels) was 69 %. 2 1 Österreichische Hotel- und Tourismusbank Gesellschaft m.b.H., Balance Sheet 2013 2 PKF Hotelexperts, Hotel Market Germany 2014 HOW HAPPY ARE YOU WITH YOUR OCCUPANCY RATES? I’m one of the frontrunners! OUR CONGRATULATIONS! THOUGH, SOMETIMES YOU’D PREFER EVEN MORE, RIGHT? I’m in the mid-range! WE’LL GET YOU TO THE HEAD OF THE PACK! My occupancy is even lower than that! NO PROBLEM! WE’LL DEFINITELY BE ABLE TO HELP YOU! 03
Page 1: ... THAT´S NOT HOW IT HAS TO BE! W
Page 5 and 6: SIMPLY MORE INCREASE OCCUPANCY RATE
Page 7 and 8: for over S SMODEL FOR SUCCE YEARS 1
Page 9 and 10: EARNINGS EARNINGS EARNINGS VARIABLE
Page 11 and 12: WELCOME TO THE WORLD’S BIGGEST ON
Page 13 and 14: WE ONLY CHOOSE THE BEST SALES CHANN
Page 15 and 16: WHAT MAKES US UNIQUE OUR EXPERIENCE
Page 17 and 18: GOLFHOTEL SALZKAMMERGUT As part of
Page 19 and 20: MORE THAN 1,000 HOTELS COOPERATE SU
Page 21 and 22: POWER TEAM for SST Touristik Vertr
Page 23 and 24: “Modern consumers of today are fl
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Page 27 and 28: BEGIN SUCCESSFULLY MARKETING YOUR V

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