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Application of Aircrete Blocks - Design for Homes

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The Communication Process<br />

Marketing<br />

Customer<br />

Technical Sales<br />

Division<br />

Research &<br />

Development<br />

Technical Services<br />

Department<br />

Visual to show the role <strong>of</strong> each department in communicating<br />

with the customer/potential customer.<br />

Emphasis should also be placed on the internal communication<br />

involved between departments.<br />

Eg support literature <strong>for</strong> TSM’s, training, lead generation etc<br />

R&D: there main communication process is with industry<br />

groups/bodies. Info then passed on to other departments, who<br />

in<strong>for</strong>m customers.<br />

46

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