Java.Mar.2016
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Photos by Christian Arevalo<br />
themselves,” she says. Though there may have been<br />
some small hurdles, she’s building the new business<br />
from the ground up and seems to be gaining momentum<br />
and positive feedback.<br />
Aispuro did a live sewing event alongside Lawless<br />
Denim and GROWop for “Fashioned in America” at<br />
Phoenix Art Museum in 2014. “I like the idea of creating<br />
something that is for no specific body type, no<br />
specific age group—just something you could throw<br />
in a suitcase and then take it out and style it any way<br />
you want,” she says.<br />
In her design process, she does a lot of draping.<br />
She also tries to utilize as much of the fabric as she<br />
has. She recently designed a black silk kimono-like<br />
wedding dress for a client. It was a unique order,<br />
she says, and she doesn’t always do formalwear. Aispuro’s<br />
last collection was based around a lot of lace<br />
appliqués, some sewn on top of others. But for next<br />
collection she is working on designs based around<br />
embroidery. She likes to embrace handiwork and create<br />
pieces with more of an artisan feel.<br />
With Arte Puro, she and her cousin travelled to Oaxaca<br />
and studied hand-embroidery, natural dying and<br />
other more organic processes. In the garment district<br />
in New York she picked out smaller businesses and<br />
got familiar with the workers. “I tried to find little<br />
shops like G & R Fabric Inc. on 39th Street in New<br />
York. When I worked at Marquesa, they would send<br />
me to this place called Spandex World,” she says.<br />
“That is where I source a lot of the fabrics I am currently<br />
working with.”<br />
According to a recent article in the Atlantic titled<br />
“Is This the End for Fashion Week?” many fashion<br />
houses are abandoning the concept of planning the<br />
release of designs around seasons. Many are also<br />
turning away from the authoritative dictates such as<br />
the season color and choosing to go with smallerscale,<br />
limited runs and exclusives.<br />
“At first living in New York during Fashion Week was<br />
fun and exciting, but after a couple years, it was<br />
like, ‘Get me out of here!’” Aispuro says. “I guess I<br />
consider myself a bit of a rebel. When I see what is<br />
going on, I’m like: ‘What can I do different?’ I always<br />
try to do my own thing.”<br />
“I have a lot of repeat customers,” she says. She<br />
talks about working on a specific wedding dress and<br />
how the same customer then wanted something<br />
for her anniversary. “When I think about it, word of<br />
mouth is what has kept me relevant,” she says.<br />
Aispuro doesn’t like to put out duplicates of garments<br />
cut from the same design or of the same color. She<br />
likes to change the cut or embroidery each time, so<br />
that each piece is truly bespoke. Finally, she says<br />
that true fulfillment for her comes from hearing that<br />
she has inspired other people. Circling back to the<br />
aunt who originally inspired her, she says she loves<br />
working with her young niece Sofia Taglienti, who is<br />
16 and a student at Metro Arts. Taglienti sometimes<br />
works as Aispuro’s assistant while learning the ropes<br />
of the artisan fashion trade.<br />
Lately Aispuro has been getting recognized for her<br />
hard work. Last year she was a finalist for a Phoenix<br />
New Times’ Big Brain award for local creatives. Her<br />
work was also included in Italian Vogue online, and<br />
she was recently profiled in Vogue UK.<br />
Aispuro says that her plan for Phoenix includes a<br />
fashion presentation (not the same as a show) at the<br />
Fourtoul Brothers’ space later this year.<br />
leonoraispuro.com<br />
@leonoraispuro<br />
notjustalabel.com/designer/leonor-aispuro-privatecollection<br />
JAVA 15<br />
MAGAZINE