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Taking into account the tips given by top designers of the world along with a careful study of their designing process, I kept a sketchbook and noted down all that I needed for “Health Grenade” I explored and did extensive research to draw inspiration and come up with a lot of designs. I looked at both corporate and maintstream logos to get a feel of what has already been created and for what purpose. The designs I came up with embodied both the natural and organic feeling of life with the representation of the H with vines and leaves. The word Grenade and the letter G represented more rockier and solid substances. A first attempt at combining both organic and solid elements by representing them through the letters The creation of this logo was inspired by various silhouette logos such as Apple and Dreamworks Top: Created with the intention of putting the name of the campaign as the logo itself 50 This was made with the intention to make it look rather corporate as opposed to something mainstream
RESEARCH DOCUMENT Above: The final logo designed for ‘Health Grenade’. Represented using the initials H & G along with an ECG line running through the middle and a grenade imposed into the ‘G’. The typeface used at the bottom is a hand drawn font made by an anonymous tyographer online. 51
Page 1 and 2: RESEARCH DOCUMENT 1
Page 5 and 6: RESEARCH DOCUMENT CONTENTS 7. What
Page 7 and 8: RESEARCH DOCUMENT WHAT IS HEALTH GR
Page 11 and 12: RESEARCH DOCUMENT Sheiley Hong Xu,
Page 13 and 14: RESEARCH DOCUMENT The graphic book
Page 15 and 16: RESEARCH DOCUMENT Food Crisis Food
Page 17 and 18: RESEARCH DOCUMENT Amelia Rules! Ame
Page 19 and 20: RESEARCH DOCUMENT Nat Turner The gr
Page 21 and 22: RESEARCH DOCUMENT DESIGNING PROCESS
Page 23 and 24: RESEARCH DOCUMENT The key to using
Page 25 and 26: RESEARCH DOCUMENT Jared Muralt is a
Page 27 and 28: RESEARCH DOCUMENT Nobrow collaborat
Page 31 and 32: RESEARCH DOCUMENT THE VALUE OF A SK
Page 33 and 34: RESEARCH DOCUMENT Above: Another to
Page 35 and 36: RESEARCH DOCUMENT Right: Early sket
Page 37 and 38: RESEARCH DOCUMENT The picture below
Page 39 and 40: RESEARCH DOCUMENT Top: The final ou
Page 41 and 42: RESEARCH DOCUMENT TRADITIONAL VS DI
Page 43 and 44: RESEARCH DOCUMENT All in all, both
Page 47 and 48: RESEARCH DOCUMENT LOGOS & BRANDING
Page 49: RESEARCH DOCUMENT Above: A fully de
Page 53 and 54: RESEARCH DOCUMENT Top Above: A look
Page 55 and 56: RESEARCH DOCUMENT According to the
Page 57 and 58: RESEARCH DOCUMENT Children playing

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