A up RESEARCH GUIDEBOOK

R
esearch is conceived and executed with the end-goal of contributing to the academic
field as well as to society through industry or government. Often, the research
outputs not only have theoretical and methodological importance but also practical
importance. Thus, it is essential that research, whether basic or applied, be
communicated to a broader audience to realize its real-world impact.
There are different kinds of research in a variety of areas of scholarship conducted in
the University. These include social scientific research, basic scientific research, policy
research, research in the arts and humanities, and applied research. Each of these areas has
its own spheres of impact on policy, industry, practice, individual behaviors, programmatic
interventions and other scholarship. Each one of them also impacts on the way the academe
does research; for instance, in methodological work.
University research is typically disseminated to two broad categories of audience:
peers and the public. Dissemination to colleagues in a field of study is done by means of
conferences, lectures and publication in journals and books. These are formats to which
researchers are used and hence requires no special changes in the language or style of
communicating since they are speaking with other researchers who speak the same language
or who work on similar things.
The University supports the dissemination of its research through a variety of
programs, including the publication of journals, publicity and the provision of grants to allow
faculty members to present their work in conferences. It also has information offices in
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