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ARTICLE 29 DATA PROTECTION WORKING PARTY

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ased solely on automated processing of data intended to evaluate certain personal aspects<br />

relating to them, such as their performance at work, creditworthiness, reliability, conduct, etc.<br />

The necessity to provide for legal guarantees for automated decisions (producing legal effects<br />

or significantly affecting the individual) in order to provide an adequate level of protection<br />

has already been underlined by the WP<strong>29</strong> in its Working Document 12.<br />

This necessity becomes even more crucial since ever developing new technologies enable<br />

more companies to consider the implementation of automated decision making systems<br />

which may lead to weakening the position of individuals left without any recourse against<br />

those computer made decisions. Where decisions made solely by those automated systems<br />

impact upon the legal situation of individuals or significantly affecting them (for example, by<br />

black listing and thereby depriving individuals of their rights) it is crucial to provide sufficient<br />

safeguards including the right to know the logic involved and to request reconsideration on a<br />

non-automated basis..<br />

2.1.6 Interim period for existing commercial relationships<br />

The Privacy Shield foresees that the Principles apply immediately upon certification.<br />

However, organisations that will certify within the two first months following the Privacy<br />

Shield’s framework effective date of entry into force, will have to bring any existing<br />

commercial relationships with third parties into conformity with the Accountability for<br />

Onward Transfer Principle as soon as possible. In any event they should do so no later than<br />

nine months from the date upon which they certify to the Privacy Shield.<br />

This means that existing contracts to the extent necessary need to be brought in line with the<br />

Principles between two and nine months after certification. During this interim period, Notice<br />

and Choice suffices. The WP<strong>29</strong> insists on the fact that transfers can take place on the basis of<br />

the Privacy Shield only from the moment that the organisation can fully comply with all the<br />

Shield requirements. A possibility to send data during an interim period without the recipient<br />

being in a position to fully comply with the Shield principles cannot be considered to meet the<br />

conditions for a legal transfer and is therefore not acceptable.<br />

2.2 Specific comments<br />

2.2.1 Transparency<br />

a) General remarks on Notice<br />

The WP<strong>29</strong> welcomes the more comprehensive and detailed requirements set forth under the<br />

Notice Principle, in particular that the Notice will have to include a link to or a web address of<br />

the Privacy Shield List and refer to the access right of individuals as well as the alternative<br />

dispute resolution mechanisms. 13 However, the WP<strong>29</strong> suggests to be more explicit on the<br />

13 Annex II, II.1; the WP<strong>29</strong> also refers to the second Commission recommendation made in the Communication<br />

COM(2103)847 as well as the WP <strong>29</strong> letter to Vice-President Reding of 10 April 2041, in particular point 4 under<br />

‘Transparency’.<br />

18

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