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16<br />

VitaFoods Preview<br />

Arjuna: Proactive curcumin research<br />

Arjuna Natural Ltd. is investing more than 10% of its<br />

total turnover in a clinical research program to explore<br />

the health benefits of its turmeric curcumin, a potent<br />

antioxidant, and other new healthy ingredients, all to<br />

be launched in <strong>2016</strong>. This includes a total investment<br />

of more than US$1.5 million in studies on curcumin<br />

alone.<br />

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Extensive research is being conducted in leading<br />

universities and institutes in India, Australia, Italy,<br />

the US and Japan on BCM-95 ® , Arjuna’s leading allnatural<br />

curcumin. Twelve clinical studies of turmeric<br />

curcumin, covering a range of conditions that include<br />

depression, Alzheimer disease, cancer and others, are ongoing. Arjuna<br />

holds 12 patents for BCM-95 worldwide, and has several additional patents pending.<br />

“We differentiate our turmeric curcumin through a practice of extensive research and development,” explains<br />

Benny Antony, PhD, Joint Managing Director for Arjuna. “BCM-95 is the most researched bioavailable<br />

curcumin on the market, with a majority share in the US.”<br />

Arjuna’s curcumin is highly bioavailable thanks to the synergism between the curcumin and the compound arturmerone,<br />

an essential oil component of turmeric. The patented formulation method, produced in Arjuna’s own<br />

facility, involves extracting the maximum amount of free curcumin without synthetic additives. All raw materials<br />

used are completely traceable. This ensures BCM-95 is the most trusted bioavailable source of curcumin. Two<br />

dozen studies support the health benefits of BCM-95 Curcumin extract. n<br />

www.arjunanatural.com<br />

Lipogen: New brain ingredient for stress<br />

management<br />

Lipogen, Ltd. will exhibit its Lipogen PSPA next-generation<br />

PS brain ingredient, Lipogen PSPA. PSPA is a new, patentprotected<br />

solution for stress management and brain health<br />

support.<br />

PSPA is a natural, vegan, high-quality blend of<br />

phosphatidylserine (PS) and phosphatidic acid (PA). This<br />

precision blend has been successfully demonstrated in<br />

controlled clinical trials to improve the body’s stress response<br />

under psychological and socially demanding conditions, and as measured by lower<br />

levels of stress hormone (cortisol).<br />

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Lipogen PSPA is available in liquid and powder formats, is vegan, non-GMO and kosher certified. It<br />

is proven safe and effective for daily use. Lipogen holds US, EU and Canadian patents for the Lipogen<br />

PSPA stress-management solution.<br />

Lipogen PS (Memree) line contains high quality, vegetarian source phosphatidylserine (PS), an ingredient<br />

widely studied for cognitive health benefits. Studies reveal that PS helps improve the brain functions that<br />

decline with age. Specifically, it has been shown to improve memory retention and support mental<br />

concentration. PS is the only food ingredient with an FDA-qualified health claim related to cognitive function.<br />

With 25 years of specialising in natural phospholipid research, development and production, Lipogen guarantees<br />

its customers ingredient systems supported by the highest scientific data, technical quality and safety to meet<br />

the growing demand for natural cognitive health solutions. n<br />

www.lipogenbio.com<br />

www.foodmagazine.eu.com issue one | <strong>2016</strong>

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