Issue_1_2016
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18<br />
VitaFoods Preview<br />
Kaneka: Supporting an active lifestyle<br />
– functional ingredients for sports and healthy aging<br />
Kaneka Pharma Europe will showcase nutraceutical ingredients backed by<br />
science that assist sports performance and help to maintain a healthy body.<br />
One of these is Ubiquinol, the directly active form of coenzyme Q10, which<br />
is crucial for energy production as well as being a powerful antioxidant.<br />
Ubiquinol counteracts several diseases associated with aging and supports<br />
muscular health and recovery. The body’s natural levels decline with age<br />
and it is virtually impossible to compensate for this via diet alone. However,<br />
new application forms like granulate sticks, hard gelatine and chewable capsules as well as mouth<br />
sprays make supplementation easy, even on the move. The company will also be exhibiting the<br />
liquorice root extract Glavonoid, which helps to reduce visceral fat.<br />
Ubiquinol is found in every human cell and is an essential part of the respiratory chain, which produces<br />
more than 95% of the energy the body needs to sustain its vital functions. It is also the most powerful lipidsoluble<br />
antioxidant and protects cells from free radical damage and oxidative stress. Thanks to Kaneka’s unique<br />
production process, it is possible to deliver Ubiquinol in several stable application forms without any detrimental<br />
impact on efficacy. Filip Van hulle, Senior Sales and Marketing Manager at Kaneka’s Quality of Life Division,<br />
explains: “Ubiquinol is scientifically proven to counteract several age-related diseases and is essential for a fully<br />
functioning body. The latest products target active ‘Best Agers’ who want to stay healthy, as well as athletes<br />
who are keen to optimise their immune defences and muscular capability.” New chewable Ubiquinol capsules<br />
are easy to ingest, even on the go, and have high consumer acceptance as they deliver a pleasant mouthfeel. By<br />
avoiding having to pass through the gastro-intestinal tract, Ubiquinol mouth sprays are rapidly absorbed via the<br />
lining of the mouth, while Ubiquinol granulate sticks contain a powder that melts in the mouth. All three<br />
application forms can be taken without water and offer additional support for healthy gums.<br />
Glavonoid<br />
Kaneka will also present the liquorice root extract Glavonoid. This provides unique dual support in fighting<br />
visceral fat, thanks to its ability to activate the body’s fat metabolism and suppress fat synthesis. Having held<br />
Novel Food status since 2011, Glavonoid can be used in food supplements and beverages based on milk,<br />
yoghurt, fruit and vegetables. Since 2015, Glavonoid has also been approved for extended use in foods for<br />
medical purposes and energy-restricted diets for weight reduction. n<br />
www.kanekaQ10.info<br />
Stand<br />
J12<br />
Frutarom Health BU and Nutrafur, S.A.: Advanced<br />
innovations in natural extracts from the Mediterranean.<br />
Frutarom Health will showcase NutraT, the next generation of all-natural<br />
antioxidants – with all the benefits of a healthy Mediterranean diet – for instant<br />
drinks. These powder formulas dissolve easily in water and soft drinks, and are<br />
designed to provide flavourful health support in different areas: depurative<br />
(detoxifying and purifying), cardiovascular, circulation and relaxation. Once the<br />
powder dissolves, the beverage stays clear, without turbidity, and with<br />
surprisingly great taste.<br />
Frutarom’s Health Division brings greater focus to healthy Mediterranean<br />
ingredients with its new member, Nutrafur S.A., Murcia, Spain. Nutrafur shares the same goals and focuses<br />
on the quality, safety, and efficacy of its products, and with top quality certifications of its factory, products and<br />
laboratory.<br />
As a supplier of natural, science-based, high-quality ingredients for healthy nutrition and tasty formulations,<br />
Frutarom Health provides effective solutions for the increasing consumer demand for natural and safe<br />
alternatives to support health.<br />
Nutrafur expands the Frutarom Health portfolio with typical Mediterranean ingredients well known for health<br />
benefits, including citrus extracts, such as grapefruit, bitter orange, sweet orange and others. n<br />
Stand<br />
K10<br />
www.frutaromhealth.com<br />
www.foodmagazine.eu.com issue one | <strong>2016</strong>
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