Top Trends in Snacks, Confectionery, and Desserts; Exploring consumer and innovation trends in key categories
"Top Trends in Snacks, Confectionery, and Desserts" explores key attitudinal and behavioral insights shaping opportunities in savory snacks, confectionery, and desserts and sweet snacks. It identifies seven of the most influential trends that brands should leverage in order to differentiate themselves in an increasingly competitive market.
"Top Trends in Snacks, Confectionery, and Desserts" explores key attitudinal and behavioral insights shaping opportunities in savory snacks, confectionery, and desserts and sweet snacks. It identifies seven of the most influential trends that brands should leverage in order to differentiate themselves in an increasingly competitive market.
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<strong>Top</strong> <strong>Trends</strong> <strong>in</strong> <strong>Snacks</strong>, <strong>Confectionery</strong>, <strong>and</strong><br />
<strong>Desserts</strong>; Explor<strong>in</strong>g <strong>consumer</strong> <strong>and</strong> <strong>in</strong>novation<br />
<strong>trends</strong> <strong>in</strong> <strong>key</strong> categorist Layout<br />
Market Research Report<br />
Telephone :+1(503)894-6022<br />
Mail at =Sales@researchbeam.com
Report Overview<br />
• Summary<br />
• The notion of consum<strong>in</strong>g three ma<strong>in</strong> meals a day cont<strong>in</strong>ues to erode as snack<strong>in</strong>g<br />
becomes entrenched <strong>in</strong> <strong>consumer</strong>s' dietary rout<strong>in</strong>es. For some <strong>consumer</strong>s, snacks<br />
provide a necessary energy or nutritional boost as time restra<strong>in</strong>ts prevent them<br />
from consum<strong>in</strong>g more substantial meals. For others, they offer an emotional<br />
boost dur<strong>in</strong>g stressful times or when an <strong>in</strong>dulgence or treat is needed. Other<br />
snack<strong>in</strong>g scenarios are characterized not by particular functional or psychological<br />
needs but are rather dictated by occasion, such as watch<strong>in</strong>g a movie, attend<strong>in</strong>g a<br />
sport<strong>in</strong>g event, or socializ<strong>in</strong>g with friends. Essentially, more <strong>consumer</strong>s are<br />
turn<strong>in</strong>g to snacks to fulfill a wider range of needs <strong>and</strong> occasions, present<strong>in</strong>g<br />
opportunities for br<strong>and</strong>s right across the health-<strong>in</strong>dulgence <strong>and</strong> sweet-savory<br />
spectrums.
Key F<strong>in</strong>d<strong>in</strong>gs<br />
• It is particularly crucial to underst<strong>and</strong> the snack<strong>in</strong>g motivations of younger<br />
<strong>consumer</strong>s. Not only are they more frequent smackers, but their purchase behaviors<br />
<strong>and</strong> preferences will strongly <strong>in</strong>fluence other <strong>consumer</strong>s <strong>and</strong> also subsequent<br />
generations, as they pass on these behaviors to their children.<br />
• Snack<strong>in</strong>g satisfies a range of rational <strong>and</strong> emotional needs. As a whole, snack<strong>in</strong>g is<br />
primarily driven by the desire to treat oneself <strong>and</strong> boost energy levels. However,<br />
such motivations are nuanced, particularly when analyzed by age cohort.<br />
• Synopsis<br />
• CONSUMER INSIGHT: Access <strong>in</strong>formation from our <strong>consumer</strong> surveys to identify<br />
the attitudes <strong>and</strong> behaviors driv<strong>in</strong>g <strong>key</strong> <strong>trends</strong>.<br />
• DRIVERS: Underst<strong>and</strong> the <strong>key</strong> <strong>in</strong>sights <strong>and</strong> <strong>trends</strong> that are grow<strong>in</strong>g the market.<br />
• INNOVATION: See the best examples of <strong>in</strong>novation, l<strong>in</strong>ked to clearly-identified<br />
<strong>trends</strong>.
Reasons To Buy<br />
• Identify the top seven <strong>trends</strong> driv<strong>in</strong>g the snacks, confectionery, <strong>and</strong> desserts<br />
sectors.<br />
• Ga<strong>in</strong> <strong>in</strong>sight <strong>in</strong>to the <strong>key</strong> <strong>consumer</strong> segments that are most likely to be a <strong>key</strong> focus<br />
for <strong>in</strong>novation.<br />
• Put <strong>in</strong>novative products <strong>in</strong>to context by connect<strong>in</strong>g them to specific <strong>consumer</strong><br />
<strong>trends</strong> <strong>and</strong> needs.<br />
• Get <strong>in</strong>sight <strong>and</strong> <strong>in</strong>spiration for <strong>in</strong>novation programs <strong>and</strong> new product<br />
development.
Table Of Content<br />
• 1. Introduction<br />
• 2. Innovation <strong>Trends</strong> <strong>in</strong> <strong>Snacks</strong>, <strong>Confectionery</strong>, <strong>and</strong> <strong>Desserts</strong><br />
• Plant power<br />
• Meat-mania<br />
• DIY treat<strong>in</strong>g<br />
• Time-of-day position<strong>in</strong>g<br />
• Clean-label culture<br />
• Better with booze<br />
• Life hack<strong>in</strong>g<br />
• 3. Conclusions<br />
• 4. Appendix
F<strong>in</strong>d More Details<br />
• http://www.researchbeam.com/top-<strong>trends</strong>-<strong>in</strong>-snacks-confectionery-<strong>and</strong>-dessertsexplor<strong>in</strong>g-<strong>consumer</strong>-<strong>and</strong>-<strong>in</strong>novation-<strong>trends</strong>-<strong>in</strong>-<strong>key</strong>-<strong>categories</strong>-market/enquireabout-report<br />
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