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E-Book Market Revenue and Value Chain 2014-2020

High penetration of smartphones, rising global appetite for e-book content in both English and other regional languages, increasing internet usage, online translation of e-books into various languages, government initiative and supportive policies for smart education, a growing trend of Bring-Your-Own-Device (BYOD) concept, and free availability of various e-books and e-book reader apps are some of the factors driving the growth of the e-book market.

High penetration of smartphones, rising global appetite for e-book content in both English and other regional languages, increasing internet usage, online translation of e-books into various languages, government initiative and supportive policies for smart education, a growing trend of Bring-Your-Own-Device (BYOD) concept, and free availability of various e-books and e-book reader apps are some of the factors driving the growth of the e-book market.

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E-<strong>Book</strong> <strong>Market</strong><br />

Share, Global Trends,<br />

Analysis, Research, Report,<br />

Opportunities,<br />

Segmentation <strong>and</strong> Forecast,<br />

<strong>2014</strong> – <strong>2020</strong><br />

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Report Description<br />

E-books are electronic books or digitalbooks that consist of content in text, image <strong>and</strong> tabular<br />

form. E-books are published electronically <strong>and</strong> can be read on electronic devices like<br />

smartphones, e-book reader <strong>and</strong> tablets. They can be categorized into two parts - open source<br />

ones, whichusers can download freely <strong>and</strong> those for which users have to pay. Paide-books<br />

require special software <strong>and</strong> applications with the help of which they can be read.These books<br />

are available in various formats such as .odf, .txt, .pdf, .html, .lit, .epub, .prc, .dnl, .mobi, .azw etc.<br />

In order toread e-books on electronic devices, users are required to install specific software or<br />

appbased on compatibility withe-book formats. For example,the .azw e-book formatcan only be<br />

read on Amazon Kindle software. E-booksare used for e-newsletters, e-journals, e-magazines<br />

<strong>and</strong> so on.In recent years, several e-book providers have adopted the e-book formatting<br />

technique by using HTML <strong>and</strong> CSS tools. In addition, e-bookpublishers concentrate on the e-<br />

book file size compression, to enable their customers to download the e-books easily <strong>and</strong> read it<br />

with minimum configuration requirement.<br />

High penetration of smartphones, rising global appetite for e-book content in both English <strong>and</strong><br />

other regional languages, increasing internet usage, online translation of e-books into various<br />

languages, government initiative <strong>and</strong> supportive policies for smart education,a growing trend of<br />

Bring-Your-Own-Device (BYOD) concept, <strong>and</strong> free availability of various e-books <strong>and</strong> e-book<br />

reader appsare some of the factors driving the growth of the e-book market. Moreover, the<br />

market is expected to experience a significant growth owing to an increase in uptake of e-books<br />

in education <strong>and</strong> media &entertainment sector.


Report Description<br />

However, factors such as lack of awareness among the audience regarding content of e-book<br />

<strong>and</strong> requirement of specific software or app are hampering the growth of this market to some<br />

extent.<br />

The e-book market can be segmented into verticals <strong>and</strong> geography. By verticals, themarket can<br />

be divided into various categories such as educational institutes, media &entertainment <strong>and</strong><br />

manufacturing. On the basis of geography, the e-book market can be segmented intoNorth<br />

America, Latin America, Western Europe, Asia-Pacific, Japan, Eastern Europe <strong>and</strong> Middle East &<br />

Africa.<br />

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46<br />

The e-book market is the fastest growing market in global book publishing industry,which is<br />

expected to show a substantial growth in CAGR, from <strong>2014</strong> to <strong>2020</strong>. Among all the regions,<br />

North America is the dominating region in the e-book market. Factors such as high penetration<br />

of smartphone <strong>and</strong> smart devices, high internet usage <strong>and</strong> subscriptions have increased the<br />

market share of e-books in North America, as compared to other emerging regions such as Asia-<br />

Pacific <strong>and</strong> Middle East & Africa.


Report Description<br />

Some of the key participants in this market include McGraw-Hill, Wiley, Kensington Publishing<br />

Corp, Hachette, Cengage Learning, HarperCollins, Simon & Schuster, Macmillan Publishers,<br />

Penguin R<strong>and</strong>om House <strong>and</strong> self-published e-books. Major players in the market focus on<br />

introducing advanced e-book software <strong>and</strong> solutions in order to meet consumer dem<strong>and</strong> <strong>and</strong><br />

enhance their market share.<br />

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The research report presents a comprehensive assessment of market <strong>and</strong> contains thoughtful<br />

insights, facts, historical data, <strong>and</strong> statistically supported <strong>and</strong> industry validated market data <strong>and</strong><br />

projections with suitable set of assumptions <strong>and</strong> methodology. Research report provides<br />

analysis <strong>and</strong> information by categories such as market segments, geographies <strong>and</strong> verticals.<br />

Report covers exhaustive analysis on


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