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Prepared for<br />

Popcorn Station Inc<br />

Website Project<br />

www.thepopcornstation.com<br />

WEBSITE DESIGN<br />

PROPOSAL<br />

Sept, 27th 2016 | Proposal #<strong>8448</strong><br />

Company Name:<br />

Contact:<br />

Phone:<br />

Email:<br />

JustinAllen.net<br />

Justin Allen<br />

(502) 627-0085<br />

hello@justinallen.net<br />

justinallen.net<br />

Best-in-Class solutions for visual & operational excellence


3<br />

Table of<br />

Contents<br />

04<br />

08<br />

10<br />

14<br />

16<br />

17<br />

About<br />

Services<br />

Case Studies<br />

Timeline<br />

Quote<br />

Acceptance<br />

“There are three responses to a piece of design: yes, no, and<br />

WOW! Wow is the one to aim for.”<br />

— Milton Glaser


4<br />

My goal is to create a perfect fit design for<br />

your company by grasping the essence<br />

of its personality and understanding<br />

which problem you are trying to solve.


5<br />

Best-in-Class solutions for<br />

visual & operational excellence<br />

The Spirit of a Winner<br />

Each and every time I get a new project, I<br />

gather to set my goals and timeline. This<br />

is an important step that enables me to<br />

spend quality time on each part of the<br />

project.<br />

Being the best takes a lot of energy<br />

and effort! My main focus is to get your<br />

expectations right from the start in<br />

order to create an amazing design that<br />

represents the value and personality of<br />

your company.<br />

I always remain available for you<br />

throughout the whole project at any step.<br />

There are no secrets for success,<br />

work hard and be the best.


6<br />

Making you look good is my top priority. It’s not just about having a website.<br />

I am all about creating individualized and intuitive solutions that actually<br />

generate results. Digital, branding, marketing, and IT solutions that will<br />

make you stand out in the crowd and ultimately benefit your business<br />

bottom line. I will bring it all to the table. Your dreams along with the<br />

best of my ideas, strategies and my technology options combine together<br />

to be the solutions you need. Effective, efficient and engaging. Bring<br />

me your challenges, I have the solutions for what your business needs.<br />

Justin Allen<br />

200+<br />

246k<br />

PROJECTS COMPLETED<br />

PIXELS PUSHED<br />

1538 582<br />

CUPS OF COFFEE<br />

FEATURES ADDED<br />

Best-in-Class solutions for visual & operational excellence


7


8<br />

Services<br />

My combined experience, vision, and drive lend themselves<br />

to accomplishing your creative and business goals.<br />

I offer a wide range of services<br />

from print to web design.<br />

Whether you need a new<br />

corporate identity or a brand<br />

new website, I will be your<br />

best ally to translate your<br />

requirements into design. I will<br />

advise you to make the best<br />

choice regarding the image you<br />

want to reflect to your target<br />

audience.<br />

In order to make my<br />

clients 100% satisfied, I am<br />

transparent in each step of<br />

their project. After a step<br />

is finished, I contact them<br />

to let them know what has<br />

been done. I value each time<br />

we enter in contact because<br />

I gather precious feedback<br />

that helps me to meet their<br />

expectations.<br />

Aspiring visual designer for<br />

web and print, with a keen<br />

eye for detail and creativity.


9<br />

Branding<br />

Identity<br />

Print<br />

Marketing<br />

Web Design<br />

Development<br />

E-Commerce<br />

Mobile Media<br />

Hosting<br />

SEO


10<br />

Web Developement<br />

Part of redesigning and re-organizing Thacker &<br />

Associate's site incorporated identifying what<br />

content they wanted to be able to present to<br />

their clients and visitors, and how that content<br />

would be formatted.<br />

I worked with them to produce a UX prototype<br />

that presented a more intuitive layout and<br />

navigation path through their site, bringing the<br />

content offerings into a central call-to-action.<br />

Strong calls to action give visitors the<br />

opportunity to dig deep and learn more about<br />

what Thacker & Associates can offer. Viewers<br />

can drill into each of their services, catch up on<br />

news, and get involved with educational events.<br />

www.thackerandassociates.com<br />

thacker<br />

associates<br />

&F INANCIAL ADVISORS


11<br />

Case<br />

Study 1


12<br />

Case<br />

Study 2


13<br />

Website Development<br />

During the briefing phase it became apparent<br />

that this was a special project that would require<br />

a high-level of visual design. Working with<br />

Loving Touch Walk-In Tubs, I was able to turn<br />

their vision into reality. The overall process was<br />

smooth and completed on schedule. The result<br />

was a website that was far superior than any<br />

competitor’s.<br />

The key take-aways for small businesses wishing<br />

to improve their online presence is to put<br />

time into the process upfront. By doing their<br />

homework and clearly understanding what they<br />

wish to get from a website upgrade, they will be<br />

in a better position to drive the quoting process<br />

and thereby find the design partner that best<br />

meets their needs.<br />

www.lovingtouchwalkintubs.com<br />

LOVING<br />

TOUCH<br />

W ALK-IN TUBS<br />

S A F E T Y I N D E P E N D E N C E D I G N I T Y


14<br />

Project Timeline<br />

8<br />

WEEKS


PHASE<br />

01<br />

PHASE<br />

02<br />

PHASE<br />

03<br />

PHASE<br />

04<br />

PHASE<br />

05<br />

PHASE<br />

06<br />

PHASE<br />

07<br />

PHASE<br />

08<br />

RESEARCH & DISCOVERY<br />

Gathering all the specifications needed for website design.<br />

Establishing the strategy to best accomplish your goals within budget and time frame<br />

Fine tuning the technological route for the design and development of the site<br />

Determining the full and final in-depth scope of the project<br />

STRATEGIC PLANNING<br />

Conception of the main goals of the website andof the users’ pathways, including what<br />

we call “the preferred customer pathways”. Including Login, Search, Navigation, etc.<br />

Conception of the workflow based on projects unique needs<br />

CONTENT DEVELOPMENT<br />

Gather content from current website, marketing material, and/or other sources.<br />

Review/modify content by making it as relevant to what they are communicating as possible.<br />

Evaluate competition to study content outline, and flow of their layout and message.<br />

Organize the content into sections to prepare for where content will be placed on website.<br />

UI & UX DESIGN<br />

Preparation of detailed layouts and wireframes showing the different areas of the website,<br />

their features, the technologies that will be implemented, etc…<br />

Optimization of the navigation and flow of the website according to the application’s goals<br />

Usability inspection – letting an evaluator inspect a user interface.<br />

WEBSITE DESIGN<br />

Make decisions that affect the color, layout and overall graphical appearance, which are<br />

influenced by the function in which it is being designed for, as well as the audience in<br />

which they wish to communicate it to.<br />

Design of all pages internally and externally and of the web application based on the<br />

FRONT/BACKEND DEVELOPMENT<br />

Convert design files into a functional website.<br />

Top quality hand coding (PHP/ MYSQL / Ajax / JavaScript) of all the web pages<br />

Advanced programming and integration of latest front-end web technologies for<br />

enhanced user experience and usability<br />

MOBILE RESPONSIVENESS<br />

Define UI scaling rules<br />

Reorganizing, adding,deleting and altering content based on capabilities of mobile devices<br />

Optimization of content for retina display devices.<br />

Q/A & LAUNCH<br />

Extensive testing to ensure the application is 100% bug free and is fully compatible<br />

Fine tuning the final details of the application design and features<br />

Review of the new site on testing server and then final launch!<br />

15


16<br />

Project<br />

Quote<br />

8<br />

WEEKS<br />

Outline<br />

Phase<br />

Research & Discovery 01<br />

Strategic Planning 02<br />

Content Development 03<br />

UI & UX Design 04<br />

Website Design 05<br />

Front/Backend Development 06<br />

Mobile Responsiveness 07<br />

Q/A & Launch 08<br />

*Monthly Service Fees: $100/month will be charged in order to host, maintain, and update your website.<br />

TOTAL $5,000


17<br />

Acceptance<br />

All we need is your signature to get this party started!<br />

I am excited about this project and look forward to working with you to design, develop, and launch<br />

your smashing new website. By signing below you are taking the first step towards a new and exciting<br />

direction for your company.<br />

Print:<br />

Position:<br />

Signature:<br />

Date:<br />

Terms and Conditions<br />

Signature provided for the initial project quote will be considered an acceptance of the contract for work. Justin Allen’s liability will be limited<br />

to the cost of supply for this work. Justin Allen is not responsible for any direct losses.<br />

Justin Allen will develop the quoted system based on the the Wordpress platform, Wordpress is released under the GPL license and any<br />

modifications that we include also inherit the GPL license, including all CSS, HTML, and code where appropriate.<br />

The contracting party will not have the right to cancel this contract after the project has commenced. If, after commencing the project, the<br />

contracting party decides not to continue with project development or to contract another developer, then the contracting party is obligated<br />

to pay the total amount of work that has been completed up to the day of cancellation based on Justin Allen’s standard hourly rate.<br />

Web design is a creative process and while Justin Allen will go great lengths to ensure you get everything you are after, the onus is on you to<br />

ensure that if you are after a specific feature that is outlined in the project scope. If not, extra fees may incur at a later date.<br />

*Failure to pay monthy fees could result into disconnection of your website. Once payment is made, your service would then be restored.<br />

My combined experience, vision, and personal interests lend<br />

themselves to accomplishing your creative and business goals.


Prepared for<br />

Popcorn Station Inc<br />

Website Project<br />

www.thepopcornstation.com<br />

Company Name:<br />

Date:<br />

Contact:<br />

Phone:<br />

ID Vision Studio<br />

01.01.2017<br />

Jerry Lane<br />

+01 234 567 890<br />

Company Name:<br />

Date:<br />

Contact:<br />

Phone:<br />

ID Vision Studio<br />

01.01.2017<br />

Jerry Lane<br />

+01 234 567 890<br />

Company Name:<br />

Contact:<br />

Phone:<br />

Email:<br />

JustinAllen.net<br />

Justin Allen<br />

(502) 627-0085<br />

hello@justinallen.net<br />

justinallen.net<br />

Best-in-Class solutions for visual & operational excellence<br />

Best-in-Class solutions for visual & operational excellence

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