Poppy Manual

PROCEDURE TO REQUEST PERMISSION TO USE THE POPPY IMAGE
816. The following application process will apply to all requests
made from all sources.
817. Requests for the use of the Poppy image, for any purpose and
in any configuration or design, are to be forwarded to the
Secretary, Poppy and Remembrance Committee at Dominion
Command with sufficient time to permit a review by the
Committee. The request, outlining details of the usage, may
be forwarded by mail, fax or electronically and is to include:
a. the name of the Command, Legion, corporation or
individual seeking approval;
b. a description of exactly how and where the Poppy will
be used or displayed;
c. an explanation of why the Poppy usage is requested;
d. an indication of what period of time the Poppy will be
used or displayed, as applicable;
e. a disclosure, if intended for use on a product, of the
selling cost of the item and a projection of the expected
profit to be made;
f. an indication of where the profit, if any, will be directed,
whether to an organization, charity or manufacturer;
g. a draft drawing or design depicting how the image will
be used, including image size and placement.
818. Failure to provide the required details will result in a delay
of any decision being returned as the missing information
must be received before the request can be placed before the
Poppy and Remembrance Committee for its consideration.
DECISION NOTIFICATION
819. A decision on individual requests will be returned to the
originating Command, branch or organization/individual.
If the usage request is approved, the Poppy image will be
made in a variety of electronic formats in an attempt to meet
the preference and needs of the originator.
ACKNOWLEDGMENT
820. When approval has been granted for the use of the Poppy
symbol, an acknowledgment to The Royal Canadian Legion
must be provided. In the case of books, websites and CDs,
this acknowledgment will read:
“The Poppy, when used as a symbol of Remembrance
in Canada, is a registered trademark of Dominion
Command of The Royal Canadian Legion and is used
with the kind permission of Dominion Command.”
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THE ROYAL CANADIAN LEGION