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what is influencer marketing

What is Influencer Marketing: a guide about Influencer Marketing

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PewDiePie<br />

– the most important YouTuber in the<br />

world – teamed up with the makers<br />

of a horror film set in the French<br />

catacombs under Par<strong>is</strong>, creating a<br />

series of videos in which he<br />

underwent challenges in the<br />

catacombs. It was pitch-perfect<br />

content for PewDiePie’s 27 million<br />

subscribers, and received nearly<br />

double the views as the movie’s<br />

trailer. Everybody won.<br />

Influencer: PewDiePiew<br />

Subscribers: 27 milion<br />

Brand: As Above, So Below (film)

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