Norway Yearbook - 2003

Recreational, cultural and sporting activities
288 Media use among persons 9-79 years old. Ratings in per cent
1992 1994 1995 1995 1997 1998 1999 2000 2001 2002
An average day
Newspapers 84 85 84 82 84 81 81 77 78 77
Magazines, periodicals etc. . 14 16 16 16 15 14 15 14 13 14
Weeklies 20 22 20 18 17 16 15 17 14 16
Cartoons 10 9 11 10 9 9 9 9 8 7
Books 21 18 19 19 17 18 19 20 22 23
Records, tape cassettes, CD. 38 44 38 37 41 42 44 50 47 49
Video 10 11 8 9 9 8 9 10 9 10
Radio 65 67 66 59 61 59 60 57 56 58
Television 81 82 84 82 84 83 84 82 85 85
HomePC .. 11 9 12 13 17 21 25 33 31
Internet .. 7 10 18 27 35 35
Saturdays
Newspapers 87 87 87 84 85 82 77 80 81 79
Magazines, periodicals etc. . 11 10 12 10 11 12 10 7 10 9
Weeklies 17 20 18 16 13 13 11 14 11 15
Cartoons 7 6 10 10 7 7 8 7 8 9
Books 16 20 17 15 15 17 17 15 15 21
Records, tape cassettes, CD. . 39 48 40 44 44 50 52 57 56 54
Video 10 11 8 11 10 10 13 12 9 12
Radio 55 53 57 47 50 50 48 50 48 49
Television 78 79 81 81 78 81 83 81 81 78
Home PC 8 6 10 14 13 19 25 28 25
Internet .. .. .. .. .. 16 26 23
Sundays
Newspapers 60 64 72 59 63 60 66 58 57 56
Magazines, periodicals etc. . . . 12 11 16 15 11 11 10 9 10 11
Weeklies 14 18 20 14 16 12 14 16 12 11
Cartoons 11 9 ii 8 9 10 9 7 7 8
.
Books 24 18 20 26 21 22 24 19 21 23
Records, tape cassettes, CD. . 38 43 42 38 39 47 48 49 48 53
Video 13 14 8 11 10 8 10 13 11 12
Radio 54 59 63 53 52 52 51 50 41 50
Television 78 86 86 84 89 86 81 87 83 87
Home PC .. 10 11 11 10 18 20 23 31 25
Internet .. .. .. .. 18 27 24
Weekdays
Newspapers 88 89 86 86 88 83 85 80 81 81
Magazines, periodicals etc. . . 15 19 17 17 17 15 17 16 15 16
Weeklies 22 23 20 19 18 17 17 18 15 17
Cartoons 10 10 11 10 9 9 9 10 9 7
Books 22 18 20 19 17 18 19 21 23 23
Records, tape cassettes, CD. . . 38 43 37 36 41 39 42 49 45 47
Video 9 10 8 8 9 7 8 9 8 9
Radio 70 71 68 62 65 62 65 60 61 62
Television 80 82 84 82 84 83 85 80 87 86
Home PC .. 11 9 12 14 17 22 26 34 33
Internet .. .. .. .. 31 37 39
Source: Norwegian media barometer, Statistics Norway. More information: http://wv.ssb.no/medie_en/
Statistical Yearbook of Norway 2003 241