Live Online Report Portrait pdf

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EXECUTIVE SUMMARY <strong>Live</strong> <strong>Online</strong> week involved 30 virtual learning sessions over 5 days. There were 5 Spotlight On sessions with guest speakers from GroupM partners such as Xaxis, The Exchange Lab and Kantar, and from external partners such as Mediaocean and QA Training. We also offered every session in the MSA curriculum as a virtual classroom, some training primer webinars, Skype drop in sessions and Yammer learning community jam sessions. The event was a huge success, not just in terms of registrations (1117), but because we managed to connect with 255 people across the group to raise the profile of MSA and remind agency staff of the importance, and the benefits, of getting systems and processes right, first time. Our secondary goal was to introduce this method of learning, where costs to deliver are reduced but more importantly, the sessions are less disruptive to the learner. There’s no travel involved for the attendees, and we’re able to make sessions shorter and more targeted rather than try to make the most of their visit to the training venue. All GroupM agencies were represented well, and there was a good turnout from GroupM staff too. We got feedback from 71% of attendees; 97% of those said they enjoyed their session and 96% said they’d be happy to learn in this way again. We learned many new things ourselves (turn to page 7 to find out more) but our survey results confirmed what we already knew… that when designed and delivered well, learning in a virtual room can be as enjoyable and as effective as attending a face-to-face class.
LIVE ONLINE IN NUMBERS 342 people registered to attend 75% of people who registered attended a session 255 people attended 44% of booked places were filled 56% no shows FEEDBACK RATE SATISFACTION ENGAGEMENT 71% Provided feedback 97% Enjoyed this event 96% Enjoyed this learning method
Page 1: A week-long event dedicated to lear
Page 5 and 6: Most Popular Sessions 140 120 Atten
Page 7: Comments that will shape future eve

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