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With its breathtaking athleticism, gripping intensity, lightning-fast<br />
breaks, and unmatched team spirit, handball is rightly poised to continue<br />
growing in popularity across the world. VELUX Group is looking<br />
forward to sharing this journey with the EHF, and we will continue to<br />
highlight the drive, passion, teamwork and positive values that VELUX<br />
Group shares with the sport. Handball has a great future, and VELUX<br />
Group will be there to share the excitement with the fans.<br />
Michael K. Rasmussen<br />
(Director Marketing VELUX Group)<br />
The world of sports is changing. Old sports disappear and new competitors<br />
are on the rise. Sport becomes an event - a show, and the stars<br />
are highly paid. In order to attract the younger generation, we need to<br />
modernise and simplify our sport. We need a strategic plan on how to<br />
develop handball Europe-wide, which includes ‘emerging nations’ i.e.<br />
England. Hopefully, in a few years we will have a real European league<br />
with top teams from all nations as the flagship and pulling locomotive<br />
of our sport. European top clubs are ready to work in this direction in a<br />
fair partnership together with the EHF!<br />
Xavier O’Callaghan (President Mens Forum Club Handball)<br />
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