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Kartell Catalog 2017

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MARKETING AND<br />

COMMUNICATION<br />

The company’s philosophy is based on designs that bypass typical commercial<br />

strategies to bring the brand visibility and reinforce its image in a variety<br />

of fields. Every design is backed by a dedicated marketing campaign<br />

comprising promotion, communication and sales support. A special chapter is<br />

dedicated to our cultural initiatives and special projects as part of the brand’s<br />

communication strategy.<br />

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