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<strong>LIFE</strong> ENVIRONMENT |<br />
<strong>LIFE</strong> and the circular economy<br />
CHEP’s circular business<br />
CHEP provides pallet and container pooling services for a<br />
number of industries, including aerospace, automotive and<br />
fresh food. “Our company pays great attention to the circular<br />
economy, and most importantly to being able to scientifically<br />
understand the circularity of our products and services,” explains<br />
CHEP’s sustainability director, Iñigo Canalejo Lasarte.<br />
“This was one of the reasons why we participated in the <strong>LIFE</strong>+<br />
CEMs project.”<br />
For the project, CHEP tested the circularity of its main products,<br />
such as its wooden pallets, which achieved an MCI score<br />
of 0.87 out of 1. Mr Canalejo says that while the company’s<br />
business model, which is based on the sharing and reuse<br />
of assets, shows that it is embracing the main drivers of<br />
the circular economy, there are, “ways to increase that circularity,<br />
such as increasing timber reuse ratios at our repair<br />
process for CHEP pallets.” Other initiatives include the IFCO<br />
returnable plastic crate, which is used for fresh produce. This<br />
crate is made from broken returnable plastic crates, “taking<br />
product life extension and upcycling to a new level,” says Mr<br />
Canalejo. “Higher recycling rates will also improve product<br />
circularity,” he says.<br />
CHEP believes that the CEM project’s indicators now need to<br />
become a recognised global standard, in the same way that<br />
life-cycle assessment has become a standard for calculating<br />
a product’s environmental impact. “That will allow us to also<br />
compare our results to those of other less circular alternatives<br />
in the market, further demonstrating the sustainable<br />
value we bring to our customers,” concludes Mr Canalejo.<br />
production<br />
Wider use<br />
One useful unanticipated outcome of the project’s<br />
real-world trials was the discovery that there is<br />
a shortage of appropriate secondary raw materials<br />
in some segments of the economy. “There is a<br />
problem having enough feedstock for the circular<br />
economy to become a reality,” explains Mr Herrmann.<br />
“We either have a situation in which the<br />
feedstock is present in low quantities or a situation<br />
in which it is readily available but low quality.”<br />
Whilst the MCI and MI: Product Intelligence web<br />
tool can help identify such barriers to circularity,<br />
the remedy requires cooperation along the value<br />
chain. “There is a need for more collaboration between<br />
the end-user of a product and the manufacturer...sectors<br />
and stakeholders need to work<br />
together to develop circularity,” says Mr Herrmann.<br />
The Ellen MacArthur Foundation is now using the<br />
MCI methodology to define standards for the circular<br />
economy in partnership with the British Standards<br />
Institution (BSI). “We view it as a baseline for<br />
organisations to take forward. The methodology<br />
is open and can be adapted to more businesses,”<br />
says Mr Whitman.<br />
Granta Design is continuing to develop and promote<br />
the MI: Product Intelligence web tool, which<br />
can also be used for procurement and investment<br />
decisions. Variants or extensions of the circularity<br />
indicators developed by this <strong>LIFE</strong> project could<br />
be used in education, research, rating or policymaking.<br />
For instance, one future use could be as a<br />
means to help policy-makers measure the circularity<br />
of a region or nation state, or to set targets for<br />
whole industries.<br />
Project number: <strong>LIFE</strong>12 ENV/UK/000966<br />
Title: <strong>LIFE</strong>+ CEMs - Circular Economy Metrics<br />
Beneficiary: Ellen MacArthur Foundation<br />
Contact: Stuart Whitman<br />
Email: stuart.whitman@ellenmacarthurfoundation.org<br />
Website: www.ellenmacarthurfoundation.org/<br />
programmes/insight/circularity-indicators<br />
Period: 01-Jul-2013 to 30-Jun-2015<br />
Total budget: €382 000<br />
<strong>LIFE</strong> contribution: €191 000<br />
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