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fire #3 Mar-May 2017

International Women's Day issue

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Opinion<br />

THE HON JACQUIE PETRUSMA MP<br />

WHAT PART<br />

Will You Play?<br />

THE HON JACQUIE PETRUSMA MP, TASMANIAN MINISTER<br />

FOR WOMEN, DISCUSSES THE ROLE WE ALL MUST PLAY<br />

IN ELIMINATING GENDER BIAS.<br />

Over the years, I have met some<br />

outstanding women and girls;<br />

members of our community<br />

who are making a positive difference<br />

across a range of economic, social and<br />

professional spheres.<br />

Sadly, I’ve also seen a large amount<br />

of gender bias – whether conscious or<br />

unconscious, especially in regards to<br />

leadership and decision making.<br />

Management and leadership<br />

are still today, commonly seen as<br />

masculine roles. Consciously or<br />

unconsciously, men are considered to<br />

be more suitable for an appointment<br />

than women, even when women can<br />

demonstrate relevant qualifications,<br />

experience and skills; and there is<br />

an ingrained but mistaken belief that<br />

merit will be rewarded.<br />

And, it is not just men who think<br />

men are more suited to appointment<br />

than women – women can also share<br />

the belief that management and<br />

leadership are masculine roles.<br />

As a result, men are<br />

disproportionately chosen ahead of<br />

women for leadership roles. Changing<br />

this bias means changing cemented<br />

patterns of thought – for both men<br />

and women.<br />

6 FIRE MAGAZINE // MAR – MAY <strong>2017</strong><br />

When women occupy leadership<br />

positions, benefits not only flow<br />

to the organisation, but also to the<br />

community as a whole.<br />

As women represent over half<br />

our population, by not investing in<br />

women, organisations are missing<br />

out – half their client base is usually<br />

women, so it is important that<br />

organisations know the perspective<br />

of women.<br />

Research has shown that companies<br />

with a higher proportion of women in<br />

management are the companies that<br />

have the best financial performance,<br />

corporate image and competitive edge<br />

as they are able to draw from a broader<br />

pool of talent as women bring different<br />

perspectives, new ideas and new ways<br />

of thinking.<br />

Having more women in positions<br />

of responsibility also sends a very<br />

strong and positive message to girls<br />

and young women that they are equal<br />

to boys and men, and that they too can<br />

aspire to go as far as they want.<br />

By having more women in<br />

leadership roles, we begin to change<br />

attitudes across the board with a flow<br />

on to all aspects of society.<br />

The Tasmanian Government is<br />

committed to leading by example, by<br />

achieving 50 per cent representation<br />

of women on our Government<br />

boards through our Women on<br />

Boards Strategy 2015-2020. The<br />

strategy contains actions that will<br />

make this target possible through<br />

promoting leadership and training<br />

opportunities, using executive search<br />

firms, networking with professional<br />

industry bodies, mentoring as well as<br />

governance training for women.<br />

Men will also be active partners in<br />

the strategy, particularly given the role<br />

men play in putting people forward for<br />

employment or board appointments.<br />

Gender equality is a complex<br />

matter, and each of us has a role to<br />

play. As a modern society, we need<br />

initiatives that will positively empower<br />

women, particularly amongst our<br />

younger generation and future leaders.<br />

What part will you play in<br />

this process?<br />

The Hon Jacquie Petrusma MP<br />

is the Tasmanian Minister for<br />

Human Services and Minister<br />

for Women. Follow her on<br />

Facebook.com/jacquie.petrusma

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