WEB_SportEngland_AR_2016-17

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MOVING TO SUPPORT THOSE ALREADY ACTIVE WE’RE CONTINUING TO INVEST IN OUR CORE MARKET – THOSE WHO HAVE AN EXISTING SPORT AND ACTIVITY HABIT Supporting sport’s core market Long-term analysis shows that a third of the adult population, or 14.4 million people, already have a sport and physical activity habit. Every demographic is represented in this group, but the core market customers are weighted towards the male, white, young, non-disabled and better-off. Despite their active lifestyle, we don’t take core market customers for granted. Their habit may not be as vulnerable to small interruptions – working late or friends not available – but the big changes in life do affect them. Whether it’s changing jobs, moving home, starting a family, retirement – these familiar milestones can have a dramatic effect on an individual’s activity pattern and often cause it to stop completely. Those from under-represented groups are more vulnerable to these changes, which is why our first new core market fund in 2016-17 is aimed at reaching exactly those customers. Investment decisions will be made in June 2017. Sporting Future also asked us to make the delivery of sport more efficient. Traditionally, large amounts of public funding have been spent on providing sport for the already-sporty. As a result, some sports organisations have become progressively more reliant on public money. An objective in 2016-17 has been to try to reduce the subsidy, by spending less while still growing the market. National Governing Bodies (NGBs) have received awards 33% lower in the 2017-21 cycle than in 2013-17, and will be expected to at least maintain the numbers of regular players or participants they influence. These NGBs are closest to the core market audience. In fact, they serve around half of the market through clubs, competitions and coaching. We invested £388.4 million into 48 NGBs between 2013 and 2017. Each NGB was tasked with increasing the number of people playing their particular sport and helping talented individuals to fulfil their potential. Better measures The Active People Survey (APS) provides the chief measure for sports large enough to provide a statistically robust sample size. Smaller sports often use their own bespoke measures. This has been the case since 2006, when our Active People Survey was established. NGBs have taken responsibility for everyone who takes part in their particular sport, and success was defined as taking part at least once a week. The final data from APS was published in December 2016 and individual sport trends for the 10 most played sports are shown on page 21 (opposite). You can download a full list of all 46 sports by visiting www.sportengland.org/activepeople Transformative Code We also need to make sure that organisations receiving public money are well run and reflect all aspects of diversity in their leadership. In October 2016, we launched the mandatory and transformative Code for Sports Governance which demands more diverse boards, greater transparency and clearer decision making. We have since worked with 57 sports bodies, together with UK Sport, to help them prepare action plans to help them comply with the Code. Detailed assessments by 31 March 2017 showed that 70% of requirements are already being met, showing that the current standard of governance in sport is broadly good, and the industry has a firm base to build on. Most of these action plans have now been agreed, meaning that most organisations will be compliant by 31 October 2017. Some NGBs have already agreed significant changes and our attention now turns to the assessment of other organisations we fund who we will also require to meet the highest levels.
Once a week participation in most-played funded sports (16 years and over) APS1 (Oct 2005-Oct 2006) APS10 (Oct 2015-Sep 2016) SWIMMING 5.67% 8.04% ATHLETICS 3.33% 5.01% CYCLING 4.14% 4.40% FOOTBALL 4.97% 4.21% GOLF EXERCISE, MOVEMENT & DANCE BADMINTON TENNIS EQUESTRIAN BOWLS 0.98% 1.27% 0.97% 1.12% 0.90% 0.77% 0.64% 2.21% 1.33% 2.18% 1.64% 0 500,000 1,000,000 1,500,000 2,000,000 2,500,000 3,000,000 3,500,000 Note: % figure shows each sport’s participation change over 10 years, along with the total number of participants Source: Sport England’s Active People Survey Change in once a week participation in funded sports and keepfit & gym (16 years and over) (October 2015-September 2016 vs October 2014-September 2015) 350,000 Keepfit & Gym 150,000 100,000 50,000 0 2% Football Exercise, Movement & Dance Netball Mountaineering Table Tennis Gymnastics Swimming Volleyball Angling Rugby Union Canoeing Bowls Hockey 16% 9% 2% 7% 16% 29% 47% 55% 15% 26% 0% 14% 40% 10% 4% -7% -4% -10% -1% -7% -2% -4% -9% -1% -8% -23% -12% -7% Judo Taekwondo Rounders Archery Rugby League Badminton Rowing Equestrian Boxing Weightlifting Golf Basketball Sailing Snowsport Circuits Cricket Squash Tennis Cycling Athletics -12% -11% -11% -50,000 -100,000 -4% -5% -150,000 Note: % figures represent the relative change in the sport’s participation numbers compared with 12 months ago Source: Sport England’s Active People Survey 21
Page 1: ANNUAL REPORT & ACCOUNTS HC88 THE E
Page 4 and 5: MOVING FORWARD CHAIR’S FOREWORD P
Page 6 and 7: performance report MOVING MATTERS E
Page 8 and 9: MOVING MONEY WISELY OUR INVESTMENT
Page 10 and 11: FINANCIAL OVERVIEW Our income Durin
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Page 16 and 17: performance analysis MOVING INTO CH
Page 18 and 19: Children and young people A person
Page 22 and 23: TAKING PART Over the last 12 months
Page 24 and 25: Local delivery The central principl
Page 27 and 28: Volunteering - a dual benefit Witho
Page 29 and 30: Making it easy for people to find o
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Page 33 and 34: WORKING EFFICIENTLY There are a num
Page 35 and 36: OTHER FINANCIAL INFORMATION EQUITY
Page 37 and 38: Board Members’ remuneration Board
Page 39 and 40: Subject to audit Salary Bonus payme
Page 41 and 42: STAFF COSTS, NUMBERS AND COMPOSITIO
Page 43 and 44: THE PEOPLE THAT MOVE SPORT ENGLAND
Page 45 and 46: GOVERNANCE STATEMENT 2016-17 OVERVI
Page 47 and 48: SUBSIDIARIES The Sports Council Tru
Page 49 and 50: Sport England Strategy Ensuring del
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Page 53 and 54: Developing and implementing the Cod
Page 55: BOARD AND COMMITTEE ATTENDANCE Name

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