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30 STARTING YOUR #1 ECOMMERCE BUSINESS ▸ 3 Launching the eCommerce Store Required Policies: Shopify offers a handy tool for generating terms and conditions, standard privacy, and return policies. Just go to Shopify Settings, Checkout, and scroll down to the Refund, Privacy, and TOS statements section to generate each policy sample.
31 STARTING YOUR #1 ECOMMERCE BUSINESS ▸ 3 Launching the eCommerce Store 6 Add a Payment Gateway Add your PayPal email address under the Shopify Settings, Payments Section. Later, you can change, remove, or add additional payment options. If you don’t have a PayPal account, registration at PayPal.com will take about 5 minutes. Why PayPal?: PayPal allows you to accept both PayPal and credit card payments. Plus, it’s the easiest solution for small merchants. Other payment providers like Stripe or BrainTree usually takes weeks to set up.
Page 2 and 3: The internet has completely changed
Page 4 and 5: 1 Generating Product Ideas
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Page 10 and 11: 2 Evaluating Product Ideas
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