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1 Generating Product Ideas
5 STARTING YOUR #1 ECOMMERCE BUSINESS ▸ 1 Generating Products Ideas Picking the best products to sell is the next big challenge after deciding to start your eCommerce venture. There are millions of products to choose from, and all of them have had success. This is why picking products can be extremely difficult which can lead to products being picked on a whim, with little consideration which ends in poor performance. In this chapter, our goal is to provide a roadmap for brainstorming product ideas, so we can later filter out the ones that aren’t worth testing. Generating Product Ideas 1 Brainstorm You never start with a blank page. Your head is already full of good ideas: your hobbies, products you like, trends, exciting products that you have heard of. Write everything down that comes to mind. It doesn’t matter if you think the product will be a bestseller or not. Trust me — write it down.
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