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Welcoming<br />
Diversity<br />
At Cracker Barrel Old Country Store ® , we think a key to our success<br />
is welcoming diversity in our company, our country stores,<br />
our restaurants, and our communities.<br />
crackerbarrel.com • © 2016 CBOCS Properties, Inc.
EDITOR’S<br />
NOTE<br />
Lacey Johnson<br />
WHEN I ACCEPTED my role as lead editor for The<br />
Connect in the spring of this year, I told my<br />
CEO, Eric Jordan, “I want to show that success<br />
does not look like one thing, but that it feels like<br />
a singular thing: the fulfillment of the highest<br />
expression of one’s unique desires and gifts.”<br />
I remain true to this, although I have learned that the pinnacle of<br />
that fulfillment isn’t the only realization of success per se; the journey<br />
and reaching towards that fulfillment is part of it as well. That’s where<br />
all of the magic hangs out.<br />
To say I am gratified by this issue would be the understatement<br />
of <strong>2017</strong>. I have poured so much of myself into the creation of its<br />
content, and I’m extremely proud of my team as well. I hope these<br />
pages bring you joy. I hope they invite you to be more compassionate<br />
and conscious, while serving as a reminder that the aspects of your<br />
personality which are most celebratory of others (and life in general) are<br />
no accident at all. I hope they smack you with the belief that faith and<br />
willpower can defy statistics, and that there is dynamite power in the<br />
refusal to give up on what your heart is screaming that you must do.<br />
I have written a mantra (originally published this time last year<br />
to my personal brand, TheDailyDoll.com), and I wish to share it with<br />
all of you. Please know it is no random occurrence that your eyes are<br />
meeting these words. These words are for you. I hope you will fold<br />
them inside of any doubts you may be wrestling with as you step into<br />
<strong>2018</strong>. Print it out and post it on your mirror or fold it into your wallet.<br />
Above all, live it:<br />
I DARE YOU TO PROSPER. I dare you to not merely stand in<br />
the shadowed parks of what is most familiar, admiring your city of<br />
lights from a distance, but to build a bridge and meet your dreams<br />
where they are realized. I dare you to be uncomfortable, and to be<br />
refined by the red-hot flames of that discomfort.<br />
I DARE YOU TO FOLLOW THE VOICE OF YOUR INSTINCT.<br />
I dare you to be led by the fragrance of your heart’s desire. I dare<br />
you to reach with a mighty<br />
fist into the ether, and pull<br />
every glittering dream into<br />
the constructs of your reality.<br />
I dare your wishes and beliefs<br />
to align. I dare you to get it<br />
right this time.<br />
God bless you.<br />
PUBLISHER, CEO<br />
ERIC JORDAN<br />
ejordan@theconnectmagazine.com<br />
PARTNER<br />
DR. EDDIE D. HAMILTON, MD, FAAP<br />
EDITOR-IN-CHIEF<br />
LACEY JOHNSON<br />
ljohnson@theconnectmagazine.com<br />
EDITORIAL INTERN<br />
MADISON YAUGER<br />
DIRECTOR OF VIDEOGRAPHY<br />
CHRIS HOLLO<br />
HEAD PHOTOGRAPHER<br />
BARBARA POTTER<br />
bpotter@theconnectmagazine.com<br />
PHOTOGRAPHER<br />
DEVIN WILLIAMS<br />
DIRECTOR OF COMMUNITY ENGAGEMENT<br />
CAROLYN MCHANEY-WALLER<br />
Carolyn.waller@zeitlin.com<br />
DIRECT CONNECT<br />
SUSAN VANDERBILT<br />
susanvanderbilt@entreesavvy.com<br />
SENIOR WRITERS<br />
DR. MING WANG<br />
JACKIE NENTWICK<br />
JOE SCARLETT<br />
KEELAH JACKSON<br />
TONI LEPESKA<br />
CONTRIBUTING WRITERS & PHOTOGRAPHERS<br />
GRAHAM HONEYCUTT - Empowerment<br />
DAWN MASON - Family & Relationships<br />
TORI TATE THOMAS - Branding & Marketing<br />
MISHON LANDRY - Diversity<br />
DIRECTOR OF SALES<br />
ERIC JORDAN<br />
PUBLISHERS AND SALES REPRESENTATIVES<br />
Help Wanted: Join Our Team<br />
ALABAMA FLORIDA<br />
GEORGIA KENTUCKY<br />
LOUISIANA MISSISSIPPI<br />
TENNESSEE VIRGINIA<br />
ADVERTISING INQUIRIES<br />
advertise@theconnectmagazine.com<br />
For all editorial pitches and submissions, please contact<br />
Lacey Johnson at ljohnson@theconnectmagazine.com.<br />
Sincerely,<br />
“PUTTING YOUR BUSINESS IN CLIENTS’ HANDS”<br />
EDITOR-IN-CHIEF<br />
PHOTOGRAPHY BY: ANTONIO FAJARDO<br />
4 HOLIDAY <strong>2017</strong>/<strong>2018</strong> | THE CONNECT MAGAZINE THECONNECTMAGAZINE.COM
WHILE PREPARING FOR our final issue<br />
of <strong>2017</strong>, I was faced with a daunting<br />
challenge: With Deepak Chopra as our<br />
previous cover story, how was I going<br />
to make this one as special?<br />
It seems appropriate that this issue of The Connect<br />
magazine is focused on the subject of faith, considering<br />
all the recent attention given to purposeful living. As the<br />
magazine enters its fourth year of publication, I cannot help<br />
but reflect on the wide variety of events and developments<br />
there have been along the way, including the opportunity<br />
to start Stay Connected! Knowledge Academies, which is<br />
our subsidiary and first student-driven magazine.<br />
I recall saying to myself several years ago,”How cool<br />
would it be to start a kid’s magazine, challenging kids to<br />
think outside of the box while getting them excited about<br />
writing?” In 2015, I clearly remember coaxing a local<br />
investor into helping me find commercial real estate. I<br />
had this vision of having an actual Connect Center. The<br />
Magazine did a fantastic job inspiring individuals as we<br />
explored the nuances of successful living. However, my<br />
dream was to have a physical building used as a career<br />
development center. I have often asked myself, “How<br />
did you make it this far without a business loan or angel<br />
investors?” The answer is simple: “Trust the Process.”<br />
I have learned: Concentrate on counting your blessings<br />
and you’ll have little time to worry about anything else.<br />
I believe we all want to live a successful life; whatever<br />
success means to us personally. Unfortunately, our words<br />
often don’t reflect that. If words have power, that means<br />
everything you say is shaping your life and the lives of<br />
others. You may not feel it or see it the minute you speak<br />
it, but those words are planting seeds. Each one of us are<br />
trying to figure out this thing called life. Sometimes we’ll<br />
need some a break, a chance, a Connect, or an opportunity.<br />
Sometimes, we just need someone to show us some<br />
compassion and kindness. If you’ve ever had someone help<br />
you in some special way, remember how it felt and keep<br />
that feeling in mind when the opportunity arises for you to<br />
help someone else.<br />
“If you’re not making someone else’s life better, then<br />
you’re wasting your time. Your life will become better by<br />
making other lives better.” - Will Smith<br />
As <strong>2017</strong> comes to a close, I challenge each of you to<br />
find at least one article from the previous issue of<br />
The Connect that inspired you most. Please share the article<br />
with a friend or loved one. After reading the article again,<br />
take a few minutes to write down your goals for <strong>2018</strong>.<br />
Choose the goal that matters most to you and will have<br />
the most positive impact on your life. Once you choose<br />
that goal, make sure to write it down where you can see it<br />
daily so that it stays in the forefront of your mind. Finally,<br />
believe that your words have POWER. Speak them into<br />
existence. The success of The Connect magazine is because<br />
individuals took a chance on the dream, vision, goal,<br />
purpose and passion I have for connecting others.<br />
Best of luck pursuing your goals in <strong>2018</strong>. Please keep<br />
the faith and, as always, “Trust the Process.”<br />
CEO/PUBLISHER<br />
THECONNECTMAGAZINE.COM<br />
THE CONNECT MAGAZINE | HOLIDAY <strong>2017</strong>/<strong>2018</strong> 5
14<br />
CONTENTS<br />
HOLIDAY <strong>2017</strong>/<strong>2018</strong><br />
Cover Story 24<br />
HOW HOLLYWOOD PUBLICIST KIKI AYERS WENT FROM<br />
HOMELESS TO BOSS LADY<br />
She crawled her way from homelessness to reporting from red carpets and<br />
building a publicity empire.<br />
24<br />
Features 14<br />
MEET VERONICA T. MALLETT: THE MODERN WOMAN’S HEALTH<br />
INNOVATOR & DIVERSITY EDUCATOR<br />
There was never any stopping this renaissance woman.<br />
16<br />
16 LIFE-THREATENING HARDSHIPS MADE THESE TWO<br />
ENTREPRENEURS UNSTOPPABLE<br />
Two unrelated stories. Both shining examples of how life’s hardships always<br />
gift us with something.<br />
30<br />
BOOK CLUB: NEW YORK TIMES BEST-SELLING AUTHOR DANIELLE<br />
WALKER’S “CELEBRATIONS”<br />
Millions have improved their lives with her delicious recipes. We think<br />
this calls for a celebration.<br />
32<br />
HOLLER & DASH IS SERVING UP HOT BISCUITS, MODERN STYLE &<br />
AGE-OLD TRADITION<br />
This stylish biscuit house is a Millennial hotspot - still aligned with the family<br />
values from which it came.<br />
36<br />
BRANDING LEGEND LOUIS UPKINS HAS DEVOTED<br />
HIS LIFE TO ANCHORING PURPOSE<br />
This legendary branding mentor invites you to live with absolute intention.<br />
38<br />
XMI IS GUIDING SMALL BUSINESSES TO THEIR FULL POTENTIAL<br />
All small businesses hope to launch themselves to a high platform. XMI delivers.<br />
42<br />
44<br />
Columns 12<br />
THE ASIAN ART MUSEUM IN SAN FRANCISCO UNITES THE<br />
PAST, PRESENT & FUTURE<br />
From the ancient to the contemporary, creative goldmines rest inside<br />
of these walls.<br />
BECOME YOUR HEALTHIEST VERSION STARTING RIGHT WHERE YOU<br />
ARE<br />
These two health gurus say all transformations begin with making<br />
the next right decision.<br />
SUNSET RESOLUTIONS: 5 WAYS TO MOVE ONWARD AND UPWARD<br />
TOWARD THE NEW YEAR<br />
Don’t let the sun set on this year’s missed intentions. Time and tide wait for no one.<br />
30<br />
32<br />
36<br />
19<br />
WHAT TO DO WHEN YOU DON’T GET YOUR DREAM JOB<br />
It stings to not be picked. But it also may lead you to your big opportunity.<br />
21<br />
5 WAYS TO BE MORE INCLUSIVE IN THE WORKPLACE (AND WIN!)<br />
23<br />
41<br />
47<br />
48<br />
I AM A BRAND; NOW WHAT?<br />
You’re trying to build something awesome. Be not afraid to shout it to the world.<br />
HOW TO BUILD A STRONG IMAGE IN THE NEW YEAR & BEYOND<br />
Showing is more powerful than telling.<br />
THE POWER OF KEEPING THE LOVE TANKS FULL<br />
Knowing your partner’s love language can deepen and heal your connection.<br />
I KNOW WHY YOUR NEW YEAR’S RESOLUTIONS FAILED THIS YEAR<br />
Change won’t come as long as the same old lawbreaker is divvying<br />
out all of the rules.<br />
42<br />
The Connect Magazine is a quarterly lifestyle publication and<br />
online media source committed to engaging our diverse audience<br />
through empowering and impactful stories of entrepreneurs,<br />
young professionals and businesses in pursuit of creating positive<br />
ripples throughout the world, through efforts large and small.<br />
6 HOLIDAY <strong>2017</strong>/<strong>2018</strong> | THE CONNECT MAGAZINE THECONNECTMAGAZINE.COM
SUCCESS & MOTIVATION<br />
HOW TO BUILD A STRONG IMAGE<br />
IN THE NEW YEAR AND BEYOND<br />
WRITTEN BY: JOE SCARLETT<br />
THE WAY OTHERS view you may have a lot more impact<br />
on your long-term career prospects than you think.<br />
Accomplishment always comes first, but your image in the<br />
workplace is a close second.<br />
Knowing this, how does one craft their image the right<br />
way? We have established that image is important, but we also know<br />
there is a fine line between tastefully promoting yourself and just plain<br />
bragging. We have all listened to folks who want to do nothing but talk<br />
about themselves—all they have accomplished in previous years, all the<br />
people they know, even all the things they did over the weekend! Bor-ing!<br />
That is exactly the wrong way to go about earning a respectable image.<br />
A much better way to do this is to show them who you are. Showing<br />
is more powerful than telling. Going into the new year, make it a goal<br />
to become a solid contributor and a good team player—pursuing only<br />
positive and constructive subjects in your organization. The following<br />
are eight key suggestions for guiding you on how to tastefully and<br />
professionally go about promoting your best image.<br />
1 BE VISIBLE<br />
Make time to walk around and talk to people. Get to know your team,<br />
your peers and those in higher-level positions. Attend company events and<br />
social gatherings. Do your duties accurately and on time, but don’t be a<br />
full-time slave to your workstation. Make sure others know who you are.<br />
2 LOOK AND ACT PROFESSIONAL<br />
Dress for the position and - if you’re ever in doubt - dress one level up.<br />
Dress more like the boss than those on your existing level of leadership.<br />
Greet others with a firm handshake and look them in the eye. Stay<br />
connected—don’t drift—during conversation.<br />
3 BE A CONVERSATIONALIST<br />
Keep a few good questions in your head so you can easily kick off any<br />
conversation. As we know, people like to talk about themselves, so<br />
probe deeper on topics that seem important to them. Pay attention, be<br />
engaged and make the person you’re communicating with feel like the<br />
conversation is the most important thing on your mind.<br />
4 NETWORK<br />
Get to know key folks both inside and outside your organization in more<br />
than just a casual way. Take the initiative to schedule coffee or lunch<br />
with those you want to get to know. Follow up on your networking<br />
efforts with a handwritten thank-you note, followed by appropriate<br />
emails, calls or visits, as you see fit.<br />
5 SHARE ACCOMPLISHMENTS<br />
You want others to know what you have done, but you don’t want to<br />
be known as a braggadocio. Discuss your achievements only when you<br />
feel the time and place is right. Think about subjects that might have the<br />
most impact. For example, business leaders often like to discuss revenue<br />
growth and cost reductions.<br />
6 GIVE A SPEECH<br />
One of the best ways to build your image as a leader is to give a good<br />
speech. Prepare carefully and thoroughly. When you speak, the<br />
audience automatically recognizes you as a leader, so make the most of<br />
each speaking opportunity.<br />
7 SHOW APPRECIATION<br />
When you observe a co-worker’s accomplishment, don’t be shy about<br />
offering an appropriate “pat on the back.” And in any situation, a liberal<br />
and sincere use of “please” and “thank you” always goes a long way.<br />
8 BE ON TIME<br />
Respecting another person’s time may be one of the easiest yet most<br />
profound ways to earn the image you want. Work on showing up<br />
before you’re supposed to, making meetings as succinct as possible and<br />
keeping your commitments.<br />
Remember: The image you portray in your organization and in the<br />
business community can have enormous influence on not only your<br />
professional year, but your entire career. Make it a good one!<br />
Joe Scarlett is the retired CEO of Tractor Supply Company<br />
For more on leadership, see joescarlett.com<br />
10 HOLIDAY <strong>2017</strong>/<strong>2018</strong> | THE CONNECT MAGAZINE THECONNECTMAGAZINE.COM
EMPOWERMENT & SUCCESS<br />
<strong>2017</strong>’s<br />
Sunset Resolutions<br />
5 WAYS TO MOVE ONWARD AND<br />
UPWARD TOWARD THE NEW YEAR<br />
WRITTEN BY: KEELAH JACKSON<br />
THE YEAR HAS almost walked itself into a new one, and the<br />
shoulda-coulda-wouldas grow louder every day. Hindsight<br />
is 20/20, but reflection time for future success is worthy of<br />
your thoughts. Bottomline? Introspection is valuable. It is<br />
time to ask yourself: How could this year have gone better<br />
for me? How can I improve moving forward?<br />
I know you have your excuses. They are easy to produce as to why<br />
you haven’t been able to accomplish what you hoped you would this year<br />
(or ever). So let’s try to work through them. Familiar goal epitaphs may<br />
include (but are definitely not limited to): “I could have gotten more done<br />
this year had I been afforded more time to devote to my own personal<br />
projects, rather than tending to other responsibilities.” There is also:<br />
“I would have done more to achieve my dreams had I actually had the<br />
money to do so.” Finally, let’s not forget the super-biggie that many of us<br />
choke on, for it actually holds us accountable to ourselves: “I should have<br />
completed one goal for self-improvement, but I was afraid of failure.”<br />
I understand it. It has merit, sure - fine and dandy - until it doesn’t.<br />
Time and tide wait for no one. We must not allow the year’s sun to set on<br />
missed intentions. I urge you: Make the resolution now to love yourself<br />
more by fulfilling your hopes, dreams and everyday endeavors. Put the pen<br />
to paper, add action to the plan and then watch everything materialize.<br />
1 DON’T BE TOO HARD ON YOURSELF<br />
You are human. You are not a robot--aha, CAPTCHA!--and the world will<br />
not end if you ticked all but two items from your 100 item list! We expect<br />
so much from ourselves, yet seldom congratulate and celebrate our small<br />
successes. Every satisfaction of a task completed is a joy nonetheless, so<br />
yahoo yourself into a tiny back pat!<br />
2 ACKNOWLEDGE AND AMEND<br />
Now is the time to take visual inventory of what you called a “W” for<br />
the year and what fell by the wayside. Make a “pros and cons” list of<br />
<strong>2017</strong>, and pay attention to the patterns of things that could have been<br />
controlled. For example, if two of your cons happen to be “still running<br />
late to work and got written up for it” and “lost a prospective client<br />
because I procrastinated on researching and pitching to the company”<br />
(two valid and common issues), then perhaps you may want to pay<br />
closer attention to improving your time management skills for <strong>2018</strong><br />
and onward. Observing patterns within our actions (whether positive or<br />
negative) helps us navigate our lives a little more effectively.<br />
3 WRITE IT DOWN, AND MAKE YOUR VISION PLAIN<br />
After you have taken inventory of the shortcomings and areas of<br />
improvement, write down how you plan to improve. You may even<br />
want to rewind all the way back to what you originally planned to<br />
improve or accomplish. Do not mince words, either! Now is not the<br />
time to be flowery and verbose with the language; be direct. Get to<br />
the point so that when you view your posted solutions (Spoiler alert!<br />
The next tip definitely includes the words sticky and notes!), you’ll<br />
completely know what you mean when you see them. You won’t have<br />
to hunt. You won’t have to guess. You will know that “Leave on time no<br />
matter what!” means precisely what you wrote.<br />
4 STICKY NOTES SAVE THE DAY!<br />
They are bright. They are colorful. They are sometimes annoying, yes. But<br />
they work when not ignored. Sticky notes carry a power of being visual<br />
coaches. They want you to succeed by jogging your memory whenever<br />
you see them. They are succinct reminders that you can improve.<br />
Remember: If you can’t fit your self-help message on one sticky note<br />
that you can clearly see from two feet away (without snatching your<br />
90-year-old neighbor’s bifocals), then you’ve put too much on the note.<br />
Write your plan in all caps if necessary, and don’t hesitate to color-code<br />
the notes according to urgency.<br />
5 DON’T FORGET TO DOTHEINSIDEJOB<br />
Ultimately, every action has a root cause as to why it occurred. Remember<br />
“acknowledging the patterns” from a few points ago? Only you truly<br />
know why some things consistently go unresolved no matter how many<br />
times you make resolutions to improve. You owe it to yourself to figure<br />
out why those issues have remained stumbling blocks for you for any<br />
extended period of time. It sounds like touchy-feely-woo-woo therapy,<br />
and maybe it is. Who cares. The point is that maybe it is exactly what’s<br />
needed in order for you to actualize your major life goals.<br />
There’s absolutely nothing wrong or amiss about getting help with<br />
becoming your best self. That’s how winners are made, and<br />
YOU ARE A WINNER!<br />
Thanks for staying CONNECTed in <strong>2017</strong>; let’s make <strong>2018</strong><br />
a remarkable year!<br />
12 HOLIDAY <strong>2017</strong>/<strong>2018</strong> | THE CONNECT MAGAZINE THECONNECTMAGAZINE.COM
INNOVATION<br />
Veronica T.<br />
Mallett<br />
The Modern Woman’s<br />
Health Innovator & Diversity Educator<br />
WRITTEN BY: TONI LEPESKA<br />
Dr. Veronica T. Mallett, Senior Vice President of Health Affairs<br />
and Dean, School of Medicine, at Meharry Medical College<br />
speaks during Meharry’s <strong>2017</strong> Commencement Ceremony.<br />
AN INNOVATIVE RESEARCHER and educator in the field<br />
of women’s health, Dr. Veronica T. Mallett will never<br />
forget how her father rescued her pre-med studies from<br />
a college professor who told her she didn’t have what it<br />
took to be a doctor.<br />
She’d begun her studies at Barnard College in New York, full of<br />
enthusiasm and confidence, but in the years of Affirmative Action,<br />
people looked at her questionably - “As though I didn’t belong. I began<br />
to question whether I did,” Mallett said.<br />
Exposed to wealth at a level she’d never seen and paired with a<br />
roommate who’d made a perfect score on the ACT, Mallett, a product<br />
of a magnet school with several African-American role models, felt<br />
even more insecure – but indignant, too – after the minority pre-med<br />
students were called to a meeting with a chemistry teacher. She told<br />
them they should forget about being doctors. “You people,” the teacher<br />
said, “don’t have the problem-solving skills.”<br />
You people? she thought.<br />
Her confidence bruised, Mallett told her father about the encounter.<br />
His advice? He told her to imagine the teacher on the toilet with her<br />
pants around her legs.<br />
“That really helped take her power away,” Mallett said.<br />
She went on to acquire her Bachelor of Arts degree at Barnard<br />
in 1979 and then her medical degree at Michigan State University<br />
College of Human Medicine in 1983. She’s become a nationally- and<br />
internationally-recognized professional for her work in the treatment of<br />
urinary incontinence and genital organ prolapse, as well as her work to<br />
shrink health disparities among minorities.<br />
She’s reached a lot of firsts, including the first African-American<br />
woman in the country to be fellowship-trained in reconstructive pelvic<br />
surgery. She is also the first female chair of a clinical department at the<br />
University of Tennessee, a school established in 1911. In 2011, she<br />
founded the obstetrics and gynecology chair at Texas Tech University<br />
Paul L. Foster School of Medicine in El Paso, where she also made strides<br />
in bettering health for Hispanic women and families. She did this by<br />
developing a new medical school and health science center on the<br />
border with Mexico, addressing a critical physician shortage in the area.<br />
The scope of Mallett’s work, while focused on issues that<br />
most often affect women who’ve given birth or who have had a<br />
hysterectomy, also spans health concerns we hear about almost every<br />
day. She wants everyone, especially women and minorities who suffer<br />
disproportionately from certain conditions, to watch the circumference<br />
of their waist and not so much the number on the scale. They need to<br />
watch food products for added sugar and salt and avoid them because<br />
they change the palate and influence the kinds of foods we eat.<br />
In <strong>2018</strong>, she’ll be back to telling patients these bits of advice after<br />
she settles into her administrative role as the new Senior Vice President<br />
of Health Affairs and Dean at Meharry Medical College in Nashville,<br />
Tenn. Mallett oversees the quality of health care at the facility and the<br />
maintenance of the health service affiliations that help the college,<br />
founded in 1876 as the first medical school in the South for African<br />
Americans, providing training to its students and residents.<br />
As Mallett progressed from pre-med student to accomplished doctor,<br />
she faced ingrained ideas about women and about minorities. And, at points<br />
along the journey, felt overwhelmed by the demands of motherhood. She<br />
stayed up until the wee hours of the morning to write science papers. She<br />
missed family dinners to perform surgery. They were painful choices, she<br />
said, but “I didn’t do that alone. I did all that by having this eclectic support<br />
system of peers, family, my current husband and mentors.”<br />
She traces her initial drive and motivation to her parents. With the<br />
death of her father this past fall and the passing of her mother two years<br />
ago, childhood memories aren’t far from her thoughts. Her parents were<br />
so involved in civil right causes, Mallett grew up believing all adults<br />
made picket signs and held energized meetings at their homes. While<br />
involved in the social hot buttons of the day, her parents kept close track<br />
14 HOLIDAY <strong>2017</strong>/<strong>2018</strong> | THE CONNECT MAGAZINE THECONNECTMAGAZINE.COM
INNOVATION<br />
Dr. Veronica T. Mallett, Senior Vice President of Health Affairs and Dean,<br />
School of Medicine, at Meharry Medical College and other Meharry faculty<br />
help students don their white coats for the first time during Meharry’s<br />
annual white coat ceremony. The white coat symbolizes the beginning of<br />
the journey to become a certified health professional.<br />
Dr. Veronica T. Mallett (second from left), Senior Vice President of Health Affairs and Dean, School of<br />
Medicine, at Meharry Medical College is one of three Deans (all female) at Meharry Medical College.<br />
The three Deans are Maria F. Lima, Ph.D. (left) Senior Vice President for Research and Innovation and<br />
Dean, School of Graduate Studies and Research, Dean Mallett (second from left), and Dr. Cherae Farmer-<br />
Dixon, Dean, School of Dentistry (far right). They are pictured here with Meharry’s President and CEO<br />
James E.K. Hildreth, Ph.D., M.D. (third from left).<br />
Dr. Veronica T. Mallett, Senior<br />
Vice President of Health Affairs<br />
and Dean, School of Medicine, at<br />
Meharry Medical College listens<br />
to a student explain her research<br />
during Meharry’s annual Student<br />
Research Day<br />
Dr. Veronica T. Mallett, Senior<br />
Vice President of Health Affairs<br />
and Dean, School of Medicine,<br />
at Meharry Medical College<br />
congratulates a student who<br />
during Meharry’s White Coat<br />
Ceremony.<br />
of their three children’s progress in the classroom. Each child received<br />
a dollar for A’s, 50 cents for B’s and spankings for C’s. For her parents,<br />
education was the “great leveler” - something that couldn’t be snatched<br />
from you and “was almost like a religion,” for her father. Mallett said.<br />
“Daily, he would admonish us to be leaders. I learned from them that to<br />
be average was not good enough.”<br />
Mallett traces her urge to innovate partly to her time at the Michigan<br />
State medical college, which was considered in its infancy at the time. It<br />
focused on holistic approaches, “dealing with the whole person and the<br />
whole environment,” she said. “It was somewhat revolutionary at the time.”<br />
While in residency at Wayne State University, she committed<br />
to go into academic medicine. She felt she’d always be up-to-date<br />
if she stayed in academia. She loved learning. She discovered she’d<br />
have to adopt a niche to rise through tenure, and at the time, female<br />
pelvic reconstruction was in its youth. “It’s a field where you really<br />
restore function. Life-changing function,” Mallett said. “[A woman] is<br />
embarrassed or not feeling she has control of her body. When you can<br />
address the problem through medicine or surgery, you have changed<br />
someone’s life. That’s very rewarding. I’ve gotten so many cards.”<br />
Mallett’s very first patient was a woman in her 70s, a domestic<br />
housekeeper who stuffed rags in her vagina to hold up her uterus and<br />
bladder. The organ prolapse prevented her from comfortably cleaning<br />
houses, but she’d worked for cash and hadn’t paid into Social Security,<br />
so she didn’t have the money for an operation. Mallett saw her at a<br />
charity clinic. She provided to her a pessary to hold up the prolapse, and<br />
eventually was able to secure insurance for the woman that covered a<br />
life-changing reconstructive surgery.<br />
Mallett treated another woman later in her practice who also had a large<br />
prolapse. She was near the end of her life at 95 years old, but she sought<br />
out help because the condition was inhibiting the care of her husband. The<br />
woman underwent a minimally-invasive procedure called colpocleisis, in<br />
which everything was pushed back inside and the opening of the vagina<br />
was closed off. Mallett was “more frightened than she was” to expose her<br />
to the risk of surgery, but the woman “had great faith in God.” After the<br />
surgery, she returned to her caregiving duties with renewed vigor.<br />
“There’s a lot of misinformation out there, and women think there’s<br />
nothing that will work or nobody can help them,” Mallett said, “In the past a<br />
lot of surgeries weren’t effective, but they’ve become much more effective.”<br />
Mallett was one of the early adopters of the urethral sling for treating<br />
urinary incontinence, and she worked in a multi-center clinical trial<br />
that compared using a synthetic patch to the gold standard of using<br />
the patient wall in a procedure to fix the bladder. The former proved<br />
to be better to fix, she said. Mallett also was involved in examining the<br />
procedure to lift the top of the vagina when turned inside out, as<br />
might happen after a hysterectomy - a procedure called uterosacral<br />
vault suspension.<br />
Dr. Sireesha Reddy, who worked with Mallett at Texas Tech and<br />
considers her a mentor and friend, feels Mallett used insightful ways<br />
not only to treat patients but to teach medical students who weren’t<br />
minorities how to be culturally sensitive to situations that impact health.<br />
She’s “definitely a visionary” in that respect and excels in several areas of<br />
life, said Reddy, an obvious admirer. “She’s beautiful, an accomplished<br />
professional and a mom. She’s a renaissance woman for sure.”<br />
INTERESTING WOMEN’S HEALTH STATISTICS:<br />
• About 3.3 million women in the U.S. alone suffered from pelvic<br />
organ prolapse in 2010; Officials suspect more than half the female<br />
population will experience it, and they expect statistical figures to<br />
grow as more studies are conducted on the condition.<br />
• Women who are 20 and older suffer disproportionately compared<br />
to men of the same age in regard to hypertension. More than 33<br />
percent of women have high blood pressure compared to 32.6<br />
percent of men. They also suffer disproportionately in regard to<br />
obesity, with 38.5 percent of women considered obese compared<br />
to 34.5 percent of men.<br />
• The disparity between the races is even wider. While hypertension<br />
among Hispanic women age 20 and older is lower at 23.6 percent<br />
than all women, the percentage of obese Hispanic women ascends<br />
to 45 percent. The figures are even more staggering for African-<br />
American women, with 56.9 percent considered obese and 44.8<br />
percent having hypertension.<br />
Sources: Association for Pelvic Organ Prolapse Support;<br />
Centers for Disease control<br />
THECONNECTMAGAZINE.COM<br />
THE CONNECT MAGAZINE | HOLIDAY <strong>2017</strong>/<strong>2018</strong> 15
INSPIRATION<br />
Life-Threatening Hardships Made These Two Entrepreneurs<br />
UNSTOPPABLE<br />
WRITTEN BY: TONI LEPESKA<br />
NO ONE INVITES suffering and hardship into their lives,<br />
but we all experience it in various forms. We may wish<br />
it away, try to go around it, or flee from it, but none of<br />
those efforts rid us of our afflictions.<br />
Two successful business owners, Bill Vandiver and<br />
Harriet Lanka, live thousands of miles apart, yet both faced down the<br />
mightiest challenge any human will ever know: death.<br />
But their stories didn’t end there, and they didn’t merely escape<br />
with their lives. With the odds stacked against them, they allowed their<br />
difficulties to feed their creativity and - ultimately - shape their success<br />
stories. And they now move through life as living demonstrations<br />
that difficulties can be turned into a source of power - one capable of<br />
propelling the survivor into a better, bigger future than ever imagined.<br />
Bill Vandiver died on the floor of his salon. One minute he was<br />
styling a girl’s hair for her prom and the next he was in a heap -<br />
quivering from a seizure. He’d had seizures since he was a fifth grader<br />
and had been diagnosed with epilepsy, but, he said, “This one was a little<br />
different. I went into cardiac arrest.”<br />
By a stroke of luck – or was it luck? – the girl’s mother was the head of<br />
a cardiac care unit. She administered CPR and kept Vandiver from sinking<br />
into the pit of death. “I always felt someone was watching over me,” said<br />
Vandiver, “but I never ever put two and two together.”<br />
No, not yet. His epiphany was yet to come.<br />
Vandiver grew up in a little Tennessee town called Culleoka,<br />
just south of Nashville. He lived in a trailer and<br />
recycled glass Coca-Cola bottles for money<br />
(his first job). He never planned to be a<br />
hair stylist, but when a friend suggested<br />
it, the shoe seemed to fit just right. His<br />
plans weren’t lofty, but he knew he<br />
wanted more than what he had.<br />
“You have to be realistic, but<br />
you also have to be a dreamer,” said<br />
Vandiver. “You have to want more<br />
for yourself. Growing up in that<br />
trailer, I knew there was more<br />
in the world.”<br />
In 2000, at the age of 33, he opened his own business, The Edge<br />
Salon, after working for other people for 18 years. His clientele grew<br />
quickly. His only aim: offer clients “great service at a great price.” He<br />
focused on perfecting hair extensions.<br />
But life would throw him another hardball.<br />
Doctors discovered Vandiver’s lymph nodes were swollen. He<br />
underwent 60 biopsies in three years. All the results were inconclusive.<br />
In the fall of 2011, Vandiver was given the clear and instructed to check<br />
in periodically. A few weeks later, two people at the salon told him the<br />
lump on his neck looked bigger. Before he knew it, Vandiver was in a<br />
recovery room, the lining of his throat being removed. Unable to eat, he<br />
lost 40 pounds. He had cancer.<br />
Doctors urged Vandiver to undergo chemotherapy and radiation. A<br />
holistic practitioner of sorts, he was conflicted. He didn’t know whether<br />
to follow their direction or not. What if he made the wrong choice?<br />
A spiritual man, but far from religious at the time, Vandiver said,<br />
“I’d always heard and read if you prayed to God about something, he<br />
would listen. So I got down on my knees and prayed from the depths of<br />
my heart.”<br />
The next morning, after returning from the gym, Vandiver<br />
suddenly felt as if he was on fire, “like there was boiling water inside<br />
my head.” He thought something was seriously wrong. He wondered<br />
if he was having a nervous breakdown, and then wondered if he was<br />
hallucinating. But, everything was soon to be more than fine. Vandiver<br />
had a mystical experience that would bring him to life in a way he had<br />
never been alive before.<br />
He quickly assembled a team of traditional and holistic medical<br />
personnel. He underwent chemotherapy and radiation, detoxed in<br />
an infrared sauna, and got IV infusions of things like magnesium<br />
and vitamin D twice a week. He received weekly massages and<br />
meditated. He looked in the mirror every day and told himself,<br />
“This isn’t going to beat you.”<br />
The cancer didn’t have a chance. The following year,<br />
Vandiver’s business took off at an astonishing rate. And it hasn’t<br />
slowed down.<br />
Today, Vandiver is stronger than ever and clients fly from major<br />
cities all across the country to see the 56-year-old salon owner and his<br />
16 HOLIDAY <strong>2017</strong>/<strong>2018</strong> | THE CONNECT MAGAZINE THECONNECTMAGAZINE.COM
INSPIRATION<br />
team. Situated in the Nashville suburb of Brentwood, The Edge Salon is so<br />
successful it accepts only a limited number of new clients each year, and<br />
only by referral or interview.<br />
Vandiver has his own hair extensions line, More Cheveux, and he<br />
is an author, entrepreneur and active participant in multiple charitable<br />
causes. He loves being busy, but doesn’t permit stress a place in his life.<br />
He left stress behind the day he encountered what he believes to have<br />
been God. “I think I have a clear understanding of, may I say, my purpose,”<br />
Vandiver said. “I define ‘important’ differently now. Before, I stayed stressed<br />
out about relationships, life, money. Now I just surrender it. I let it go.”<br />
Vandiver’s epiphany? He was being divinely cared for all along.<br />
Knowing this has freed his personal and professional energy for the<br />
welfare of others. “The world is not about me,” he said. “It is about what<br />
I can do to help the world.”<br />
Nothing was the same for Harriet Lanka after the automobile accident<br />
on April 2, 1994.<br />
Suffering from a closed head injury, the 16-year-old was rushed to a<br />
hospital by ambulance and then placed in a helicopter. Her life depended<br />
upon the expertise of medical personnel at the university hospital in<br />
Salt Lake City, Utah, but even then her chances weren’t good. A doctor<br />
phoned Lanka’s parents, urging them to hurry to the hospital. “Your<br />
daughter,” he said, “probably isn’t going to make it.”<br />
Lanka’s parents rallied church friends. They got to the hospital as she<br />
arrived by air and put their hands on her body for a quick prayer. Lanka<br />
was unconscious but, later, her parents would tell her the whole story.<br />
“My vitals immediately shot up,” said Lanka.<br />
She was in the hospital for three months - most of this time spent<br />
in a coma. “She’ll probably be a vegetable at best,” the doctors told her<br />
parents. But they kept praying and Lanka kept improving. She had to learn<br />
how to walk, talk and write again, and learn to “navigate an injury that<br />
transforms you on the inside while leaving no scar on the outside.”<br />
Though Lanka suffered from post-traumatic amnesia, she remembers<br />
what her mother pronounced over her middle child. “She kept telling me,<br />
‘You’re here for a reason, but I don’t know why.’ That,” said Lanka, “kind<br />
of gave me a compass for life.”<br />
While kids her age spent their time with parties and talks of cute boys,<br />
Lanka focused on things like “serving my healing.” She sought the answer<br />
to the question – Why am I here? “There was such an opportunity to sink<br />
down deeper and decide where I wanted to go [in life],” she said.<br />
After the accident, Lanka felt uncommonly sensitive to people’s<br />
emotions and energy, though she didn’t know why. She eventually<br />
became a massage therapist, which felt like a natural progression, and<br />
discovered she intuitively knew how to soothe others.<br />
“I can’t really explain it or teach it. I just put my hands on people and<br />
I know what to do,” she said.<br />
Before long, the buzz was that Lanka had a gift. She was invited to<br />
homes, to parties, and was flown around the country by a Hollywood movie<br />
production company. After the distasteful experience of a client propositioning<br />
her, she decided to open her own place, The Align Spa, in Park City, Utah.<br />
That was 15 years ago. Lanka, 40, now lives in Costa Rica, where she<br />
also operates a yoga retreat center called The Sanctuary La Paz, which means<br />
“peace” in Spanish. Business is great for both, but almost a decade ago, it<br />
looked like Lanka might have to close the spa in Utah. During the national<br />
economic downturn, clients cut their spa visits as a luxury they could no<br />
longer afford. Lanka gathered her employees around, and together they<br />
decided to cut their pay and offer free massages to any teacher in town.<br />
She’s seen 20 to 30 percent growth at Align each year since. She<br />
maintains a stable work force that greets clients by name and asks them<br />
about their latest trip or the soccer game they played. “It’s cheers without<br />
the alcohol,” said Lanka.<br />
She applies the resilience she exhibited as that fragile teenager in a<br />
hospital to all of her challenges. “I see obstacles as an opportunity to<br />
sink down and root into who you are and what you are here to create.<br />
You have the option of being a victim, a survivor, or a thriver. I never<br />
perceived myself as a victim of my brain injury,” she said, “so I always<br />
faced obstacles with a ‘challenge accepted’ approach.”<br />
Her message to others who face seemingly impossible challenges?<br />
“You’ve got this, even when it feels like you don’t. Trust that<br />
everything is happening from you, not to you.”<br />
THECONNECTMAGAZINE.COM<br />
THE CONNECT MAGAZINE | HOLIDAY <strong>2017</strong>/<strong>2018</strong> 17
EMPOWERMENT<br />
WHAT TO DO WHEN<br />
YOU DON’T GET YOUR<br />
DREAM JOB<br />
WRITTEN BY: GRAHAM HONEYCUTT<br />
ALITTLE MORE THAN a year ago, I was being considered<br />
for a promotion. It was my dream job. I had spent the<br />
previous eight years working for this opportunity, and<br />
knew I was well-prepared to take it on. At the same time,<br />
I knew it would be difficult to get the job, as another<br />
strong internal candidate was my competition.<br />
I spent hours preparing for my interview. For my presentation, I<br />
worked overtime to create a walk-through experience with tents, photos,<br />
framed posters and a vision statement of what the organization would<br />
look like 10 years in the future - if under my tenure. I rehearsed the<br />
presentation many times and, on the big day, it went flawlessly. I had<br />
placed myself in an excellent position to receive the position. I knew I<br />
deserved it.<br />
A couple of weeks later, I received a call from the organization’s<br />
president, informing me that my dream job would remain just that:<br />
a dream. They decided to bring someone in from the outside. I was<br />
extremely disappointed, but did my best to be gracious and ask who my<br />
new boss would be.<br />
Look, it is hard to not be picked. This goes back all the way to our<br />
childhood days when captains were picking teams for kickball and you<br />
never wanted to be the last. This analogy doesn’t just cover kickball;<br />
it can apply to anything in life. Perhaps you weren’t selected for the<br />
National Honor Society, didn’t get into your top college or maybe, like<br />
me, you didn’t get that dream job. There is just no way around it. You<br />
are going to feel the sting of bitter disappointment.<br />
When this happens, there are things you must do. And what I am<br />
going to suggest is something you may find surprising. I want you<br />
to be bitter and wallow in some self-pity. Yes, pity. Give yourself 48<br />
hours to feel the pain of not getting the job. Because the worst thing<br />
you can do is simply act like it didn’t matter that much. You know it<br />
matters. Feel the intensity of your emotions. Let it hurt. Wallow in the<br />
dissapointment.<br />
But, then? Give it a strict time limit.<br />
When you wake up on that third morning, it is time to use your<br />
resolve to begin anew. Take some time for introspection to critique what<br />
you believe you possibly could have done better. You may even find you<br />
wouldn’t have changed anything in your approach. Always remember it<br />
isn’t a value judgment on you that you weren’t chosen this time.<br />
The next questions to ask yourself are: What does this make possible?<br />
What opportunity does not getting this job represent for me? It is never<br />
a failure. It is another step on the journey. Remember that your path may<br />
have an even better opportunity waiting for you if you remain diligent<br />
and patient. You might miss it if you choose to give up or become cynical.<br />
When I asked myself the above questions, it led to some interesting<br />
answers. Actually, some pretty powerful ones. I ended up launching my<br />
coaching and speaking business with the help of a mentor. Not long<br />
after, I was selected for an interview at a different organization and was<br />
hired in a new position I absolutely love. They were very impressed<br />
that I had recently launched a new business and wanted some of that<br />
ingenuity in their organization. None of this would have happened if I<br />
remained bitter, accepted failure and hadn’t asked those questions.<br />
What do you do when you don’t get your dream job? You formulate<br />
a dream that might be better than you could have possibly imagined.<br />
PHOTO BY: JAMES BANKER PHOTOGRAPHY<br />
Graham Honeycutt is a life coach<br />
& motivational speaker based<br />
in Nashville, Tenn. He helps<br />
individuals and organizations<br />
overcome their greatest<br />
challenges so they can achieve<br />
success and significance.<br />
Find out more about him at<br />
grahamhoneycutt.com.<br />
THECONNECTMAGAZINE.COM<br />
THE CONNECT MAGAZINE | HOLIDAY <strong>2017</strong>/<strong>2018</strong> 19
DIVERSITY & INCLUSION<br />
WRITTEN BY: MISHON LANDRY<br />
HAVE YOU EVER walked into a business meeting,<br />
classroom or social event and wondered why everyone<br />
looks the same? This makes no sense when considering<br />
the evolving world around us. No matter where we<br />
roam - whether it’s to the supermarket, shopping mall<br />
or coffee shop - the individuals are diverse.<br />
So, why then, aren’t our boardrooms, social groups and workplaces<br />
as diverse as the truth of the world around us?<br />
As human beings, we have a tendency to unconsciously repeat<br />
behaviors over and over; because of this, our behaviors often yield the<br />
same outcomes. It’s like selecting a book to read - typically we gravitate<br />
to the same genres of reading material again and again. For example,<br />
if you tend to read mystery or romance novels, you are not likely to<br />
choose an astronomy book.<br />
Our patterns of behavior can sometimes block or exclude others<br />
even when we’re not consciously trying to; consequently, we end up in<br />
a room full of people who all look the same. So the question becomes:<br />
What can be done to change this unconscious behavior and become<br />
more conscious?<br />
Today’s 21st century leader must understand that in order to<br />
modernize and transform an organization, it needs diversity. But<br />
diversity by itself is not enough. They must also understand that<br />
inclusion is needed to activate diversity. To be inclusive is to prevent<br />
each of us from consciously or unconsciously excluding individuals<br />
due to their age, culture, gender, ethnicity, religion or anything<br />
that differentiates them from ourselves. It’s when we recognize that<br />
everyone deserves to have a voice, while possessing a variety of ideas,<br />
opinions, viewpoints and perspectives.<br />
But we can’t do that if we don’t know the biases that might be<br />
sabotaging our good intentions.<br />
Whether differences are related to political issues, religious beliefs<br />
and communication styles, generational influences or socioeconomic<br />
concerns, inclusion leaders understand that key fundamental traits must<br />
be present to properly manage and lead individuals through multifaceted<br />
conversations.<br />
So how do we begin to create a culture that is welcoming to all?<br />
1 LEARN TO LEAD THE SELF<br />
Inclusion leaders do not hide behind their faults. They acknowledge<br />
them through integrity and truthfulness. They recognize that, while<br />
none of us are perfect, each of us can grow stronger where we are weak<br />
and learn to outsource our weaknesses through enlisting the help of<br />
others. They know how to be direct and put personal interests aside to<br />
achieve what needs to be done in the best interest of all.<br />
2 BE COURAGEOUS<br />
Inclusive leaders act on guiding principles and use their moral compass<br />
even when it means taking a chance or risk. As a leader you must know<br />
how to stand up for what is just, as opposed to hiding in fear. It doesn’t<br />
always mean you won’t be afraid or uncomfortable, but it’s the refusal<br />
to allow fear to stop you from making decisions that will impact others<br />
positively. It’s through this discomfort that we often grow and begin to<br />
make substantial impact on the world around us.<br />
3 BE ACCOUNTABLE<br />
One must hold himself accountable and enforce the same rules that he<br />
or she would expect from his or her employees. The best leaders always<br />
do, but in today’s workplace this behavior must be more deliberate and<br />
visible. Inclusive leaders recognize that when things go wrong and are<br />
not working, they admit to this and do not blame others. Accountable<br />
leaders find the best answer to a problem and work inside and outside of<br />
their ecosystem to find the best possible solution.<br />
Self-Awareness, courage and accountability are but a few of the traits<br />
that inclusive professionals demonstrate. These, along with others, help<br />
an organization grow and move to the next level in an increasingly<br />
diverse and competitive global marketplace.<br />
Inclusive professionals practice the art of leadership. This carefully<br />
includes the contributions, thoughts, views and opinions of all<br />
stakeholders within the organization or community. When the leaders<br />
are inclusive, the organization as a whole benefits.<br />
So, the next time you are making that decision about who to invite<br />
to the table, think about the things above and apply some of the tactics<br />
mentioned, remembering that it takes more than just knowing the traits<br />
and behaviors. It takes commitment, and it requires comprehensive<br />
business solutions, plans and strategies. Learning to apply the concepts<br />
and models in your daily business operations to build a more inclusive<br />
leadership culture is the key to growth.<br />
MiShon Landry is CEO/Founder of Culture Consultants<br />
Culture Consultants is a Women Owned Business {MWBE}<br />
Diversity & Inclusion Practice Focused on Leading Inclusive<br />
Change in Today’s Organizational Culture<br />
THECONNECTMAGAZINE.COM<br />
THE CONNECT MAGAZINE | HOLIDAY <strong>2017</strong>/<strong>2018</strong> 21
EMPOWERMENT<br />
WRITTEN BY: TORI TATE THOMAS<br />
PERSONAL BRANDING HAS intensified with the advancements<br />
of technology. Thanks to the internet and social media, nearly<br />
every human in the world has the power to develop a unique<br />
identity on a professional level. Selena Gomez, Cristiano<br />
Ronaldo and Lauren Conrad are a few examples of people<br />
who have harnessed the reach of technology to market themselves and<br />
their careers in such a way.<br />
But in order to create a personal brand that resonates with a vast<br />
audience, it is important to be authentic, consistent and engaging.<br />
You have the power to design how your personal brand is seen by the<br />
world, so do it right. Today’s consumers are intelligent, opinionated and<br />
outspoken; they are not afraid to call you out if you shy away from being<br />
honest and genuine.<br />
Once you have identified your personal brand and developed the<br />
conventional platforms - website and social media accounts - you may be<br />
thinking, “Now what?”<br />
MAKE YOUR MARK<br />
Create a logo or symbol to give your personal brand a unique identity.<br />
Not only does this enhance brand recognition with your audience, but it<br />
also adds to your level of professionalism.<br />
Get creative and visualize the desired perception of your brand. Do<br />
you consider yourself handcrafted, organic and personalized? Or, do<br />
you prefer to be seen as contemporary, sleek and classy? Determine the<br />
outward visual tone of your brand and start designing with it in mind.<br />
REACH OUT<br />
You’ve created this amazing personal brand, so why not reach out to share<br />
it with as many people as possible? Social media advertising tools are a<br />
vital way to connect with potential fans and stay in front of your current<br />
following. These marketing platforms, from Facebook to Twitter, can offer<br />
intelligent strategies for reaching out while keeping a healthy budget – they<br />
provide bang for your buck.<br />
Social media advertising tools also provide you with invaluable insight<br />
into the effectiveness of your personal branding strategies. How engaging is<br />
your content to your target audience? If you change the picture or call-toaction<br />
in the ad, will it yield better results?<br />
Don’t be shy about A/B testing your content here. Separate your<br />
audience into two groups and serve each of them a different variation of the<br />
same ad; for example, one ad has a picture and the other contains a GIF, but<br />
both are conveying the same message. Compare your results to determine<br />
which variant worked best based on your desired outcome. The reporting<br />
tools on these platforms help make the comparison process a breeze and<br />
you’ll learn more about what truly gets through to your audience.<br />
Remember: Get creative, stay authentic and be consistent in your<br />
message. You’ll soon begin to understand how truly helpful these<br />
platforms can be to marketing yourself.<br />
GET OUT<br />
Put yourself out there and host or speak at an event – trust me, I know you<br />
can do it. This is one of the best methods for showcasing your knowledge<br />
and expertise.<br />
Getting out to events also gives you an in-person opportunity to<br />
connect with others. Technology is great for reaching out, but nothing<br />
beats a person-to-person encounter.<br />
There are plenty of opportunities such as local chamber events,<br />
industry seminars, conferences, workshops and client appreciation lunches<br />
- just to name a few. These get you out into the real world and help<br />
market your personal brand.<br />
USE YOUR VOICE<br />
You’ve created a personal brand for a reason. You are the inspiration<br />
behind it all, so use your voice to tell the world about it.<br />
Start a podcast. A personal brand is about marketing yourself and<br />
your career; a podcast offers your audience a chance to hear your story<br />
first hand. One of the best aspects of this medium is that it can develop<br />
as your brand develops. As you continue on your self-branding journey,<br />
the podcast can be an outlet for sharing insights, knowledge, stories and<br />
motivation with the world.<br />
If you need motivation, 24 percent of the United States population<br />
ages 12 and older listen to podcasts monthly. So, if starting your own<br />
podcast is too much, don’t be afraid to reach out to other podcasters and<br />
offer to be a guest on their show. Either way you choose, podcasts are a<br />
helpful medium to use your voice.<br />
GIVE BACK<br />
While personal branding is about promoting you and your career, find<br />
a way to weave giving back into your brand’s identity. There are more<br />
than enough opportunities to do this. If you’re a social media marketing<br />
guru, teach non-profits how to be more effective with their social media<br />
platforms. If you’re an artist, volunteer to teach art at an after-school<br />
program. Find a need in your community and go for the giving.<br />
This not only benefits your community, but will boost your<br />
success in the end. People tend to remember selfless acts, so give back<br />
generously and create a positive perception of your brand. You might<br />
even learn more about yourself - and your brand - in the process.<br />
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COVER STORY<br />
24 HOLIDAY <strong>2017</strong>/<strong>2018</strong> | THE CONNECT MAGAZINE<br />
THECONNECTMAGAZINE.COM
COVER STORY<br />
How Hollywood Publicist<br />
KIKI AYERS<br />
Went From Homeless to<br />
WRITTEN BY: LACEY JOHNSON<br />
PHOTOGRAPHY BY: SONA NODELMAN PHOTOGRAPHY<br />
IT HAPPENED IN the wee hours of the morning while curled into a<br />
lobby bathroom stall of a Loews Vanderbilt Hotel. Ke’Andrea “Kiki”<br />
Ayers, a young and accomplished entertainment reporter in the<br />
red-hot hills of Hollywood, found herself alone - feeling her cold<br />
tears run down her face before hitting the marbled floor. From the<br />
outside looking in, she lived an enviable life donned in body-hugging and<br />
designer dresses, her lips glossed and hair styled to perfection - whisking<br />
across red carpets while bumping elbows and exchanging jokes with some<br />
of the most idolized celebrities in the world. There was Ben Affleck,<br />
Queen Latifah, Jamie Foxx, Nas and Will Ferrell - just to name a few.<br />
But, from the inside looking out, there was no bed of her own to crawl<br />
into at the end of those glamorous occasions. There was no home for which<br />
to hang her stilettos after the sun dipped below the skyline. She wasn’t even<br />
sure where her next meal would come from. Her resume was impressive,<br />
but the paychecks were scarce. Like an old, estranged friend showing up<br />
without invitation, homelessness had found her once again.<br />
For years she had worked tenaciously to climb her way to heights<br />
others only fantasized about and coveted, but her reality was beginning<br />
to unfold like a cruel illusion. There was no more time to nurture that<br />
illusion, waiting for a lucrative opportunity to ride in like a Hollywood<br />
ending and save her. There, in the loneliness of that moment, she posed<br />
a question to the night air: “What am I going to do now?”<br />
An answer raced to the fore, slicing through the silence and<br />
amplifying in a way none had before: The right opportunity was never<br />
going to come. She was going to have to create her own.<br />
Ayers’ life had not always told such an unfortunate story. Born from<br />
two loving parents who were enlisted in the navy, she was no stranger<br />
to the virtues of discipline and excellence. Until the age of 8, her life<br />
had been the epitome of normal. Both parents were stable financial<br />
providers, owned cars and were present each time hot meals were being<br />
served on the dinner table, which was every night. But when her parents<br />
divorced and her father left her, her older sister and<br />
1-year-old brother behind in Washington state,<br />
life drew back its curtain and exposed its<br />
cruel actualities.<br />
Her Trinidadian mother<br />
scrambled to balance living<br />
with a crippling autoimmune<br />
disease and being a single<br />
parent, all the while<br />
securing multiple jobs in<br />
order to feed her three<br />
children. “My childhood wasn’t a play time. I had to step in as a small<br />
child and raise my little brother,”<br />
says Ayers. “This was the first motivation for me to always rely on myself<br />
to make my own money and never depend on anyone else.”<br />
This meant a 10-year-old Ayers spent her mornings guiding her<br />
3-year-old brother onto the public bus and frantically ushering him to<br />
daycare before starting her day as a fifth grader - trying to make it to<br />
class before the bell rang.<br />
In retrospect, she realizes these struggles only worked in favor of the<br />
woman she would become. By the time she was mature enough to form her<br />
own goals, she was undaunted by the brutalities of hardship and sacrifice.<br />
They didn’t scare her. She knew every shadowed inch of those parks.<br />
The years that followed her father’s sudden abandonment brought<br />
with it a string of apartment evictions. Her mother would fall behind<br />
on bills and rent, then forced to pack up Ayers, her older sister and<br />
her younger brother to find another rental to make their home. Until,<br />
eventually, she was greeted with only slamming doors.<br />
Ayers found herself a 16-year-old high school student without<br />
an address for her school registry. Her mother had accumulated too<br />
many evictions and, thus, no place would accept them as residents. She<br />
watched her mother and 9-year-old brother sob as he parted ways with<br />
his only possession: his bicycle.<br />
When night fell, the family of four parked their run-down Ford<br />
Taurus - one her mother had purchased from a co-worker for $300 - in<br />
the parking lot of a 24-hour Walmart. This is where they would eat and<br />
sleep for months. Their whole entire lives - from toiletries to keepsakes<br />
- were crammed into the trunk. “Everything was centered around not<br />
being separated - making sure the cops would not find us sleeping in the<br />
car and then take my brother away. This was the biggest fear because all<br />
we ever had was each other,” says Ayers.<br />
Even then, Ayers stresses that her mother instilled in her the<br />
importance of reaching for excellence no matter how deep, low and<br />
menacing the struggle. She always found a way to wash herself, brush her<br />
teeth and forge her best presentation before walking to the bus stop for<br />
school. “I always told myself that it was not a permanent situation. I never<br />
let myself dwell on how bad things were - not for one minute,” she says.<br />
After a few months of surviving homelessness, her mother found<br />
an apartment for her and her children. Ayers fondly recalls moving<br />
into it and feeling luxurious spending her evenings stretched out across<br />
the bare carpet - watching “American Idol” through an old, donated<br />
television set, fidgeting with the antennas until the picture came in clear.<br />
During this time, Ayers learned of a program which would grant her the<br />
THECONNECTMAGAZINE.COM<br />
THE CONNECT MAGAZINE | HOLIDAY <strong>2017</strong>/<strong>2018</strong> 25
COVER STORY<br />
ability to take high school and college classes simultaneously - all held at<br />
a local community college. This brought with it the opportunity to hone<br />
her writing skills for the college paper. In this season of her life, she<br />
realized her innate talent as a wordsmith.<br />
She graduated from the program with honors and garnered enough<br />
college credits to embark on a real college experience as a sophomore.<br />
Upon being accepted to Howard University in Washington D.C., Ayers<br />
traveled by train all the way across the country from Washington state. It<br />
was the first time she had ever ventured outside of her home state.<br />
She recalls her paradigm shattering as she realized the contrast<br />
between her own life and that of her fellow co-eds. “I was moving into<br />
my dorm room and saw people moving all of their stuff in - from big<br />
TVs to speakers to posters - from their bedrooms at home. I had never<br />
even had my own bedroom my whole life, so all I had was a small<br />
suitcase full of clothes. I was so confused by it,” she says.<br />
Ayers recalls witnessing students arrive at Howard University as<br />
though shuffling through a revolving door. Many decided they didn’t<br />
like the school within the first week and either withdrew from classes<br />
or transferred elsewhere. But it didn’t matter whether she loved it or<br />
loathed it; it was all she had. “My hustle came from not having a choice<br />
to do or go anywhere else. I’ve learned it is amazing what you can do<br />
when you don’t have any other choice,” says Ayers.<br />
Not long after settling into her first year of college life, Ayers secured<br />
an internship with CBS Radio, working with Big Tigger at the local<br />
station WPGS. Her second gig was a summer internship for MTV, which<br />
came about solely because of her unflagging tenacity.<br />
Upon learning that the VP of Business Development for MTV was<br />
scheduled as a guest speaker at the university, Ayers cemented a goal to<br />
connect with her. When one of the male students in the congregation<br />
insulted the guest, she cut her visit short. She was so irate, she jerked her<br />
papers from the podium and stomped out of the class prematurely. Ayers<br />
ran out along with her - trailing behind her heels, frantically introducing<br />
herself and announcing her desire for an internship with the network.<br />
Still in a fog of annoyance, she brushed Ayers away, telling her she had<br />
to leave. “That’s okay, we can walk and talk,” Ayers told her, persisting.<br />
“Here’s my email,” the lady barked in response, smacking her card<br />
in Ayer’s hand before racing off in the opposite direction. But before she<br />
had even arrived at the airport, Ayers was in the computer lab emailing<br />
her resume and unloading her whole life story. “I wasn’t letting this get<br />
away from me,” says Ayers. “And, it worked because MTV emailed me<br />
the next day and offered me a summer internship.”<br />
At 19 years old, Ayers found herself traipsing through Times Square with<br />
wide eyes, proudly sliding on her badge, entering those glass doors and logging<br />
onto her MTV email address each morning - living out what had once been an<br />
elusive dream. During her time there, she learned about marketing and television<br />
development, and was involved with the SpongeBob 10th Anniversary.<br />
When the summer ended and she returned to Howard University for<br />
classes, she received a callback about an internship at BET - an opportunity<br />
she had failed to secure through her first attempt. “When I didn’t get it the<br />
first time I applied, I just tried again and was successful,” says Ayers.<br />
Soon after, she was working behind-the-scenes of the 2010 BET<br />
awards as a production assistant, as well as being flown to the Hip Hop<br />
Awards in Atlanta. “I didn’t have the typical college experience at all,”<br />
says Ayers. “I got to do some cool stuff, but at the same time I was<br />
always working when I wasn’t in class. I had no parents sending me<br />
money. If I wanted to eat, I had to work.”<br />
Ayers’ work ethic became a testament to the reality that too many<br />
options can sometimes be lethal for one’s endeavors; yet having few<br />
options can be a godsend for the cultivation of one’s success. Oftentimes<br />
when one is blessed with an abundance of options, they grow entitled,<br />
lackadaisical and unappreciative within the broad scope of those options.<br />
When there is no sense of urgency, there is no urgency to reach for<br />
the things one most desires. Ayers knew she had so few options, she<br />
squeezed every drop of juice from the ones she had. Every drop fed her.<br />
They each fueled her. Ultimately, they launched her.<br />
After graduating from college, she moved to New York City and<br />
landed a job with “The Jerry Springer Show,” choking down a bitter taste<br />
of what she did not want to do within her professional life. Soon after, she<br />
utilized her previous connection and experience with MTV to land a gig<br />
as one of their newest production coordinators. She reported to the sets<br />
of “Guy Code,” “Girl Code” and “Wild ‘N Out,” working closely with<br />
Charlemagne the God. “I did everything from getting lunches to recreating<br />
VMA red-carpet historic moments. This was the first year the VMAs were<br />
in Brooklyn so it was great to be a part of that moment. I also worked<br />
closely with Sway Calloway which was amazing,” says Ayers.<br />
After learning all she could from behind the camera at MTV, she<br />
completed her time at the network. Soon after, the ambitious 24-year-old<br />
landed a position as the Music Programming Coordinator for Revolt TV in<br />
Los Angeles. She was not well-acquainted with the city, had never learned<br />
to drive and, therefore, had no license or means of transportation. So the<br />
network secured for her a luxurious room in the Loews Vanderbilt Hotel<br />
on the corner of Hollywood and Highland, which was convenient to the<br />
bus system, until she was able to gain a license and find an apartment.<br />
And, that she did. In less than a year, she was promoted to Content<br />
Producer for Revolt TV, which afforded her a rooftop loft towering way<br />
above the palm trees and overlooking the city. “It was surreal to call it<br />
mine, considering what I had come from,” says Ayers.<br />
During this time, she began dipping her toes into entertainment<br />
reporting. She volunteered her free hours working on red carpets for smaller<br />
outlets, such as the Nickelodeon Kids Choice Sports Awards, in order to refine<br />
her resume and lean comfortably into her skills. She watched video footage<br />
and critiqued herself, slowly mastering the art of conversing with the famous.<br />
Before long, she was being paid to navigate the most sought-after red carpets.<br />
The Soul Train Awards. The BET Awards. The Billboard Music Awards. Major<br />
movie premiers. She fell fast in love with it, and believed she was finally in<br />
a place where she could surrender herself fully to what she wanted to do:<br />
illuminating the entertainment industry. She would leave Revolt TV to pursue<br />
journalism full time. The work proved to be the most creatively fulfilling she<br />
had ever known. Sadly, she would also learn that it wasn’t steady.<br />
Before long, she found herself parting ways with her beloved rooftop<br />
loft and sleeping on friends’ couches, moving in and out of hostels.<br />
Meanwhile, she was working with Rob Riley, interviewing Samuel L.<br />
Jackson and attending Oprah’s private luncheon. Accomplished, yes; but<br />
also young, female and grossly underpaid. Also homeless - again.<br />
26 HOLIDAY <strong>2017</strong>/<strong>2018</strong> | THE CONNECT MAGAZINE THECONNECTMAGAZINE.COM
COVER STORY<br />
CREATE YOUR OWN OPPORTUNITY, WHEN YOU FEEL LIKE GIVING UP,<br />
YOU CAN EITHER DWELL ON WHAT ISN’T WORKING AND BE IN THE<br />
SAME SITUATION A MONTH OR TWO FROM NOW, OR YOU CAN ASK YOURSELF:<br />
‘WHAT CAN I TRY THAT I HAVEN’T TRIED BEFORE?<br />
One evening, following an event with a well-known actor, she was<br />
unable to reach the friend who had promised her a bed in her new home<br />
for the night. Ayers wandered over to Starbucks, passing the time by<br />
blasting out text messages to all of the other friends in her phone contact<br />
list. But, over and over, she was met with glaring silence. When it was<br />
time for Starbucks to turn out their lights and lock their doors, she was<br />
forced to leave. With nowhere to go, she wandered down Hollywood<br />
Boulevard, desperately checking her phone every few steps. She then<br />
remembered that the Loews Vanderbilt Hotel - where Revolt TV had put<br />
her up less than two years prior - had long bathroom stall doors where<br />
she could easily remain unnoticed. She entered the doors of that hotel,<br />
found the lobby bathroom and crawled into one of its stalls. Leaning into<br />
the corner wall, she shivered against the cold floor, jolting anxiously each<br />
time she heard a guest come inside to use the restroom.<br />
“I kept replaying my life over and over in my head,<br />
wondering how I went from living in a nice loft apartment<br />
to sitting on a bathroom floor of a hotel lobby,” says<br />
Ayers. “I asked myself, ‘What are you going to do now,<br />
Kiki? How can you turn what you love into making<br />
money?’ Because this is not it,” she says.<br />
Right there on the bathroom floor, she<br />
was struck with an epiphany: Her email inbox<br />
was flooded - daily - with editors, journalists,<br />
publicists, press releases and buzzing news<br />
stories. She had worked with some of the most<br />
idolized celebrities on the planet, and she had<br />
access to them. She was skilled at writing,<br />
editing, video editing and hosting. She<br />
was comfortable with a-listers and<br />
power players - on camera as well as<br />
on the page. She had scrolled through<br />
and dissected hundreds upon<br />
hundreds of media kits, and she<br />
knew how to build them herself.<br />
She felt confident in her ability<br />
to single-handedly create a<br />
full publicity package for<br />
less money than it would<br />
take someone to hire three<br />
different people to build<br />
the same.<br />
Around 4 a.m.,<br />
huddled in that stall<br />
with her belongings,<br />
she declared out loud<br />
- straight into that<br />
space, “You have all of<br />
the contacts. Start your<br />
own PR company.”<br />
That was it - her golden<br />
answer. She would utilize her skill<br />
set and plethora of connections in<br />
television and journalism to build<br />
a career as a publicist. Something<br />
within her released and surrendered<br />
in that moment. No longer able to<br />
prevent her eyes from falling heavy,<br />
she allowed her body to dip in and out of sleep’s realm for the two<br />
hours that followed. Just before 6 a.m., she was rattled awake by the<br />
sound of a mop bucket, so she swiftly grabbed her belongings, rushed<br />
out of the hotel and stepped back into the world.<br />
As the hotel doors closed behind her, Ayers Publicity opened its<br />
mouth wide and took its first breath.<br />
Never looking back, but taking it one step at a time, she turned<br />
her eyes only in the direction of that decision. She secured her LLC<br />
and created her website. She began to carefully comb through talent in<br />
search of clients to represent. “I knew I didn’t want to work with just<br />
anybody. I set out to work with the next LeBron James or Drake,” says<br />
Ayers. “My motto became: If you’re dope, we’ll find you,”says Ayers.<br />
Her strategy became, unlike most PR companies, one that would<br />
not force those she represented to lock themselves into a<br />
lengthy contract. Instead, she would offer them the liberty<br />
of going month-to-month. This was because she would<br />
only represent those she was certain were capable of<br />
making monumental strides if pitched the correct way<br />
and, thus, would give each of them maximum effort<br />
within short bursts of time. “I decided I wanted to<br />
be known as the publicist getting black people into<br />
places they are not usually seen, like Forbes. And I<br />
have already done just that.”<br />
Her first client was Russell Simmons. “I led<br />
P.R. for the first movie to ever be released under<br />
his company All Def Digital. I set up a press<br />
screening and press junket,” she says.<br />
She impressed him, and Ayers Publicity<br />
quickly began taking on a life of its own.<br />
A little more than a year after its birth,<br />
she now represents platinum recording<br />
artist Sy Ari Da Kid, comedic actor Haha<br />
Davis (who has 2.3 million Instagram<br />
followers), film director Dontell<br />
Antonio, fashion designer Maxie J<br />
and YouTube star Megz.<br />
Her advice to those who believe<br />
they have tried everything, yet their<br />
‘everything’ is failing them? “Create your<br />
own opportunity,” she says. “When you<br />
feel like giving up, you can either dwell<br />
on what isn’t working and be in the same<br />
situation a month or two from now, or<br />
you can ask yourself: ‘What can I try that<br />
I haven’t tried before?’”<br />
Ayers believes there is always<br />
something else to be considered and that,<br />
oftentimes, the best idea doesn’t become<br />
clear or even show its face until one is forced<br />
to navigate the most bitter hollows of failure.<br />
“If you’re in a situation you don’t like, don’t<br />
cry about it,” she says. “See it as an opportunity<br />
and focus on getting out of it. If you keep<br />
your attention on getting out of it, there is no<br />
question that you will.”<br />
But soar with caution: If you’re dope,<br />
she may find you.<br />
THECONNECTMAGAZINE.COM<br />
THE CONNECT MAGAZINE | HOLIDAY <strong>2017</strong>/<strong>2018</strong> 27
chrishollo<br />
p h o t o g r a p h y<br />
6 1 5 . 4 0 0 . 3 0 0 2 | c h r i s @ c h r i s h o l l o . c o m | @ p h o t o h o l l o
BOOK CLUB/FOOD & FEATURE<br />
Danielle Walker’s New York Times Best Seller<br />
“Celebrations”<br />
WRITTEN BY: LACEY JOHNSON<br />
NOT LONG AFTER hanging up her wedding dress and<br />
veil, a 22-year-old Danielle Walker received the<br />
devastating diagnosis of ulcerative colitis. The pain<br />
was incessant and urgent - looming over her newlywedded<br />
bliss. The treatment options were far from<br />
hopeful. Every doctor told her the same thing: Diets don’t cause it,<br />
diets won’t help and they certainly won’t cure it.<br />
But a stirring deep within her demanded that she not accept this<br />
as her fate. “Something told me that there were better answers if I<br />
looked for them, so I dove heavily into research,” says Walker.<br />
She read books. She scrolled through the internet while her newborn<br />
son napped. And she found a wealth of evidence that eliminating<br />
dairy, grains and processed foods from her diet could facilitate healing.<br />
“I came across hundreds of conditions that were being relieved by<br />
adopting the principles of a Paleo or Whole30 lifestyle,” she says.<br />
A new stay-at-home mom at the time, she spent her<br />
days in the kitchen - blending, chopping and stirring in<br />
experimentation - teaching herself how to cook with<br />
ingredients many of her friends had never heard of. It<br />
was equal parts a creative outlet and a saving grace.<br />
“I had an incredible improvement in my health<br />
almost immediately,” says Walker.<br />
From the urging of her husband, she launched<br />
a blog, AgainstAllGrain.com, to document her<br />
experiments and share them with others. It caught fire<br />
and, within a couple of years, love letters from all across the<br />
globe were landing in her email inbox. Stories of inclusiveness<br />
and gratitude. Of health restoration. Of real-life tales that made<br />
Walker put her hand over her heart and sigh.<br />
“There were moms who were so sick they spent their days in<br />
bed, never feeling well enough to bake cookies with their kids And,<br />
even if they did, many of them were suffering with so many food<br />
intolerances that they wouldn’t have been able to enjoy them anyway.<br />
Those are my favorite stories - when my recipes allow a parent to not<br />
only eat well and feel well, but re-enter their child’s life,” she says.<br />
There was also the time a mother of a child with autism reached<br />
out to Walker with a report of victory. Her son’s health issues<br />
were so severe, he was unable to consume grains whatsoever.<br />
This meant that, when all of the other children were munching<br />
on their Fruit Loops and Cheerios on “Cereal Day” at school, he<br />
was a disheartened and lonely bystander. But when his mother<br />
found Walker’s granola recipe, her son’s digestive system and taste<br />
buds welcomed it with applause. Alas, he was once again able to<br />
participate with his classmates.<br />
The success of Walker’s blog rolled out the red carpet for a<br />
collection of recipe books - the first, the second and now the third<br />
New York Times Best-seller. Her latest, “Celebrations,” specifically<br />
focuses on those times of the year where special occasions and<br />
holidays call for us to indulge.<br />
Understanding that food is an emotional and social part of our<br />
lives, she envisioned creating a product where both individuals<br />
with a special diet and those with no dietary restrictions could sit<br />
down at the same table together - whether for a bridal shower or<br />
Christmas dinner - and all would clean their plates with utmost<br />
satisfaction. “An adult or child with special dietary needs can feel<br />
like they’re missing out on family traditions, and like they can’t<br />
participate as others can,” says Walker. “My goal was to produce a<br />
book where no person would be without the ability to celebrate.”<br />
Reprinted with permission from Danielle Walker’s Against All Grain<br />
Celebrations: A Year of Gluten-Free, Dairy-Free, and Paleo Recipes for<br />
Every Occasion by Danielle Walker, copyright© 2016.<br />
Published by Ten Speed Press, an imprint of Penguin Random House LLC.<br />
PHOTOGRAPHY BY: ERIN KUNKEL© 2016<br />
30 HOLIDAY <strong>2017</strong>/<strong>2018</strong> | THE CONNECT MAGAZINE THECONNECTMAGAZINE.COM
BOOK CLUB/FOOD & FEATURE<br />
SERVES 10<br />
Garlic Rosemary Rib Roast<br />
• 1 (7-pound) standing rib roast of<br />
beef, fat trimmed and tied with twine<br />
• 10 cloves garlic, peeled and sliced<br />
• 2 teaspoons arrowroot powder<br />
• 6 sprigs rosemary<br />
• 6 tablespoons ghee (page 325) or<br />
extra-virgin olive oil<br />
• Sea salt and freshly ground<br />
black pepper<br />
• 1 to 2 cups beef or chicken<br />
stock (page 327)<br />
• 1 yellow onion, diced<br />
Preheat the oven to 450°F. Poke shallow holes with a sharp knife all over the<br />
roast and insert the garlic slices into the holes. Rub all over with the arrowroot<br />
powder and tuck the rosemary sprigs into the twine on the top and bottom of<br />
the roast.<br />
Melt 4 tablespoons of the ghee over medium-high heat in a large skillet<br />
or Dutch oven. Sear the roast on all sides, then transfer it to a roasting pan<br />
and return the skillet to the stove. Season the roast generously on all sides<br />
with salt and pepper and pour in 1 cup of the beef stock. Roast in the oven<br />
for 20 minutes.<br />
Meanwhile, add the remaining 2 tablespoons ghee to the same skillet.<br />
Add the onions and sauté for about 10 minutes, until well browned.<br />
Reduce the oven temperature to 350°F, spoon the sautéed onions over<br />
the roast, return the pan to the oven, and continue roasting, basting with<br />
the pan juices every 30 minutes, for 11/2 hours to 2 hours, until an instant<br />
read thermometer inserted into the center of the roast reads about 140°F for<br />
medium. If the liquid in the pan nearly evaporates, add the remaining 1 cup<br />
stock.<br />
Cover the roast with foil and allow it to rest for 30 minutes before slicing.<br />
Set the roast on its side and run a sharp knife between the bones and meat;<br />
remove the bones and set them aside. Turn the roast right side up. Carve the<br />
roast into slices 1/4 to 1/2 inch thick and arrange on a platter. Spoon the pan<br />
juices over the top. Serve immediately.<br />
Make it ahead: Prep the garlic and onion up to 3 days in advance and store in<br />
an airtight container in the refrigerator. Ready the roast in the pan the night<br />
before, wrap tightly, and refrigerate. Roast the beef up to 2<br />
hours before serving, slice, pour the pan juices onto<br />
an oven-safe platter, and top with the beef slices.<br />
Cover tightly, leave at room temperature for<br />
up to 2 hours, then reheat in a 350°F oven for<br />
15 to 20 minutes. The juices will help steam the<br />
meat and keep it moist during reheating.<br />
THECONNECTMAGAZINE.COM<br />
THE CONNECT MAGAZINE | HOLIDAY <strong>2017</strong>/<strong>2018</strong> 31
FOOD & CULTURE<br />
WRITTEN BY: LACEY JOHNSON<br />
CRACKER BARREL’S EXECUTIVE team gathered around<br />
a table inside of their home office in Lebanon, Tenn.,<br />
strategizing for methods to continue growing the brand<br />
while broadening their demographic. It was 2015 and the<br />
company was nearing $3 billion in annual revenue. But<br />
Millennials were predicted to become the leading spenders in the years<br />
to come, and many of them only ever frequented the Old Country Store<br />
with their parents and grandparents. How was Cracker Barrel going to<br />
capture their attention?<br />
The executives tossed ideas around the room, only the best ones<br />
landing onto the whiteboard. Soon, a concept emerged and announced<br />
its presence, requesting to be born. What if, instead of asking that the<br />
younger generation see Cracker Barrel as more hip and modern, they<br />
gave them a stylish offspring - one that looked less like their grandma’s<br />
house and more like their own?<br />
Further brainstorming led them to entertain the idea of forging<br />
something that hardly resembled Cracker Barrel at all. No rocking chairs<br />
lining the entrance. No board games. No candles, jars of jelly or hard<br />
candies for sale. They would call upon their roots - the standardized<br />
processes, the consistency, the spirit of Southern culture and the essence<br />
of family - but create an identity all of their own. Ordering would be<br />
simplified, the vendors would be primarily local and the staff would be<br />
smaller. The kitchen would be wide open and visible. The vibe would be<br />
chic, while also inviting of individuality and self-expression. This new brand<br />
would remain a subsidiary, but have its own creative and culinary breath.<br />
With the support of a marketing team, Mike Chissler, who was<br />
Vice President of Operations for Cracker Barrel at the time, took on the<br />
responsibility of developing and incubating the new brand’s culture.<br />
He envisioned a dynamic where the kitchen interplayed with the guest<br />
experience. “We understood that Millennials desire to be a part of<br />
something bigger than they are and to be engaged within that process,<br />
so this affected how we approached everything from the layout of the<br />
restaurant to the staffing process,” he says.<br />
While Cracker Barrel may generate the feeling of a trip to grandma’s<br />
house - beckoning us to curl up near a fire with a board game and fill<br />
our bellies with comforting indulgence, Holler & Dash would be her<br />
grandson’s posh Southern pad. The heartbeat and the bloodline would<br />
remain the same, but it would offer a modern interpretation of the<br />
individual expressionism yawning and stretching in the minds of curious<br />
and option-oriented Millennials.<br />
Eighteen months after, this bud of an idea officially became Holler<br />
& Dash. Its first location opened its doors in Homewood, Ala., followed<br />
shortly thereafter by Tuscaloosa. They have since added four more - the<br />
most recent being in the trendy Melrose neighborhood of Nashville,<br />
Tenn. Next in line is Charlotte, N.C.’s South End.<br />
But Chissler, who is now Chief Operating Officer for the new brand,<br />
says he doesn’t identify with being a chain at all. “Each restaurant has<br />
its own personality and soul, and is catered to its community. In that<br />
sense, we are not a restaurant chain, but a chain of unique community<br />
restaurants,” he says.<br />
Chissler claims his secret weapon is hiring people to be who they<br />
really are - sans dress code and stringent restrictions which demand<br />
conformity. This means: That guy by the dishwasher wearing red<br />
sneakers and donning a mohawk? His supervisors are cool with it. What<br />
about the girl displaying her piercings, tattoos and freshly-dyed blue<br />
hair? They told her to go for it. In fact, they unabashedly embrace their<br />
employees’ creative interpretations of self, so long as they commit to<br />
bringing excellence and personality.<br />
“We find people who other people won’t even talk to,” says Chissler.<br />
“At Cracker Barrel, if you have visible tattoos, you won’t even get an<br />
interview. But, what we have found is that the kids who do wish to<br />
express themselves in less conventional ways are often brilliant, creative<br />
and shine when allowed to be exactly who they are. I feel like we have<br />
opened up a new world for people just by treating them right.”<br />
Most interestingly, each employee is trained on every station. Holler<br />
& Dash supervisors permit their employees to follow the whims of their<br />
emotional, mental and social preferences on any given day, so long as the<br />
team as a whole is equally staffed. No one gets bored and no one is superior<br />
to the other. No one is married to any title and, through this process, each<br />
is granted the opportunity to identify and cultivate their strengths.<br />
“The diversity of our teams is what makes our brand special. Because<br />
we approached the hiring of Holler & Dash the way we did, each<br />
building has its own soul. You can feel it when you step into any of our<br />
locations,” he says.<br />
32 HOLIDAY <strong>2017</strong>/<strong>2018</strong> | THE CONNECT MAGAZINE THECONNECTMAGAZINE.COM
FOOD & CULTURE<br />
You also won’t be smacked with the contrived, nor will you receive<br />
a rehearsed greeting when you enter any of its doors. You may hear an<br />
exuberant “Welcome!” or you may hear “I’m glad to see you,” but it<br />
will be words spoken organically from the individual.<br />
“We want our employees to have real human conversations with<br />
our guests, so we don’t even have a specified greeting. We give them<br />
parameters, but they interpret our guidelines in a way that isn’t forced<br />
and, instead, feels right to them,” says Chissler.<br />
Supervisors strive to bring out the true spirit of each individual<br />
employee to then collectively become the spirit of their organization. “If<br />
you look around any of our restaurant locations, at least half of what you<br />
see is the result of an hourly employee saying, ‘Well, that doesn’t work,’<br />
or “Hey, let’s try this,’ because we welcome their ideas. They are the<br />
spirit of Holler & Dash, so we allow them to really be that,” says Chissler.<br />
And much like the consistencies often evident in family bloodlines -<br />
from simple mannerisms to artistic talents - the menu at Holler & Dash<br />
remains true to its Cracker Barrel upbringing, while interpreting it in a<br />
more modern, eclectic and stylish way. “Fine casual” if you will.<br />
One of their signature biscuit items, said by Chissler to be<br />
most representative of the brand, is the Kickback Chicken. It is an<br />
encapsulation of the modern South - fried chicken served on a handrolled<br />
biscuit, but firmer and less flaky, capable of being eaten on the<br />
go. The chicken is antibiotic- and hormone-free, and is topped with<br />
sweet pepper jelly, goat cheese and scallions. Its diverse flavor profile<br />
is adventurous and experimental, yet remains a celebration of the<br />
simplicity of its Southern roots.<br />
All menu items - from the biscuit varieties to the beignets to the grit<br />
bowl - are driven by chef Brandon Frohne, a Nashville favorite and Culinary<br />
Director for the brand, and can be washed down with fresh drip coffee,<br />
house-made craft sodas and organic teas. “The menu at Holler & Dash<br />
celebrates the heritage of Southern heirloom recipes we’ve all come to know<br />
and love. Each dish is punctuated with new and vibrant flavors from the<br />
diverse culture that makes up contemporary Southern cuisine,” says Frohne.<br />
Don’t expect to find any old-fashioned signs inside of this Cracker<br />
Barrel heir. Instead, where the exposed brick meets the mason jars, you<br />
will be surrounded by a bright color palette and a quilt wall - made from<br />
images of signs contained within the Cracker Barrel warehouse. The<br />
floorplan is open - the biscuit station front and center and the kitchen on<br />
unfiltered display. The ovens even turn in the direction of the dining area.<br />
“We have always said the kitchen is the heart of it all, so we want<br />
our guests to feel like they are a part of it, too. In Southern tradition,<br />
family gatherings almost always start and end in the kitchen. So do we,”<br />
says Chissler.<br />
Although the stylish biscuit house chain has no immediate plans to<br />
expand beyond the Southeast, it is possible for the future. But, no matter<br />
how far north or west they go, they promise to not only remain true to their<br />
Southern heritage, but to the spirit of enterprise from which they came to be.<br />
“We took an idea that was up on a white board and built a brand<br />
from it. And we have given 200 people an opportunity that they may<br />
not have had,” says Chissler. “That, above all, is what Holler & Dash is<br />
about: The freedom to let everybody be who they are, come together as<br />
a family and go as far as they can dream for themselves.”<br />
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THE CONNECT MAGAZINE | HOLIDAY <strong>2017</strong>/<strong>2018</strong> 33
PLAN DIFFERENT | INSURE DIFFERENT | INVEST DIFFERENT<br />
CANDACE JENKINS | ADVISOR<br />
615.829.8457<br />
insuranceandfinancialgroup.com<br />
LIFE | HOME | AUTO | BUSINESS
EMPOWERMENT<br />
Branding Guru<br />
Louis Upkins<br />
Has Devoted His Life to Anchoring Purpose<br />
WRITTEN BY: LACEY JOHNSON<br />
IT WAS A day as ordinary for him as any other. Louis Upkins,<br />
successful entrepreneur, husband and father of two, checked into<br />
a room at the Montage Hotel - tucked way up high in the coastal<br />
cliffs of Laguna Beach, Ca. But he had not retreated there from<br />
his home in the suburbs of Nashville, Tenn. for the purpose of<br />
business, as he often did. No, not this time. Rather, he was in search<br />
for answers to questions that had stirred him for years - ones that were<br />
amplifying in a way he could no longer mute.<br />
He was there to be present. To have his pressures unraveled by the<br />
meditative sound of distant children at play. To experience the dolphins<br />
on their quests for food. To be softened by the ocean waves crashing<br />
against the rocks, and by fragments of conversations all blending and<br />
blurring together. He was there to listen.<br />
Having built a a branding empire through intimate dealings with<br />
some of the most prominent names in the world, including Gap,<br />
McDonald’s, The Olympic Games and UPS, it was true that Upkins’<br />
credentials were extraordinary. And, though he was grateful, the stakes<br />
were high and the days often long and stressful. Behind all of the<br />
applause, something valiant and profound stood politely in waiting -<br />
eager to be taken by the hand and heard. He wondered: Am I designed<br />
to just create fancy stuff that sells forever and ever? To earn a check with<br />
a series of zeros behind it, and to then take on another bucket of stress<br />
immediately after it’s satisfied? Or, am I designed to do broader, deeper<br />
work for people - one that fills my contribution bucket, as opposed to<br />
the maddening and exalting cycle of filling and emptying these stress<br />
buckets again and again?<br />
“I was at a pinnacle place in my career, so it was not exactly a time to<br />
walk away. But, I felt I was being pulled and led elsewhere. I told God, ‘I<br />
don’t want to just do what I’m great at anymore. I want to do what I was<br />
designed to do.’” he says.<br />
Upkins was no stranger to the daring uncertainties of<br />
entrepreneurship. Having withdrawn from his engineering studies at<br />
Tennessee State University in Nashville, Tenn. during his junior<br />
year, creating something out of nothing was territory he<br />
had navigated through - and thrivingly so - decades prior.<br />
A 20-year-old Upkins was working three jobs and enrolled<br />
in classes full-time when he observed that fraternities and<br />
sororities were designing and producing new t-shirts every<br />
week. He saw them in the cafeteria. In the classroom. On<br />
the campus lawn. They were popping up everywhere. A<br />
natural artist, he was sure he could create a better product<br />
than what he saw being celebrated by his peers.<br />
“I was just trying to figure out a way to quit at least<br />
one of my jobs so that I could get some sleep,” says Upkins.<br />
He began sketching late at night after clocking<br />
out from his last job. Soon after, his fellow students<br />
responded to his designs so enthusiastically that the<br />
owner of The College Crib T-shirt Shop, located near<br />
campus, reached out to him, asking if he would share<br />
his designs with her customers. She offered him<br />
$20 per design and the young Upkins was elated -<br />
until he wandered over to the store and realized his<br />
custom designs were being sold for $20 a shirt. “Wait,<br />
I thought. She gives me $20 a design and then she can<br />
sell it for $20 over and over again. I knew there had to be a<br />
better way” says Upkins.<br />
He secured a printer and purchased a box of white t-shirts at<br />
wholesale. He designed a shirt that was captioned “Children Need<br />
Hugs, Not Drugs,” deciding that if he sold out by the weekend,<br />
he would withdraw from classes and step into business for himself<br />
full-time. By Sunday night, he was staring into an empty box. All of<br />
his shirts were gone.<br />
In the years that followed, his creativity and<br />
entrepreneurship blossomed and expanded as he welcomed<br />
opportunities to create products for key individuals within the<br />
music industry. He became known for being gifted at not only<br />
generating innovative ideas, but also monetizing them. This<br />
led to his professional “crossing over,” which, over the span<br />
of the two decades that followed, landed him in the realm<br />
of branding and marketing for some of the most powerful<br />
Fortune 500 companies, athletes and entertainers in the<br />
world - including the conceptualization of an exclusive deal<br />
between Oprah, BeBe Winans and Starbucks.<br />
His was a quintessential success story - one many would never dare<br />
to envision for themselves, let alone part from. But he would learn that<br />
there was a far more meaningful message behind all of it - one that had<br />
nothing to do with branding initiatives or marketing strategies at all.<br />
36 HOLIDAY <strong>2017</strong>/<strong>2018</strong> | THE CONNECT MAGAZINE THECONNECTMAGAZINE.COM
EMPOWERMENT<br />
“People were flying in from all over the world wanting to do<br />
branding exercises for their companies, and I would find that, within<br />
minutes, I could see the core of who they were. I could see the challenge<br />
that was on their mind. I noticed that, for whatever reason, people<br />
trusted me with their stories and I was then able to give them counsel<br />
and insight about how to move through them. I told my wife that, for<br />
the rest of my life, I wanted to wake up every day, go wherever God sent<br />
me and talk to whoever God told me to talk to,” says Upkins.<br />
This conversation marked the inception of Upkin’s search for ways to<br />
quench his thirst for counseling, encouraging and supporting others full-time.<br />
When inspiration called him to travel to one of his favorite places,<br />
the Montage Hotel, and seek answers, he obeyed. Somewhere in<br />
between steps along the sand, looking out over the Pacific Ocean, clarity<br />
swarmed him. He came away with knowing three things for sure: “I<br />
love God, I love people and I love business.” But the question remained:<br />
How was he going to integrate those three things to make impact, create<br />
innovation and cultivate inclusion in this journey of life?<br />
He had no idea what the execution would look like, let alone the<br />
outcome; he knew only that he had to walk toward what was giving him<br />
life. And, soon enough, the powers that be would have their way with<br />
his compliance.<br />
GOD HAS GIVEN ME THE ABILITY<br />
TO SPEAK LIFE INTO PEOPLE. AND SO<br />
MANY BREAKTHROUGHS HAVE HAPPENED<br />
AS A RESULT.<br />
There was an unexpected opportunity hiding out and humming in<br />
wait as he approached his next turn of a corner. It was a book. Upkins<br />
says the process of its creation and coming together was “the most<br />
bizarre known to man.”<br />
Shortly after his experience at the Montage Hotel, he returned home<br />
and placed phone calls to a few highly trusted advisors. “I didn’t come<br />
back and create a master plan; I just shared what I was shown during<br />
that experience,” says Upkins.<br />
One of those individuals was his friend Bob Buford, author of the<br />
book, “Halftime: Moving From Success to Significance.” Upkins flew to<br />
Dallas to meet with Buford, eager to share what was on his heart. “Bob<br />
told me that he believed I had a special anointing on my life, and he<br />
wanted to connect me with a friend of his. He told me, ‘If he gives you<br />
more than 15 minutes, you know you’re onto something.’ I had the call<br />
thinking I was going to disqualify myself within the first two minutes.”<br />
Upkins had formulated no plan of action and no strategy, knowing<br />
only that he was committed to “saying yes to God.” But the hands of<br />
fate already had their own agenda. The call stretched on for three hours,<br />
ending with the gentleman telling Upkins, “Not only do you have a<br />
book in you, but you have multiple books in you. Can you come to<br />
Grand Rapids tomorrow and meet me for dinner?”<br />
Upkins was on a plane the following day. Unbeknownst to him,<br />
this dinner meeting had been arranged as a sort of screening process to<br />
decipher whether or not he was worthy of meeting with the President,<br />
Chief Marketing Officer and Chief Editorial of a publishing company. It<br />
turns out he was.<br />
“I had breakfast with them the following morning, and they all<br />
wanted to know about this book I was writing. But, at the time, I wasn’t<br />
even writing a book. I didn’t know anything about this book they were<br />
speaking of. All I could do was laugh,” he says.<br />
Upkins began to share the premise of what a book would look like -<br />
if he were to write one, that is. As he described what would fill its pages,<br />
it became clear that a book in its entirety was already lurking in the<br />
cosmos - waiting to be summoned and pulled into the earth plane.<br />
As the conversation progressed, his simple bud of an idea was<br />
watered and fed by it, quickly taking on a life of its own. Before long,<br />
its vines would stretch far and wide to reach the masses. And its name<br />
would be “Treat Me Like a Customer.”<br />
The premise of the book was this: In his hugely successful branding<br />
and marketing career, he had noticed that people were amazing gardenkeepers<br />
of their work. They could manage upwards of 20,000 people<br />
in their professional lives, but often couldn’t manage a home of four or<br />
five. Their desks were often tidy and their loftiest goals met, yet their<br />
family lives resembled ruin. This epidemic disturbed him and he desired<br />
to be a part of its remedy. With this already stirring in his heart, he read<br />
the Forbes 400 while in flight to a meeting. As he scanned through the<br />
list of names, he was uninterested in how many billions of dollars these<br />
people boasted or how many yachts they owned. Rather, he was moved<br />
by how many times they had been divorced. In that particular year’s<br />
edition, the average for the people on the list was four or five marriages.<br />
This was a stunningly painful statistic - one that haunted him.<br />
“All I could think about was all of the collateral damage that was<br />
happening on the family side of things, and nobody was paying any<br />
attention to that. Everybody was paying attention to the dollars. Looking<br />
back, I believe that was, in part, my anchor to write the book,” says Upkins.<br />
With no finance background and no Ph.D in counseling, he knew<br />
some might disclaim his expertise or find that he did not possess the<br />
necessary credentials to embark on its crafting. But he knew he was the<br />
steward of something far more superior: a divinely-given gift. “God has<br />
given me the ability to speak life into people. And so many breakthroughs<br />
have happened as a result. The thing is: There is no competition when<br />
you’re aligned with your purpose. People focus too much on the<br />
competition around them or the odds stacked against them when they<br />
should be focusing on what they were created to do,” he says.<br />
The book, released in 2009, would open doors for a continuous<br />
string of national speaking engagements and mentoring opportunities,<br />
as well as the co-authoring of his most recent book, “Unprepared,”<br />
with various other power players in the financial planning world (David<br />
Green, Founder of Hobby Lobby, wrote the book’s Forward).<br />
Upkins says the heart of his work isn’t at all life coaching as we<br />
know it, however.<br />
“When I think about the work I am privileged to do, I see myself as more<br />
of an advocate. I’m often sitting around a table with folks who have a lot of<br />
other agendas, but my core focus - whether working with a sole proprietor,<br />
an athlete or an entertainer - is digging down into the wells of self.”<br />
Upkins subscribes to the belief that every person walking this earth<br />
has a purpose for which they were assigned, and he believes the only<br />
way to attain fulfillment is to determine what that is. “I believe that<br />
when I was thought of and formed, God decided that Louis would do<br />
certain things. There was a design for those things to happen. I think<br />
the key to finding out what that is is simply slowing down, removing<br />
distractions and listening,” he says.<br />
More than the branding work he has dreamed up for the likes of<br />
Starbucks and Oprah, Upkins says his most fulfilling endeavors have<br />
been involved with “helping people journey through their purpose and<br />
celebrating with them when they realize it.”<br />
He claims that the core of his work is the art of intentional living,<br />
which he believes is the least complicated and haphazard route one can<br />
choose. It’s as simple as being present, open and vulnerable. It’s being<br />
wide-eyed and receptive to daily miracles, as opposed to curling into<br />
our phones and turning away from them. It’s removing the facades we<br />
cling to and the crutches we lean into. It’s pausing the rush, silencing<br />
the noise and relinquishing the strain. It’s stepping out of the shadows<br />
of programmed expectations, ideals and pressures, and into the light<br />
of your soul’s unique vision. And, it’s being responsive to what comes<br />
as a result of eliminating those distractions. Above all, it’s “seeing the<br />
journey of life on another person’s face” and then connecting your own<br />
journey - with purpose - to it.<br />
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THE CONNECT MAGAZINE | HOLIDAY <strong>2017</strong>/<strong>2018</strong> 37
BUSINESS<br />
XMI IS GUIDING SMALL BUSINESSES<br />
TO THEIR FULL POTENTIAL<br />
WRITTEN BY: LACEY JOHNSON<br />
JIM PHILLIPS AND Bob McKown have extensive backgrounds<br />
within the business and entrepreneurial sectors, working for<br />
the corporation XMI, based in Nashville, Tenn., for 15 and 10<br />
years respectively.<br />
Given the company’s motto: ‘Amplify your Ambition’, it’s<br />
clear the aim of the entire organization is to help small businesses<br />
get off the ground. Phillips, McKown and the rest of the employees seek<br />
to help ambition-minded entrepreneurs who have clear ideas but cannot<br />
sustain the plan necessary to implement a full-scale business.<br />
Once young entrepreneurs themselves, McKown and Phillips<br />
understand the burden that a business places on owners who try to do it all.<br />
McKown previously owned a small HR consulting firm for businesses.<br />
In 2007, it was acquired by XMI and he was brought on to run the<br />
professional employer organization (PEO). Currently, he heads up the<br />
human resource outsourcing team as Executive Vice President of XMI,<br />
and deals with payroll compliance, employee benefits, human resource<br />
consulting, employee relations and tax compliance and the management<br />
and meetings of business units.<br />
Phillips managed a boutique business advisory firm and founded a<br />
small business investment company before starting his career with XMI in<br />
2002. He began as the Director of Corporate Finance, before stepping up<br />
to Chief Financial Officer, and ultimately, Chief Executive Officer.<br />
“I support the people within XMI who do the work,” said Phillips.<br />
Small businesses often struggle with trying to balance the role of<br />
ownership with the necessary interactions with customers and products.<br />
XMI steps in and allows the business owners to focus on the aspects of the<br />
company that they are in the business for, rather than the extraneous tasks<br />
that have to get done but do not leave time for much else.<br />
As Phillips put it, “We’ve given them their life back; they were doing<br />
the same work we are now, but between 8 p.m. and midnight.”<br />
All small businesses have the hope of launching themselves to a<br />
high platform, and XMI provides seven main services to do just that:<br />
human resources, managed technology, meeting and event planning,<br />
corporate finance, financial reporting, risk management, design<br />
creation and web hosting.<br />
Essentially, when a small business joins XMI for one of these services,<br />
they gain the 51 employees at XMI as a part of their business, creating<br />
immediate scale and instant infrastructure. XMI doesn’t provide a<br />
computer system to increase growth, but rather a people system.<br />
“People will come to us and want a software program,” said Phillips,<br />
“but we are bringing human beings to the table to create value.”<br />
The company actively promotes the idea that entrepreneurs are the<br />
economic lifeblood of a community and a country. Phillips went on to<br />
explain that “entrepreneurs and small businesses are the key to economic<br />
development in the communities they plant themselves in. Once they<br />
thrive, they can hire more people, and great things begin to happen as<br />
communities flourish.”<br />
This affects the national economy, because when high growth businesses<br />
prosper, more jobs are created and economic development expands.<br />
The three parts of XMI’s infrastructure plan are revenue development,<br />
AMPLIFY YOUR AMBITION<br />
38 HOLIDAY <strong>2017</strong>/<strong>2018</strong> | THE CONNECT MAGAZINE THECONNECTMAGAZINE.COM
BUSINESS<br />
OUR CONCEPT IS THAT WE’RE HERE TO<br />
SERVE OUR CLIENTS TO MAKE THEM ACHIEVE<br />
A HIGHER PERFORMANCE AND BECOME MORE<br />
EFFECTIVE IN WHAT THEY’RE DOING.<br />
THE EMPHASIS ISN’T ON US; IT’S ON OUR<br />
CLIENTS. IF THEY DO WELL, WE’RE ALSO<br />
GOING TO PROSPER.<br />
TIMING IS EVERYTHING, YOU NEED<br />
TO KNOW WHEN TO BRING ON THE LEVEL<br />
OF TALENT. IT’S EASY TO BE TOO SLOW,<br />
OR BRING THEM ON TOO QUICKLY,<br />
SO YOU MUST STAY APPRISED OF<br />
WHERE YOUR COMPETITION MAY<br />
BE LURKING.<br />
– Bob McKown<br />
product development and people development. After a small business has<br />
mastered those key aspects of a successful business, they begin to outpace<br />
their competition. Through XMI, businesses and organizations are able to<br />
accomplish their goals at a faster rate with a lower cost.<br />
XMI has significantly contributed to the community and to the small<br />
businesses of Nashville. Providing capital creates rocket fuel for the growth<br />
and development of these businesses. This company becomes the partner<br />
of each client and makes sure they have everything in place that they need<br />
as an employer in order to promote the best practices.<br />
Mckown noted that XMI has seen substantial growth in the last 20<br />
years, increasing the number of people they serve by 2000 percent -<br />
tripling their number of clients.<br />
Businesses have thrived under the wing of XMI. One group in<br />
particular started with three individuals from multiple states who sought<br />
help elevating their business. Initially this group focused exclusively<br />
on sales, contracts, and training people. XMI handled the rest of the<br />
business plan, dealing with compliance issues in moving from two states<br />
to ultimately 30 states, and allowing the owners to spend time with<br />
their customers and grow their contracts. Six years later, what started as<br />
three individuals has become a full company of 700 employees, and the<br />
entrepreneurs were able to sell the company for millions of dollars.<br />
XMI helped this client in a matter of days, and launched them into a<br />
fruitful business model. McKown even assisted with pitching services and<br />
finalizing everything.<br />
“That’s the support,” said Phillips. “You don’t see many of our<br />
– Jim Phillips<br />
competition going into sales pitches with the client.”<br />
Both Phillips and McKown had sage advice for those trying to enter<br />
the entrepreneurial market.<br />
“Having been an entrepreneur,” said McKown, “it takes focus. You<br />
have to stay focused on the most important things. That’s the key for us<br />
as a company, and any company. You have to know the top three things<br />
you have to get done and not get sidetracked by the noise.”<br />
“Timing is everything,” pitched in Phillips. “You need to know<br />
when to bring on the level of talent. It’s easy to be too slow, or<br />
bring them on too quickly, so you must stay apprised of where your<br />
competition may be lurking.”<br />
Phillips has a passion for helping businesses make strategic decisions<br />
regarding new capital investments, acquisitions, selling divisions, and<br />
knowing when to cash in on a business after creating jobs.<br />
The leadership of XMI hopes it will be known as the place where<br />
companies thrive.<br />
“We’re constantly looking for new acquisitions,” said McKown.<br />
“Our concept is that we’re here to serve our clients to make them<br />
achieve a higher performance and become more effective in what<br />
they’re doing. The emphasis isn’t on us; it’s on our clients. If they do<br />
well, we’re also going to prosper.”<br />
“Our business model is to make sure we achieve that level of<br />
recognition in Middle Tennessee and throughout the Southeast,” said<br />
Phillips. “We don’t want to be judged by the size of our company, but<br />
by how well our clients do.”<br />
THECONNECTMAGAZINE.COM<br />
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UNIQUE & INSPIRING ART GALLERY<br />
THE ASIAN ART MUSEUM<br />
IN SAN FRANCISCO<br />
UNITES THE PAST, PRESENT & FUTURE<br />
WRITTEN BY: LACEY JOHNSON<br />
ASIA IS A multi-dimensional entity. The most populated<br />
and diverse continent in the world, it gives birth to a<br />
prism of cultural nuances and personalities in the realms<br />
of architecture, fashion, language, music, philosophy and<br />
religion. The Asian Art Museum, located in the vibrant<br />
Civic Center in San Francisco, Ca., is an eloquent testament to this. Within<br />
its 90,000-square-foot building, exquisitely designed by renowned Italian<br />
architect Gae Aulenti, a multitude of artifacts and creative explorations<br />
inhabit - each drawn from the continent’s most fascinating subtleties.<br />
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UNIQUE & INSPIRING ART GALLERY<br />
Its walls contain objects as old as 6,000 years - gold-mines that<br />
pre-date written history. There are contemporary offerings as well, each<br />
filtered and curated through modern means. Ranging from Tibetan<br />
Buddhism to a fully-functioning Japanese tea room to celebrations of<br />
fashion in its “Couture Korea” gallery - offering a glimpse backward<br />
in time at the robe of a joseon-dynasty king to a glimpse forward at<br />
what is to come. Some of the exhibitions stretch their arms across other<br />
continents and cultures, reaching and beckoning for connection and<br />
expansion. Others simply whisper to be seen. There is light and dark.<br />
There is the bold and the docile. Some of the masterpieces quiet the<br />
visitor and command that they be still. Others shout at them in the midst<br />
of the stillness.<br />
It is a collective summoning, asking that the visitor journey through<br />
their own enlightenment, transcendence and - ultimately - discovery of<br />
self through the mirrors we call art, ritual and history. A reverent yet<br />
unabashed celebration of diversity, each corner of the building provokes<br />
the kinds of conversations the world most craves.<br />
I was most captivated by the third floor, which seems to hold<br />
echoes of thousands upon thousands of stories just beyond the veil of<br />
its meditative quietude. “The Fierce Feminine” exhibition, located in<br />
the heart of it, offers a celebration of Warrior Women in Himalayan<br />
Buddhism. It infused me with the eeriest feeling - as though one of its<br />
deities had swooped in with the softest kiss, exited with a thunderbolt<br />
and scurried off into nirvana. There are ghostly offerings of folklore and<br />
legends of centuries past. Evidence of daily life - from simple ceramics<br />
to stunning porcelain wares. Displays of precious jade. Bronze weapons<br />
used during battles and sacrificial ceremonies. Intricately-carved<br />
sculptures. A bejeweled Buddha figure. Some ancient artifacts, some<br />
historically-accurate recreations.<br />
Jeff Durham, Associate Curator for Himalayan Art for the museum<br />
since 2011, finds his domain on this floor. Durham expresses a sense<br />
of wonder as to how modes of artistic expression and culture, as well<br />
as the past, present and<br />
future, symphonize in<br />
these exhibitions for the<br />
public to experience it.<br />
“But I also have a sense<br />
of humility that I get to be<br />
the guy who captains it into<br />
public consciousness,” he says.<br />
Durham has been responsible<br />
for many of the exhibitions visitors<br />
most marvel at, though he admits it has<br />
often meant embarking on a series of demanding - though immensely<br />
rewarding - journeys. “All exhibitions begin with hours upon hours<br />
of conversation. We examine floor plans and art objects, searching for<br />
symbolisms we can draw out. The questions is always: How can we<br />
use either symbolism or simple esthesis as a stratagem for hooking the<br />
interest of the visitor?”<br />
He is currently immersed in curating two exhibitions to be launched<br />
in the spring of <strong>2018</strong>. The first is “Divine Bodies: Sacred Imagery and<br />
Asian Art.”<br />
It was constructed from a simple question, posed in simple<br />
conversation: What happens when the infinite divine gets a finite body,<br />
in artistic terms? While in New York City for Asia Week with some of<br />
his fellow art professionals, he and Qamar Adamjee, Curator of South<br />
Asian Art for the museum, were exploring the city, discussing how<br />
much the streets resembled blood vessels. “‘We are like bodies within<br />
the body,’ we said to each other. We started speculating that this notion<br />
of being a body in a body in a body might be the fundamental insight<br />
into the mystery of embodiment,” says Durham.<br />
On the basis of a conversation had while dodging pedestrians<br />
and puddles in the frenetic streets of Manhattan, the two enthusiasts<br />
returned to San Francisco and began discussing how the various images<br />
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UNIQUE & INSPIRING ART GALLERY<br />
they had in collection at the museum might create a brand new kind of<br />
exhibition. “We decided we wanted to develop a sort of metalanguage<br />
of the spirit. We’re all searching for truth to connect everything. So,<br />
considering that, we are asking: Is it possible to use art as a springboard<br />
from time to eternity? I think the answer is yes. This upcoming<br />
exhibition is a great exercise in making that case,” says Durham.<br />
And, all seriousness aside, Durham is having colossal fun assembling<br />
it. “It is a coming together independent of my personal intent. Curators<br />
are isolationists. They like to hide out and build ivory towers, then stick<br />
them in museums. But this is not an isolated curator sitting in a room<br />
coming up with some master plan; it’s now a conversation the whole<br />
museum is having,” he says.<br />
Which is sort of what Durham wishes will invite the public to also<br />
do as well. Durham enjoys working with Adamjee on this, not only<br />
because it is their collective brainchild, but because she brings her<br />
expertise in south asian painting and sculpture. Karin Oem, Curator for<br />
Contemporary Art for the museum, is also heavily involved.<br />
“This is a triple-curated show, which has never been done before,”<br />
says Durham. “And it will be smaller than our normal exhibitions. It will<br />
be open and airy - inspired by contemporary modes of art presentation.<br />
The idea is that you, the visitor, get to be your own explorer through<br />
this exhibition.”<br />
None of the objects will be labelled. Instead, they will be grouped<br />
thematically and in an easy-to-navigate format. Each visitor will be<br />
handed a booklet which will guide them through the objects by tokens<br />
of information about each. The goal is for the interplay between viewer<br />
and object to be more interactive and individually explored than that of<br />
traditional exhibitions. “We want it to be completely immersive and -<br />
with any luck - transformative,” says Durham.<br />
Much like when one bends closely into a mirror and identifies<br />
unfamiliar details of their own features - from the tiny specks of gold<br />
in their eyes to the curved tip of their nose - that they would never<br />
be aware of otherwise, perhaps art is also a mirror. It is a mirror of<br />
consciousness. If the way we perceive the world is merely a projection<br />
of what is stirring inside, the way we perceive art is also illuminating.<br />
What we fall madly in love with, what calls to us and what lures us like<br />
a magnet - those are all projections. Art can awaken us to that which<br />
imprisons or liberates us. And it reveals to us the playful curiosities,<br />
longings and wonders trampling about inside of our souls - whistling<br />
and waiting to be imagined and brought to the natural.<br />
Durham, who specializes in Tibetan art, says the idea of art being a<br />
guide to one’s own transformation is sort of what fuels everything he<br />
has ever curated - from the perceivably dark to the light. “Tibetan Tonka<br />
paintings are actually called mirrors. It mirrors back to us our own<br />
awareness, and that is what all art can do,” he says.<br />
Which brings us to his next venture: “A Guided Tour of Hell.” This<br />
exhibition is by no means a celebration of evil. Rather, it is an artistic<br />
journey that asks the viewer to welcome its notion of contrast in order<br />
to broaden their own scope of awareness. Perhaps “A Guided Tour of<br />
Hell,” ironically, is a roundabout and winding invitation to seek Heaven.<br />
It came about on an unsuspecting day. Durham was positioned at his<br />
office desk and staring out of his window into a buzzing downtown San<br />
Francisco. The phone rang, rattling him from his trance. It was Samuel<br />
Bercholz, Founder of Shambhala Publications (the largest Buddhist<br />
publishing house in the world), who Durham had long admired but<br />
had never met. Durham expressed that he was pleased to meet him by<br />
phone, unprepared for Bercholz’s response. “‘Well, I died,’ he told me,”<br />
says Durham.<br />
Leaning fully into the conversation, Durham listened with total<br />
arrestment as Bercholz delved deeply into sharing his experience of<br />
having had a massive heart attack, then flatlining in a bed at a Palm<br />
Springs, Ca. hospital. Whether a hallucination or reality (or both, or<br />
neither?), Bercholz was absolutely certain he had ascended out of his<br />
body and dropped straight into the belly of hell. He revealed that,<br />
through that experience, he saw an almost kaleidoscopic-like variety of<br />
conditionings that were crafted from the conditioning each being he saw<br />
had created for themselves.<br />
“He described it as an exploration of different modes of different<br />
karmic retribution. It was obviously a really powerful experience for<br />
him but, for a couple of years, he didn’t know what to do with it.<br />
Then inspiration called him to do something with it, so he contacted<br />
Illustrator Pema Namdol Thaye to transcribe his vision for a book. That<br />
happened and, now, I’m involved. It is becoming an actual exhibition<br />
here,” says Durham.<br />
Much of the imagery will be derived from those contained in<br />
“The Tibetan Book of the Dead,” making it a fusion of contemporary<br />
and traditional inspirations. Durham says the exhibition will not<br />
only show Thaye’s paintings of Sam’s visions, but also one of<br />
Thaye’s traditional Tonka paintings of the same sorts of visions.<br />
“This brings about both Euro-American and Tibetan voices into a<br />
single equation,” he says.<br />
Most fascinating of all? “This coming spring, at the Asian Art<br />
Museum, we will essentially have Heaven and Hell in the same<br />
building,” says Durham, with a chuckle.<br />
For Durham, it’s incredibly serious but, at the same time - is it? He<br />
has moments of having to force his enthusiasm to surrender to focus and<br />
meditation, enraptured by the beauty, irony and humor that emerges<br />
through the disciplined processes. But, like the majority of his colleagues<br />
at the museum, he also feels a deep responsibility to bring it all forth.<br />
“I think the world as it stands is in a frantic race between<br />
mindlessness and mindfulness, and I feel that anything I can do to put<br />
the brakes on that race, I am going to do that,” says Durham. “I feel<br />
that the Tibetan Meditative Tradition is without question one of the best<br />
ways to attain human mindfulness. So when I can get the art involved in<br />
that tradition and in front of people’s eyes, I am then fulfilling whatever<br />
mission or destiny I may have to the best of my ability.”<br />
THECONNECTMAGAZINE.COM<br />
THE CONNECT MAGAZINE | HOLIDAY <strong>2017</strong>/<strong>2018</strong> 43
HEALTH & SELF-DEVELOPMENT<br />
BECOME YOUR HEALTHIEST VERSION<br />
STARTING RIGHT WHERE YOU ARE<br />
WRITTEN BY: LACEY JOHNSON<br />
PLEASE UNLEASH THE demon that has taken up residence<br />
in my neck. I’m desperate,” I begged the stranger sitting<br />
in front of me, in between grimaces.<br />
The stranger, Brendan Sweetman - a well-respected<br />
therapist in the field of bodywork - was referred to me<br />
by a trusted healthcare provider. I had been experiencing intermittent<br />
episodes of painful muscular tightness for several years. On that day,<br />
my discomfort level was so bothersome, I was unable to focus on fastapproaching<br />
deadlines.<br />
Sweetman assessed my posture while inquiring about my history<br />
of injuries and activities. Then he proceeded to ask more personal<br />
questions - ones of my childhood, personal failures and relationships.<br />
I considered the second leg of questioning to be odd, but pacified his<br />
inquisitiveness with a vague string of answers before shifting to the<br />
therapy table for relief.<br />
He began working on my areas of complaint - applying pressure<br />
both light and intense - as though he were trying to unravel a pile of<br />
tangled electrical cords. “Your hands are hurting my feelings,” I joked.<br />
The moment those words departed from my mouth, I shocked<br />
myself with the realization of how much truth they contained.<br />
In the areas of tightness, emotions were surfacing as if to say, “Oh,<br />
hello. Had you assumed your mastery of ‘toughening up’ meant your<br />
body had forgotten?”<br />
It was perplexing because I had to concentrate on my inner<br />
reactions in order to distinguish between emotions and physical<br />
sensations. Suddenly, their lines of separation blurred into a sludge<br />
pile of oneness.<br />
The emotions then began dragging the moldy old thoughts to the<br />
fore - asking that they join. There were the shameful ones of self-doubt<br />
and fear, like those skeletons we stash in the back of our closets and<br />
cover with layers of whatever we can find - until we’ve convinced<br />
ourselves they disappeared. It was as though someone was trampling<br />
around inside of a showroom housing my most private memories and<br />
self-limiting beliefs.<br />
But, I had not charmed him with any details of my failures,<br />
insecurities or personal traumas. He was merely following the patterns<br />
of restriction, tightness and imbalance in my body. By doing so, my<br />
body was telling me things I needed to know.<br />
For the first time in my life, I understood in a way I had never quite<br />
understood before: My mind, body and spirit are inextricable parts of a<br />
complete whole - facets of the same diamond.<br />
The revelations made on the therapy table that day infused me with<br />
fascination. I decided to make it my mission to better understand this -<br />
to understand the complete picture of who I am. Of what it means to be<br />
healthy - beyond the cliche´ or what my bloodwork could reveal to me.<br />
I embarked on a quest - devouring books on subjects ranging from<br />
the energetics of food to how positive thinking affects the chemicals<br />
released in our brains. I began connecting with my body through<br />
movement, practicing meditation, addressing nutritional deficiencies<br />
and making a vigilant effort to exterminate the negative influences<br />
from my life.<br />
I became a supportive host of my mind, body and spirit connection<br />
- giving them each a voice. And, as I did, my life burst into bloom.<br />
Poisonous relationships began to dissipate. Career opportunities which<br />
had once seemed far-fetched became credentials on my resume. Each<br />
day brought with it being pregnant with new ideas and an eagerness to<br />
birth them. I wondered if I had stepped into a magical realm of fortune<br />
and blessing, but - in reality - those tools had been available to me all<br />
along. I just had not been healthy enough to be aligned with them.<br />
The following is an invitation - containing expert opinions and researchsupported<br />
suggestions - for you, reader, to do the same. The purpose for it is<br />
quite simple: In order to reach your highest potential, your mind, body and<br />
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HEALTH & SELF-DEVELOPMENT<br />
spirit must be properly heard, nourished and aligned. By doing so, every<br />
aspect of our life - including your personal aspirations and most ambitious<br />
endeavors - are given the opportunity to thrive.<br />
BODY WORK IS EMOTIONAL WORK: A CONVERSATION WITH<br />
BRENDAN SWEETMAN, STRUCTURAL INTEGRATION THERAPIST<br />
Brendan Sweetman, Founder of Structural Integration of Nashville<br />
in Nashville, Tenn. offers healing bodywork which focuses on the<br />
connection between the mind, body and spirit. A faithful devotee of<br />
meditation, mindfulness and yoga, he believes that if balance, function<br />
and strength are restored to one’s body, it will then spread to all areas of<br />
the person’s life - from emotional agility to organ function.<br />
“We have to accept the reality that we are an energy life force<br />
separate from our physical bodies. And, because we are made up<br />
of energy, we create and hold energetic patterns in response to our<br />
experiences,” says Sweetman. “These patterns affect our emotions,<br />
mindset and health. This is why when I work with people physically,<br />
burdens and limitations of every kind are lifted from them.“<br />
Sweetman has witnessed dozens of clients depart from unfulfilling<br />
careers, untangle from damaging relationships, release weight, regain a<br />
sense of organization within their lives and realize their highest potential,<br />
oftentimes after years of being “stuck” in cycles and patterns of dysfunction.<br />
“Negative self-perceptions show up in our physical bodies. When<br />
these burdens are addressed and released, the client becomes lighter in<br />
their being,” says Sweetman. “This sometimes shows up on the scale,<br />
but most of all allows the truth of who they are to become clear.”<br />
Sweetman is convinced that no issue in our lives is a mystery. “Every<br />
ailment or problem - from chronic headaches to relational issues -<br />
contains a root and an answer, lying within our field and waiting to be<br />
seen,” he says.<br />
AN ACUPUNCTURIST’S PERSPECTIVE ON HARMONIZING<br />
THE BODY: MARK SHPRINTZ<br />
Pain is the catalyst for the majority of clients who seek the services<br />
of Mark Shprintz, Licensed Acupuncturist, Certified Practitioner of<br />
Traditional Chinese Medicine and Founder of Nashville Healing Arts,<br />
though they often receive a lot more than relief from it.<br />
According to Shprintz, the goal of acupuncture - a 2,000 year-old<br />
healing practice, is “to harmonize the body’s energy circulation.”<br />
Throughout his years of practice, clients of all ages, backgrounds and<br />
varying ailments have proven to him that emotional and mental stress<br />
is inevitably reflected in the person’s body - whether it manifests in<br />
the form of chronic headaches, digestive dysfunction, a stiff neck, tight<br />
shoulders or a slouched posture. “I work with the crossing point - the<br />
nexus - between emotional and mental stress and physical pain,” he says.<br />
Sprintz once had a client seek his help after experiencing strange<br />
and unpleasant fluttering sensations in his chest. The individual had<br />
unsuccessfully exhausted all standard medical treatments.<br />
“He said the sensations were like bats flying out of chimney. He<br />
had been evaluated by a cardiologist, and was then diagnosed with<br />
panic attacks. He refused to take the prescribed anxiety medicine, so a<br />
colleague referred him to me,” says Sprintz.<br />
This led to the realization that the client’s stressful job was likely<br />
contributing to the disturbing physical sensations he was experiencing.<br />
“I explained how emotional energy can be trapped in the body<br />
and erupt chaotically. Acupuncture gently and strategically releases this<br />
pressure. The client described waves of energy rippling throughout his<br />
body as I worked on the tension areas. He told me that ‘the bats stopped<br />
flying around’ after our first session,” says Sprintz.<br />
Spritz believes that, once the energy is permitted to flow through<br />
the body as designed, limitations of every nature - emotional, mental<br />
and physical - often begin to vanish. This clearing away of energetic<br />
blocks - whether caused by dietary or environmental toxins, or negative<br />
emotional patterns - permits the way for health to be restored.<br />
HOW TO BEGIN YOUR QUEST FOR TOTAL<br />
MIND, BODY & SPIRIT WELLNESS<br />
We have established the value of properly attuning your mind,<br />
body and spirit in order to achieve your highest potential. You may be<br />
wondering where to begin, however.<br />
The truth is: It begins right where you are - right now, in the choices<br />
you make in the seemingly insignificant moments you spend stuck in<br />
your patterns. It begins with not only what you eat for breakfast, but the<br />
thoughts you carry with you into the shower. It begins with making the<br />
next right decision - including your internal dialogue when you stand<br />
before a mirror. It begins with your mindset.<br />
A recent study from Duke University Medical Center revealed that<br />
heart patients who had an optimistic mindset about their approaching<br />
treatments absolutely lived longer than those who were more pessimistic<br />
about them. So replace that negative thought with a positive one. Skip<br />
that extra Netflix episode and go for a hike surrounded by beautiful<br />
scenery. Stretch out your body at the end of every day, bidding farewell<br />
to the tension it is tired of holding onto. Surround your workspace with<br />
positivity - from gifts given to you by those who love you to affirmative<br />
reminders of why your health and fitness goals are not only attainable,<br />
but how worthy you are of achieving them.<br />
How we feel creates a projection of how we view the world. If we<br />
do not love ourselves, we cannot love the world we live in. And if we<br />
cannot love the world we live in, we will never love living in it. Your<br />
healthiest version starts right where you are. So, begin.<br />
THECONNECTMAGAZINE.COM<br />
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FAMILY & RELATIONSHIPS<br />
The Power of Keeping<br />
the Love Tanks Full<br />
WRITTEN BY: DAWN MASON<br />
MY FALLING IN love with William was an inevitable<br />
consequence of his selflessness. Within the first month<br />
of meeting, we found ourselves on weekly dates and<br />
nightly phone calls, due primarily to his efforts. He<br />
lived two cities away and, no matter the time of day,<br />
fighting traffic was an undefeatable certainty. But regardless of his stress<br />
level or magnitude of road rage, he took on this challenge and never once<br />
missed a date.<br />
His actions consistently proved his commitment to spending time<br />
with me and I was sold. Though his faith, intellect, humor and good looks<br />
won me over, what moved me from infatuation to adoration was his<br />
proficiency in speaking my primary love language: quality time.<br />
More than two decades ago, marriage counselor Gary Chapman began<br />
a movement with his best-selling book: “The Five Love Languages.”<br />
In the book, Chapman details the “five ways that people speak and<br />
understand emotional love.” He says people in relationships rarely share<br />
the same love language, and stresses the importance of understanding<br />
what the other needs in order to keep their love tank full.<br />
So, what are these love languages, anyway? Chapman analyzed years of<br />
marriage counseling notes and found that what people really need in order<br />
to feel loved falls into five simple categories, as follows:<br />
WORDS OF AFFIRMATION Actions don’t always speak louder than<br />
words. If this is your love language, unsolicited compliments mean the<br />
world to you. Hearing the words “I love you” are important, but hearing<br />
the reasons behind that love sends your spirits skyward. Insults can leave<br />
you shattered and are not easily forgotten - if ever.<br />
QUALITY TIME In the vernacular of quality time, nothing says, “I love<br />
you” like undivided attention. Being there for this type of person is<br />
critical, but really being there - with the TV off, fork and knife down, and<br />
all chores and tasks on standby - makes your significant other feel truly<br />
special and loved. Failure to be present can be especially hurtful.<br />
RECEIVING GIFTS Don’t mistake this love language for materialism; the<br />
receiver of gifts thrives on the love, thoughtfulness and effort behind the<br />
gift. If you speak this language, the perfect gift shows that you are known,<br />
you are cared for and you are appreciated above whatever was sacrificed<br />
to bring the gift to you. Someone missing your birthday or anniversary, or<br />
receiving a hasty, thoughtless gift would be disastrous for you.<br />
ACTS OF SERVICE Can vacuuming the floors really be an expression<br />
of love? You bet. Anything one does to ease the burden of responsibility<br />
weighing on the “acts of service” person will speak volumes. Broken<br />
commitments, laziness and making more work for them tells them<br />
they don’t matter.<br />
PHYSICAL TOUCH This language isn’t all about the bedroom. A person<br />
with this primary language is, not surprisingly, very touchy. Hugs,<br />
holding hands and thoughtful touches on the arm, shoulder or face can<br />
all be ways to show excitement, concern, care and love. Physical presence<br />
and accessibility are crucial. Neglect or abuse can be unforgivable and<br />
irreversibly destructive.<br />
I knew my primary love language before I met William and, while<br />
I thought I knew my then-boyfriend well enough to guess his love<br />
language, I had it all wrong. While he was dedicated to giving me<br />
more time and attention than I felt I deserved, quality time was not his<br />
primary or even secondary love language. Physical touch - that is the<br />
language responsible for keeping his love tank full. Thankfully, I am a<br />
card-carrying member of club affection. He appreciates that I do not<br />
leave the house without kissing him, he loves that I reach for his hand<br />
when we walk and he can feel the day’s stress literally leave his body<br />
the moment I reach under his shirt to rub his back. It is amazing that we<br />
naturally speak each other’s love language, which could give insight into<br />
why we met, fell in love and were engaged within six months.<br />
A wedding, a few years and five boys later, when real life challenges<br />
often collide with our fairytale romance, we both can be left feeling<br />
unseen, unheard and frustrated. These are the days I may not want to be<br />
in the same room as William, much less rub his back. These are the times<br />
he may prefer to sit in front of the television alone and uninterrupted -<br />
giving his undivided time and attention to a sandwich and football. These<br />
days may be unavoidable, however knowing and understanding your<br />
loved one’s love language will allow you to better meet their needs and<br />
lessen those love language-less days.<br />
If you’re interested in learning your love language, go to<br />
www.5lovelanguages.com. Understand what it means and discuss it in<br />
detail with those you most care about. Through this practice, you will<br />
better appreciate why you and your loved one react to situations and<br />
circumstances differently (like why you respond with enthusiasm to<br />
them coming home with your favorite ice cream, yet they respond with<br />
indifference when you do the same!). Begin to communicate by giving<br />
examples of how your loved one already speaks your love language<br />
and how it fills your love tank. And, above all, work at speaking<br />
your loved one’s love language. Then watch how your connection<br />
with them deepens.<br />
THECONNECTMAGAZINE.COM<br />
THE CONNECT MAGAZINE | HOLIDAY <strong>2017</strong>/<strong>2018</strong> 47
EMPOWERMENT<br />
I Know Why<br />
YOUR<br />
NEW YEAR’S<br />
RESOLUTIONS<br />
Failed<br />
WRITTEN BY: LACEY JOHNSON | THEDAILYDOLL.COM<br />
IKNOW WHY YOUR New Year’s resolutions may have failed this<br />
year. But, first, let me tell you a story.<br />
The year was 1912. The doors of the Fairmont Copley Plaza<br />
Hotel in downtown Boston opened with a star-studded gala -<br />
drenched with decadence, bedazzled with jewels and energized<br />
by the sounds and movements of clinking crystal, the soft echoes of<br />
laughter and the shuffle of ragtime dancers. All in attendance were<br />
granted a tour of the building, provoking them to “ooh” and “aah” at its<br />
seven floors of luxurious guest rooms and private suites.<br />
It was a lavish and pampering affair, oozing with opulence - one which<br />
would carve its own space into the city’s history. The guests lifted their<br />
glasses with glee, toasting to the start of the hotel’s promising success.<br />
It was an occasion to be known and seen. But, what those in attendance<br />
did not have the luxury of witnessing was the true magic of the hotel’s<br />
beginning: The hours architect Henry Janeway Hardenbergh spent crafting<br />
and refining his vision. The limestone and brick-by-brick construction. The<br />
painting of the walls. The laying of the carpet. The ironing of the curtains.<br />
The hanging of the chandeliers. The hiring of the staff.<br />
How easily we forget that every story’s foundation is built behind<br />
the curtain; not by what is seen under the light of the chandelier.<br />
As we cut the tape and open our doors to welcome a new year, it is<br />
easy to glamorize. It’s a fresh, blank slate - a dazzling opportunity. New<br />
yoga mats, new meal plans, new haircuts, new shoes, new books, new<br />
lists, new planners and new affirmations.<br />
On the surface, it appears as though we are all destined to really<br />
“get it right this time.” But, that which is lurking behind those new and<br />
shiny walls of our bold declarations and promises will be the truth of<br />
whether or not our results last. And, the unforgiving truth is this: The<br />
majority of New Year’s resolutions are either abandoned entirely or<br />
crash and burn into obscurity.<br />
According to an article published by U.S. News in 2015, 80 percent<br />
of New Year’s resolutions are lost by February. This means that, by the<br />
time Cupid draws back his bow, those yoga mats are often collecting<br />
dust. By the time summer invites us to come out and play in its openaired<br />
vulnerability, that business proposal or fresh marketing strategy<br />
may have long been shoved in the bottom of a drawer.<br />
So, then, what is the catch? What is the key to a groundbreaking<br />
and sustaining <strong>2018</strong>?<br />
It’s quite simple. You need to conduct a thorough assessment of your<br />
inner architect.<br />
48 HOLIDAY <strong>2017</strong>/<strong>2018</strong> | THE CONNECT MAGAZINE THECONNECTMAGAZINE.COM
EMPOWERMENT<br />
LADIES AND GENTLEMAN, MEET YOUR <strong>2018</strong> DREAM TEAM<br />
Did you know you have a powerful team of two inside of you - one<br />
that can bring you all that you dream of, or one that can dim your every<br />
flame of desire before it has a chance for its flicker to be seen? Their<br />
titles are Wish and Belief, and it’s important that you become wellacquainted<br />
with them.<br />
If Wish is the visionary of your story, Belief is the architect. So, let us<br />
consider what an architect does.<br />
He collects creative ideas and maps out a plan for them to be<br />
realized. He decides what is possible for the venture, and takes action<br />
to implement it. He coordinates with builders and inspects the job site,<br />
deciding what will or will not be permitted. And, he oversees the project<br />
from beginning to end - even when it rains, construction is delayed,<br />
materials or lost or something goes awry.<br />
Picture it: Wish gives Belief an excitable nudge,<br />
suggesting, “A winding staircase! That would be<br />
lovely! Oh, and how about a space for a box<br />
garden in the back?”<br />
Depending on what kind of architect<br />
Belief is, he may respond in a variety of<br />
ways. If he is confident, open-minded<br />
and optimistic,<br />
he may say, “Absolutely, Wish. Let’s<br />
begin at once to make this happen!”<br />
But, if he was conditioned to be<br />
cautious, cynical and doubtful, he<br />
may instead say, “Don’t pester me<br />
with your silly ideas, Wish. This<br />
project is not worthy of that level<br />
of extravagance. We do not have the<br />
budget, the time nor the team.”<br />
Or, worse, he may agree to Wish’s<br />
ideas but then grow frustrated somewhere<br />
along the way, tossing his hands into the cold<br />
air and walking away halfway through construction<br />
- money and time wasted with no reward.<br />
The rub is this: If you don’t employ a mighty architect of<br />
belief to work with all that you envision for yourself, there won’t be<br />
anyone building your mighty dreams. Your ‘resolutions’ will remain<br />
elusive - floating around in the ether, bumping into all of the other<br />
brilliant and magical ideas never to be realized.<br />
That’s right. What I’m saying is your beliefs and wishes must become<br />
mutually collaborative business partners. They must be working alongside<br />
one another at the same construction site, staring at the same blueprint,<br />
nodding in agreement and shaking hands over the same decisions.<br />
Because the result of your <strong>2018</strong> will be the direct result of what you<br />
truly, unabashedly believe is possible - and probable - for yourself.<br />
You may be thinking: So, what do I do? Who was ever responsible<br />
for hiring my disaster of an architect Belief, anyway? And, how do I<br />
replace him at once?<br />
This is the fun part.<br />
Let’s do some time travel. When you were a small child, your brain<br />
waves were in a state called “theta.” You were downloading information,<br />
possessing almost no analytical skills. Your brain served as a sponge -<br />
soaking up all of the conversations you overheard, the television programs<br />
you viewed, the interactions you witnessed and the rules you were<br />
given. You learned which lines never to cross and which stones never<br />
to overturn. By way of impact and repetition, you learned your ABC’s,<br />
favorite songs and how to ride a bicycle. And you also learned ideas about<br />
food, money, love, relationships, sharing, self-worth and religion.<br />
Then - voila! Much like a computer hardwired program, your core<br />
beliefs and behaviors were imprinted. The program was written.<br />
And, guess what? Even though you have come so far and learned<br />
so much since then, you’re still operating from that core programming<br />
today - yes, 20, 30, 40 or 50 years later. And, if it contains limiting<br />
information which daringly conflicts with your wildest dreams, it panics<br />
each time you try to defy its boundaries.<br />
Why, do you ask? Blame it on that which rests in the frontal<br />
portion of your brain’s temporal lobe: the amygdala. Though he<br />
may be tiny, he thinks he is the mighty guardian of security. Like<br />
the quintessential mall cop, he perceives the foreign and unexpected<br />
as a raucous and, thus, responds by releasing neurotransmitters and<br />
sounding off alarms. When introduced to something in stark contrast<br />
with what he knows, he shouts, “Hold up! Excuse me.<br />
We have an intruder in the building!”<br />
Though he may sound like a jerk, he is just<br />
trying to protect you. This explains why most<br />
people have a frustrating time leaving a<br />
job they despise, untangling from a toxic<br />
relationship or resisting unhealthy<br />
foods they have long indulged in. The<br />
amygdala wants to hold onto all that it<br />
knows for sure.<br />
Contrarily, the individuals<br />
who stick with their intention to<br />
change careers, untangle from<br />
that relationship and forever alter<br />
their way of eating have tapped<br />
into a place much deeper within<br />
themselves; they have changed their<br />
beliefs and values, thereby hijacking<br />
the information stored in their not-somighty<br />
amygdala. They have given this<br />
guardian of security a new set of guidelines<br />
and tools to work with.<br />
The good news is that, by way of conscious<br />
repetition, as well as various other methods used to access<br />
the subconscious mind, your brain can be trained to accept new (and<br />
better!) information.<br />
So, where to begin in preparation for the upcoming year?<br />
I suggest starting with what scares the bloody demons out of<br />
you. What rattles your inner cage and makes your skin hot? This is<br />
important to note. Pain, fear and doubt are messengers; they tell us<br />
the areas we need to reassess and reassemble. They tell us where are<br />
wires our crossing, where our paint is chipping, where are pipes a<br />
re molding, where are fault lines exist. They tell us what beliefs<br />
are keeping us from ever cutting the tape on our grandest<br />
endeavors and goals.<br />
So, begin by asking yourself the following questions: What kind of<br />
life do I deserve? How does the life I feel I deserve compare to what I’m<br />
wishing for? What are my core beliefs about money, love, luck, health<br />
and possibility? Do I trust the divine powers that be to have my back?<br />
Do I have my own back?<br />
You may have to do some extensive time traveling to uncover the<br />
most stubborn messages written into your programming. And you<br />
will have to gut all of the self-sabotaging ones and rebuild for new and<br />
self-supporting beliefs to make up your infrastructure. Be patient with<br />
yourself. And remember: No permanent change will ever come as long<br />
as the same old architect is making all of the rules and divvying out<br />
all of the orders.<br />
THECONNECTMAGAZINE.COM<br />
THE CONNECT MAGAZINE | HOLIDAY <strong>2017</strong>/<strong>2018</strong> 49
Welcoming<br />
Diversity<br />
At Cracker Barrel Old Country Store ® , we think a key to our success<br />
is welcoming diversity in our company, our country stores,<br />
our restaurants, and our communities.<br />
crackerbarrel.com • © 2012 CBOCS Properties, Inc.