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Charmed 2017

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Bulgari’s New Secret<br />

Watches<br />

By Nancy Olson<br />

Very much in vogue in the 1930s, 40s and 50s, secret<br />

watches were so named because they kept time a “secret,”<br />

by hiding the watch dial behind a decorative hinged or<br />

swiveling cover. A secret watch looks no different from<br />

any other attractive (and often gem-studded) bracelet or<br />

pendant when closed, allowing the wearer to discreetly<br />

check the time on demand. On a more practical note, the<br />

cover serves as the perfect crystal protector, keeping it<br />

pristine and scratch free.<br />

Secret watches have seen a resurgence of late among<br />

luxury brands, adding a new twist to time telling. Most<br />

recently, Bulgari is on point with two new stunning secret<br />

watches, unique pieces that meld high jewelry and rare<br />

currency with the art of watchmaking.<br />

Ancient Greek and Roman coins are a popular design<br />

cue for the Rome-based jeweler, and in the 1960s the<br />

company began incorporating this motif within its jewelry<br />

collections, specifically the Monete.<br />

Shown here are the new Monete secret watches that<br />

artfully juxtapose antiquity with modernity in a style that<br />

is unmistakably Bulgari. The coins Bulgari chose for these<br />

creations were determined by relevance and rarity, and<br />

each conveys historical meaning while showcasing the<br />

company’s contemporary flair for the overall design.<br />

108 <strong>Charmed</strong> <strong>2017</strong>

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