Crowdfunding

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without, and that for an average $10,000 project, a 30-day project has a 35% chance of success, while a 60-day project has a 29% chance of success, all other things being constant. The ten largest Kickstarter projects by funds raised are listed below. Among successful projects, most raise between $1,000 and $9,999. These dollar amounts drop to less than half in the Design, Games, and Technology categories. However, the median amount raised for the latter two categories remains in the four-figure range. There is substantial variation in the success rate of projects falling under different categories. Over two thirds of completed dance projects have been successful. In contrast, fewer than 30% of completed fashion projects have reached their goal. Most failing projects fail to achieve 20% of their goals and this trend applies across all categories. Indeed, over 80% of projects that pass the 20% mark reach their goal. Categories Creators categorize their projects into one of 13 categories and 36 subcategories. They are: Art, Comics, Dance, Design, Fashion, Film and Video, Food, Games, Music, Photography, Publishing, Technology and Theater. Of these categories, Film & Video and Music are the largest categories and have raised the most amount of money. These categories, along with Games, account for over half the money raised. Video games and tabletop games alone account for more than $2 out of every $10 spent on Kickstarter. Guidelines To maintain its focus as a funding platform for creative projects, Kickstarter has outlined three guidelines for all project creators to follow: creators can fund projects only; projects must fit within one of the site's 13 creative categories; and creators must abide by the site's prohibited uses, which include charity and awareness campaigns. Kickstarter has additional requirements for hardware and product design projects. These include: 1. Banning the use of photorealistic renderings and simulations demonstrating a product 2. Banning projects for genetically modified organisms; 3. Limiting awards to single items or a "sensible set" of items relevant to the project (e.g., multiple light bulbs for a house); 4. Requiring a physical prototype; 5. Requiring a manufacturing plan. The guidelines are designed to reinforce Kickstarter’s position that people are backing projects, not placing orders for a product. To underscore the notion that Kickstarter is a place in which creators and audiences make things together, creators across all categories are asked to describe the risks and challenges a project faces in producing it. This educates the public about the project goals and encourages contributions to the community. Notable Projects and Creators Several creative works have gone on to receive critical acclaim and accolades after being funded on Kickstarter. The documentary short "Sun Come Up" and documentary short "Incident in New Baghdad" were each nominated for an Academy Award; contemporary art projects "EyeWriter" and "Hip-Hop Word Count" were both chosen to exhibit in the Museum of Modern Page 70 of 115
Art in 2011; filmmaker Matt Porterfield was selected to screen his film Putty Hillat the Whitney Biennial In 2012; author Rob Walker's Hypothetical Futures project exhibited at the 13th International Venice Architecture Biennale; musician Amanda Palmer's album "Theatre is Evil" debuted at No. 10 on the Billboard 200; designer Scott Wilson won a National Design Award from Smithsonian’s Cooper-Hewitt, National Design Museum following the success of his TikTok + LunaTik project; the Kickstarter funded GoldieBlox toy gained nationwide distribution in 2013; and approximately 10% of the films accepted into the Sundance, SXSW and Tribeca Film Festivals are projects funded on Kickstarter. Numerous well-known creators have used Kickstarter to produce their work, including: musicians Jennifer Paige, Paula Cole, TLC, Amanda McBroom, De La Soul, Amanda Palmer, Daniel Johnston, Stuart Murdoch and Tom Rush; filmmakers and actors Kevin Sorbo, Alyson Hannigan, Zach Braff, Bret Easton Ellis, Colin Hanks, Ed Begley, Jr., Gary Hustwit, Hal Hartley, Jennie Livingston, Mark Duplass, Matthew Modine, Paul Schrader, Ricki Lake, Whoopi Goldberg, Kristen Bell, John de Lancie and Zana Briski; authors and writers Dan Harmon, Kevin Kelly, Neal Stephenson, Steve Altes, and Seth Godin; photographers Spencer Tunick, Shane Lavalette, and Gerd Ludwig; game developers Tim Schafer, Keiji Inafune, Brian Fargo, and Rand Miller; designer Stefan Sagmeister; animator John Kricfalusi; comedian Eugene Mirman; animators Don Bluth and Gary Goldman; entrepreneurs Tim Ferriss, Samuel Agboola and Craig Mod; and custom guitar maker Moniker. The Glowing Plant project was the first and only Kickstarter project to fund the development of a genetically modified organism (GMO). Top Projects by Funds Raised Ten largest successfully completed Kickstarter projects by total funds pledged (only closed fundings are listed) [102] Rank Total USD Project name Creator Category % funded Backers Closing date 1 20,338,986 Pebble Time – Awesome Smartwatch, No Compromises Pebble Technology Product design 4,067 78,471 2015-03-27 2 13,285,226 Coolest Cooler: 21st Century Cooler that's Actually Cooler Ryan Grepper Product design 26,570 62,642 2014-08-30 3 12,779,843 Pebble 2, Time 2 + All-New Pebble Pebble Technology Product design 1,277 66,673 2016-06-30 Page 71 of 115
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Page 34 and 35: After studying more than 40 definit
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Page 90 and 91: AN INTRODUCTION TO CROWDFUNDING The
Page 92 and 93: 3 / An Introduction to crowdfunding
Page 96 and 97: (HTTP://WWW.CAUSE.CAMP/) CONFERENCE
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Page 112 and 113: LII Interpreting The Facts Q-4 2025
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The e-Advocate Newsletter Genesis o
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Extras The NonProfit Advisors Group
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About The Author John C (Jack) John
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Crowdfunding

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