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WORLD OF INDUSTRIES - MOTION, DRIVE & AUTOMATION 5/2017

WORLD OF INDUSTRIES - MOTION, DRIVE & AUTOMATION 5/2017

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Hannover Messe 2018:<br />

taking industry 4.0 to the next stage<br />

Digital twins that enable variable batch-sizes, Small<br />

de-centralized and digitally controlled power plants.<br />

Smart ergonomical exoskeletons that physically<br />

support factory workers in repetitive tasks. The fact<br />

that digital transformation is changing the world of<br />

industry is no more a secret. And Hannover Messe is<br />

the best place to see how.<br />

The interplay between automation and energy technology, IT<br />

platforms and artificial intelligence is driving the digital transformation<br />

of the industry. With the lead theme ‘Integrated Industry<br />

– Connect & Collaborate’, Hannover Messe 2018 highlights the<br />

potential of the fourth industrial revolution. At Hannover Messe<br />

2018, participants will notice two major changes. First, two previously<br />

separate exhibitor segments – Industrial Automation<br />

and Motion, Drive & Automation (MDA) – have merged into one<br />

comprehensive segment: the Integrated Automation, Motion &<br />

Drives (IAMD). Out of curiosity, a question arises, Why merge<br />

two independent industry segments into one ? Well, mainly because<br />

the boundaries of industry are disappearing, innovation<br />

cycles are shrinking, and products are becoming more and more<br />

networked. The new IAMD gives visitors a combined overview of<br />

cross- industry solutions for integrated automation, industrial IT,<br />

power transmission, and fluid technology. Second change that<br />

regular visitors shall observe at Hannover Messe 2018 is that, Ce-<br />

MAT, the world’s leading trade fair for intralogistics and supply<br />

chain management, will run parallel to Hannover Messe. The reason<br />

behind this being, numerous exhibitors at Hannover Messe<br />

are potential customers for CeMAT’s product segment and vice<br />

versa. This new format creates a huge collective pool of roughly<br />

260,000 visitors and 7,500 exhibitors from the manufacturing<br />

and logistics industries – all at one place, at one time. Together<br />

Hannover Messe and CeMAT represent a unique global platform<br />

where top decision-makers learn about the trends and innovations<br />

in Industry 4.0 and Logistics 4.0.<br />

In addition to IAMD and CeMAT, Hannover Messe 2018 features<br />

Digital Factory (IT and software for industry), Energy (energy<br />

systems and mobility), Industrial Supply (sub-contracting<br />

and surface technology), and Research & Technology (R&D and<br />

technology transfer). The startup platform ‘Young Tech Enterprises’<br />

moves to Hall 17, where the program will consist of an exhibit<br />

area, a forum, pitches, matchmaking events, and workshops.<br />

Young companies and entrepreneurs present a diverse array of<br />

NEWS AND MARKETS

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