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marketing is working to drive in-store sales<br />

(2) By knowing faster, you can take action to<br />

improve sales of each and every campaign<br />

(3) We expect most clients to see improvements in<br />

sales lift from 30%-150% by using Commerce Signals<br />

and acting on the near-real time insights.<br />

PCM: Any exciting news / announcements you<br />

would like to share?<br />

We recently hired four new executives to help meet and<br />

exceed client expectations. You can read more about<br />

them here.<br />

TOM NOYES<br />

Founder and CEO of Commerce Signals<br />

Recognized as one of the Top 25 Innovators<br />

in Financial Services, Tom Noyes is also the<br />

founder and CEO of Commerce Signals.<br />

Tom’s resume includes roles with NASA,<br />

Citigroup, 41st Parameter and Starpoint LLP,<br />

where his team worked with Google, Amazon,<br />

Amex, Verizon, Mastercard and more.<br />

COMMERCE SIGNALS<br />

Commerce Signals connects advertisers and<br />

publishers directly with near-real-time insights<br />

from financial institutions.<br />

Advertisers use these insights to optimize media<br />

tactics and measure the incremental crosschannel<br />

sales driven by their advertising.<br />

5<br />

13

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