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INDUSTRYcomment<br />
has now been subsumed into a wider set<br />
of policy imperatives which span the<br />
entire transformation challenge facing<br />
construction, and which will determine its<br />
long-term viability.<br />
Three policy imperatives are coming<br />
through loud and clear in the latest<br />
Government positions:<br />
Industry: The latest Industrial Strategy<br />
recognises construction as a strategic<br />
industry upon which the productivity<br />
of the country depends, which was<br />
rapidly reinforced by the<br />
announcement of a Construction<br />
Sector Deal which will put<br />
transformation of the sector through<br />
better adoption of digital and<br />
manufacturing technologies at the<br />
heart of its plans.<br />
Infrastructure: We do not have to look<br />
far for what is driving this approach.<br />
Massively ramping up plans and<br />
funding for housing was a significant<br />
initiative throughout 2017, with<br />
enormous delivery implications that<br />
will stretch out for at least the next 5<br />
years. Alongside this sits the twin<br />
imperative of supporting infrastructure<br />
spanning everything from road, to rail,<br />
to air terminals.<br />
These mega-projects, both<br />
underway and in the works, are<br />
needed to support not just the future<br />
expansion of cities and creation of<br />
new towns, but to sustain the UK's<br />
increasingly uncertain economy.<br />
Again, the problem lies not in the<br />
ambitions that have been outlined, but<br />
in the delivery. The recent white paper<br />
on Transforming Infrastructure<br />
Performance clearly stated that the<br />
intent was to 'transform how we<br />
deliver' our infrastructure.<br />
Information: Lastly in this trio sits the<br />
information economy, and there is no<br />
doubting the UK's ambition to remain<br />
a leader in the digital sector. The UK is<br />
'the digital capital of Europe'<br />
according to the officially endorsed<br />
TechNation 2017 survey, with £6.8<br />
billion of investment, and a growth<br />
rate that dwarfs other sectors. Small<br />
wonder that our policy makers intend<br />
us to be both an enabler, and creator,<br />
of highly connected smart cities.<br />
This brings us back to BIM: at the<br />
heart of the Digital Built Britain<br />
strategy, again relying on the<br />
construction industry to transform and<br />
become digitally agile, collaborative,<br />
and competitive.<br />
STEP CHANGE OR TOTAL<br />
REINVENTION?<br />
The way digital transformation is viewed<br />
really needs to change. Or, perhaps, to<br />
expand: while most main contractors<br />
have already recognised the opportunity<br />
and imperative of not only embracing<br />
BIM but seeking out other digital benefits,<br />
the same is not yet true of every<br />
company.<br />
KPMG's 2017 global survey<br />
conclusions stung. It told a story of an<br />
industry in crisis, one 'replete with a<br />
continued inability to increase<br />
productivity, raise performance levels,<br />
and reduce project failures'. It echoed<br />
what so many reports, including Farmer,<br />
have suggested: it is becoming<br />
business-critical for construction<br />
companies, individually and collectively,<br />
to address their productivity issues to<br />
resolve their profitability ones. If they do<br />
not, it threatens their ability to continue in<br />
business - as has been proven.<br />
The answer lies not in total<br />
transformation, deep systemic change,<br />
or demolition of tried and tested<br />
construction project methodologies - but<br />
in step changes: clearly identified,<br />
doggedly made, in every aspect of<br />
delivery and to address a variety of<br />
prevailing challenges, using the array of<br />
available digital opportunities.<br />
Productivity requires efficiency - you<br />
can speed up delivery by improving<br />
the use of time, smart scheduling,<br />
and seeing ahead to eliminate the<br />
risks of potential clashes and crashes,<br />
bringing an array of profitability gains<br />
through shorter project durations,<br />
fewer late penalties and growing<br />
customer trust that can lead to less<br />
onerous retention terms.<br />
Skills challenges are endemic but can<br />
benefit hugely from digital change, as<br />
you use smarter software to manage<br />
and allocate resources for maximum<br />
efficiency and minimum cost. The<br />
capability of digital tools to enable<br />
collaboration between project<br />
managers, with clients, and with subcontractors<br />
can significantly aid<br />
overall team efficiency.<br />
Supply challenges are inevitable, yet<br />
software such as Bidcon helps you<br />
procure more smartly and link cost<br />
management to your planning. You<br />
can leverage BIM objects that can<br />
smoothly slip into the model, and<br />
leverage modern methods of<br />
construction such as prefabrication<br />
and offsite manufacture, could be<br />
transformative - and contribute also to<br />
the skills challenge, by reducing<br />
reliance on traditional trades, or only<br />
site-based working.<br />
Digital insight holds the key to better<br />
decisions, deeper understanding of<br />
risk, a clearer view ahead and a host<br />
of other business benefits. Software<br />
such as Powerproject BIM already<br />
delivers 4D planning and deeper<br />
visibility of progress than ever before,<br />
with 3D models connected to the<br />
programme. The Internet of Things<br />
promises connected equipment and<br />
plant maintenance, mobile<br />
technologies deliver understanding of<br />
real time site operations, and artificial<br />
intelligence is rapidly bringing new<br />
ways to analyse and make decisions.<br />
BIM helps unlock a powerful array of<br />
benefits that construction companies can<br />
only fully leverage if they build digital<br />
capability and fluency. If they do not, they<br />
risk not falling further behind in the<br />
comparative industry stakes, but it will<br />
threaten their very viability. On the road to<br />
a digital future, BIM is merely a pit stop.<br />
Behind it should lie old inefficiencies,<br />
while ahead lies only opportunity.<br />
It is to be hoped that 2018 will be looked<br />
back upon as the year that the<br />
construction industry truly woke up to<br />
efficiency, and embraced digital. It's time<br />
for construction businesses to take<br />
action, not only because of a Government<br />
mandate for BIM adoption, nor as a<br />
defence against uncomfortable truths, but<br />
to secure all the opportunities that digital<br />
and the future market can deliver.<br />
www.elecosoft.com<br />
January/February 2018 25