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DigitalArtintheDigitalAge<br />
What jobs are there<br />
in digital art?<br />
Digital art has proliferated within the daily media we consume<br />
at the touch of a screen. The need for artists to provide digital,<br />
interactive art to include in website backgrounds, ads and promotional<br />
materials have caused many once-canvas savvy artists to<br />
invest in digital sketch pads and Adobe software. On campus, digital<br />
art is used for media outreach—from making posters for an<br />
organization’s event or creating a graphic to post on a business’s<br />
social media.<br />
Logos. Promotional materials. multimedia art, illustrations<br />
constructed using digital software, and other layout elements such<br />
as graphics and tables that have aesthetic visual elements. When<br />
reading something online, it’s easy to not realize how much work<br />
goes into the graphics and digitally-altered photos that are there.<br />
These pieces are often accents—not meant to dominate the story<br />
being told textually. However, those that make these elements have<br />
logged hours and hours of training to learning the basics of the<br />
digital software used to illustrate visual art, more hours in honing<br />
their skills and learning software updates and then additional hours<br />
in creating the artwork themselves.<br />
Sometimes the process takes weeks. Especially for people who<br />
double as artists and students, taking time to develop professional<br />
skills in digital art is particularly difficult because of the time and<br />
precision it takes to become proficient in digital artwork.<br />
Those interested in digital art can take classes provided<br />
through the Art Department and those interested in layout design<br />
can take clesses through the Communication Department. These<br />
classes provide knowlege of industry standard sotware used in<br />
creating art on screen as well as training on successful design<br />
techniques.<br />
Story Sara Arms<br />
Design by Mary Thrailkill<br />
1. Advertising firms: firms hire out<br />
digital artists to work on campaigns<br />
for their clients.<br />
2. Magazines: artwork is a vital<br />
part of magazine design. Digital artists<br />
manipulate digital photographs<br />
and create digital illustrations for<br />
sections according to the needs if<br />
the story.<br />
3. Book Publishers: how else to<br />
book covers get made?<br />
4. Television networks: networks will<br />
hire artists (or firms) to create various<br />
elements for their programming.<br />
5. Art galleries: much like paintings<br />
and sketches, archival printed copies<br />
of digital art are often featured in<br />
galleries.<br />
40 Arts & Music<br />
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