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Projects & Visions<br />

Urban Development<br />

Masterplan<br />

for the future<br />

Idar-Oberstein’s financial circumstances are certainly no bed of roses. And therefore it was<br />

all the more important to Mayor Frank Frühauf that optimal use of the available resources<br />

be made. The result: the ‘Vision 2030’ masterplan.<br />

T<br />

he ‘Vision 2030’ masterplan aims<br />

to upgrade the status of the town<br />

of Idar-Oberstein and make it a<br />

centre of the national park region. “There<br />

has already been a range of expert opinions<br />

exploring urban development,” recalls<br />

Mayor Frank Frühauf. “But we don’t just<br />

need expert opinions; we need a masterplan<br />

where every citizen can see what the<br />

next specific steps will be and what has<br />

already been achieved,” he says. The aim,<br />

he explains, is to devise a realistic and target-oriented<br />

masterplan for the development<br />

of the town. Idar-Oberstein should be<br />

perceived as the “treasure of the national<br />

park region”, both at a regional and national<br />

level.<br />

This masterplan was created in 2016<br />

using the town’s own resources. Employees<br />

from the business development, city<br />

marketing, urban planning and finance departments<br />

devised the masterplan and<br />

now keep it up-to-date on a special website.<br />

“Everyone should be able to understand<br />

that something is happening here,”<br />

says Frühauf. The ‘Urban Development<br />

Day’ on 5 May of this year revealed exactly<br />

what is happening! Three projects have so<br />

far been launched: the redeveloped train<br />

station, the new city library and the renovated<br />

Bengel industrial landmark which<br />

will be completed in mid-2018.<br />

CLEAR PROFILE REQUIRED<br />

Three fundamental tasks were identified<br />

as being key to a successful development<br />

process. Profiling: the town of Idar-Oberstein<br />

requires a clear profile which can be<br />

communicated to the outside world. The<br />

focus is on the town’s unique status as a<br />

town of gemstones and jewellery and a national<br />

park town. Pooling of efforts: the<br />

available potential should all be channelled<br />

in the same direction based on collaboration<br />

between the citizens, companies and<br />

administration. Joint regional development:<br />

Idar-Oberstein sees itself as being<br />

part of the region and a link between the<br />

Naheland region and Hunsrück-Hochwald<br />

national park. The profiling of the town<br />

should also drive development throughout<br />

the region. A joint regional development<br />

strategy without parochial thinking is desirable.<br />

These are certainly noble goals but<br />

many ideas are known to never progress<br />

beyond the paper. Fortunately, the town<br />

has introduced measures to ensure that<br />

the ideas are gradually implemented. The<br />

masterplan will be updated on an ongoing<br />

basis and regularly discussed by the council<br />

and the status of the measures involved<br />

will be kept up-to-date. An initial interim<br />

status report was released in May 2017<br />

and a second at the end of last year.<br />

There are many projects underway and<br />

the sensitive issues relating to the Hertie<br />

property have been resolved. A new attraction<br />

for the city centre will be created here:<br />

the ‘Modepark Röther’ fashion park. Redevelopment<br />

work is already underway and<br />

the ‘Auf der Idar’ car park is also being renovated.<br />

Other empty commercial properties<br />

will also be made available. Plans for<br />

Photos: Stadtverwaltung Idar-Oberstein<br />

120 GZ plus 05/18

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