Southeastern Classic Brochure

Allison Fillmore
Allison Fillmore is the Executive Director of the TOUR Championship, the finale to
the PGA TOUR, during which the 30 best players in the world compete for the
FedEx Cup at Atlanta’s iconic East Lake Golf Club. Having most recently held the
title of senior director of sales for the TOUR Championship, Fillmore will now lead
the tournament’s efforts toward an enhanced fan experience at every level while
further cementing the can’t-miss event among Atlanta’s social scene and business
landscape.
As part of Fillmore’s efforts to elevate the fan experience, she plans to explore new
interactive elements for the TOUR Championship – including a new food and beverage
experience for guests, in addition to enhanced ticketing options to capture a
wider range of audiences at the 2018 TOUR Championship.
Fillmore has an extensive background in the sports and entertainment industry,
previously serving as vice president of sales for Atlanta Motor Speedway, vice president
of ticket sales and services for the Atlanta Dream and the ticket sales manager
for the Atlanta Falcons. Driven by the desire to exceed goals and provide the
best possible fan experience, she has personally hired and trained several staff
members, sold out games, surpassed sales objectives and achieved excess growth
within her departments over the years.
A native of Ohio, Fillmore attended Ohio University and received a Bachelor of Science
in Sports Administration. She now resides in Peachtree City with her husband
and two daughters.