19.07.2018 Views

all you need to know about data management platform

DMP is a data driven marketing which serves as a unifying platform to collect, organize and activate all type of audience data from any source which may be from online, offline, mobile and beyond.

DMP is a data driven marketing which serves as a unifying platform to collect, organize and activate all type of audience data from any source which may be from online, offline, mobile and beyond.

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• More users have been created and collected on a daily basis since<br />

digital media grows in a more complex way.<br />

• Marketers, publishers and agencies require a better way <strong>to</strong> buy,<br />

sell and manage the audience <strong>data</strong> beyond the standard suit of<br />

analytics <strong>to</strong>ols.<br />

• A big question here is, how <strong>to</strong> capture <strong>all</strong> these valuable audience<br />

<strong>data</strong>, shape it in<strong>to</strong> insights and then activate that <strong>to</strong> drive outcomes?<br />

• DMP is a <strong>data</strong> driven marketing which serves as a unifying<br />

<strong>platform</strong> <strong>to</strong> collect, organize and activate <strong>all</strong> type of audience <strong>data</strong><br />

from any source which may be from online, offline, mobile and<br />

beyond.<br />

http://www.djaxtech.com/<strong>data</strong>_<strong>management</strong>_<strong>platform</strong>.html

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