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Alternative Example 2.8 • Problem – The following data is for FY 2011 Yahoo! Google Sales $4,984 $37,905 Total Assets $14,783 $72,574 Book Value of Equity $12,581 $58,145 Net Income $1,049 $9,737 – Compare these firms’ profitability, asset turnover, equity multipliers, and return on equity during this period. Copyright ©2014 Pearson Education, Inc. All rights reserved. 2-88
Alternative Example 2.8 (cont'd) • Problem – If Yahoo! had been able to match Google’s asset turnover during this period, what would its ROE have been? Copyright ©2014 Pearson Education, Inc. All rights reserved. 2-89
Page 1 and 2:
Chapter 2 Introduction to Financial
Page 3 and 4:
Learning Objectives 1. List the fou
Page 5 and 6:
Learning Objectives 4. Discuss the
Page 7 and 8:
Learning Objectives 8. Explain the
Page 9 and 10:
2.1 Firms’ Disclosure of Financia
Page 11 and 12:
2.2 Balance Sheet • A snapshot in
Page 13 and 14:
2.2 Balance Sheet (cont'd) • Asse
Page 15 and 16:
Table 2.1 Global Conglomerate Corpo
Page 17 and 18:
2.2 Balance Sheet (cont'd) • Net
Page 19 and 20:
Table 2.1 (cont'd) Global Conglomer
Page 21 and 22:
2.2 Balance Sheet (cont'd) • Mark
Page 23 and 24:
2.2 Balance Sheet (cont'd) • Ente
Page 25 and 26:
Textbook Example 2.1 (cont'd) Copyr
Page 27 and 28:
Alternative Example 2.1 • Solutio
Page 29 and 30:
2.3 Income Statement (cont'd) • G
Page 31 and 32:
2.3 Income Statement (cont'd) • E
Page 33 and 34:
Table 2.2 Global Conglomerate Corpo
Page 35 and 36:
2.4 Statement of Cash Flows • Net
Page 37 and 38: 2.4 Statement of Cash Flows (cont'd
Page 39 and 40: Table 2.3 Global Conglomerate Corpo
Page 41 and 42: Textbook Example 2.2 (cont'd) Copyr
Page 43 and 44: 2.5 Other Financial Statement Infor
Page 47 and 48: Alternative Example 2.3 • Solutio
Page 49 and 50: 2.6 Financial Statement Analysis
Page 51 and 52: 2.6 Financial Statement Analysis (c
Page 57 and 58: Alternative Example 2.4 (cont'd)
Page 65 and 66: Alternative Example 2.5 (cont'd)
Page 69 and 70: Textbook Example 2.6 Copyright ©20
Page 71 and 72: Alternative Example 2.6 Problem: Co
Page 73 and 74: Solution: Yahoo: Alternative Exampl
Page 75 and 76: Solution: Google: Alternative Examp
Page 77 and 78: Alternative Example 2.6 (cont’d)
Page 81 and 82: Textbook Example 2.7 (cont’d) Cop
Page 87: Textbook Example 2.8 (cont'd) Copyr
Page 93 and 94: Discussion of Key Topic • If a fi
Page 95 and 96: Table 2.4 A Summary of Key Financia
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