GN ReSound EUHA 2009 - GN Store Nord
GN ReSound EUHA 2009 - GN Store Nord
GN ReSound EUHA 2009 - GN Store Nord
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Recent Results of Strategic Focus<br />
Customer focused<br />
• Key accounts<br />
• Emerging markets<br />
• Germany and France<br />
Market innovation<br />
• Regain position in top end<br />
• Launch effectiveness<br />
• Meeting needs of end users<br />
• Expanded strategic partnership with<br />
Amplifon<br />
• New partnership with KIND Hörgeräte<br />
• Complete <strong>ReSound</strong> portfolio on VA<br />
contract<br />
• New management with more cost<br />
efficient and customer focused sales<br />
force setup in Germany and France<br />
• Current launch the most complete so far<br />
• Positive initial results and feedback<br />
Head of KIND Hörgeräte: “<strong>GN</strong> has a convincing product roadmap and a full-line<br />
product offering. Furthermore the 3-brand strategy includes suitable product<br />
lines for all markets in which KIND is present with its more than 550 retail<br />
13<br />
shops. ”<br />
Slide 13
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