The-Accountant-July-Aug-2018
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INFORMATION TECHNOLOGY<br />
run operations with no delay.<br />
In other countries, tax software has<br />
been developed. This tax software has<br />
helped improve accuracy while reducing<br />
margins of error - something businesses<br />
want to embrace in order to avoid tax<br />
penalties and prevent issues with stake<br />
holders. Better tax software also helps<br />
streamline audits by making them more<br />
efficient and effective. Raymond Cheng,<br />
a Council Member of the Hong Kong<br />
Institute of Certified Public <strong>Accountant</strong>s,<br />
states that “An understanding of new<br />
accounting software and other business<br />
and financial models will be necessary<br />
if practicing (American spelling)<br />
accountants are to effectively conduct<br />
audits and discharge their responsibilities.<br />
Continuing professional development and<br />
education in this area will be necessary for<br />
auditors.” Accounting and tax software<br />
advancements have streamlined the entire<br />
process of accounting and filing returns.<br />
Most accounting software integrates<br />
with most corporate tax software, which<br />
means the data is quickly segmented<br />
and categorized in the appropriate tax<br />
categories. Not only does this make<br />
tax filing faster, but it also makes it<br />
more accurate. As long as the data in<br />
the accounting software is categorized<br />
correctly, the information going into the<br />
tax software is entered correctly.<br />
<strong>Accountant</strong>s are increasingly<br />
dependent on their mobile devices<br />
to accesses data. Mobile connectivity<br />
also links accountants to their clients.<br />
Companies like Xero are helping to<br />
launch the mobile age of accounting.<br />
<strong>The</strong>ir mobile apps help accounting firms<br />
manage their business while on-the-move.<br />
Firms can reconcile, send invoices, add<br />
receipts and create expense claims from<br />
smartphones or tablets. Bill Price writes<br />
in “Accounting Today” that, “Mobile<br />
accounting could mean different things<br />
to different people and businesses; so the<br />
first step in a successful rollout is defining<br />
what it means to you and your company.<br />
For example, consider who the users will<br />
be and what they will be using it for.<br />
Think about the different functions you<br />
would want your mobile accounting and<br />
financial solution to cover.” Many small<br />
business owners do not need a full-time<br />
in-house accountant. With the internet<br />
and advances in information technology,<br />
a virtual accountant is as effective as<br />
an in-person accountant. This way of<br />
doing business reduces overheads and<br />
travel time. Business owners save money<br />
because information technology brings<br />
accountants directly to the company<br />
finances without travel time.<br />
Optical Character Recognition<br />
(OCR) technology enables accountants<br />
to convert scanned paper documents,<br />
PDF files, or images captured by a digital<br />
camera into editable and searchable data.<br />
This type of record digitization has helped<br />
streamline the archiving process by<br />
making documents searchable, sortable,<br />
and transferable. Another added bonus<br />
to this type of technology is that now<br />
accounting firms are empowered to be<br />
nimbler with their accounting processes.<br />
Andrew Marder from “Accounting Web”<br />
writes that, “OCR is the technology that<br />
finally kills the hand-entered receipt...<br />
<strong>The</strong> technology has already made leaps<br />
and bounds, but there is plenty of room<br />
for process improvement.”<br />
Major accounting programs and banks<br />
sync with a few mouse clicks. Online<br />
accessibility provides bank information to<br />
the accountant as soon as it is available,<br />
which streamlines the process of monthly<br />
bank account balancing. <strong>The</strong> accountant<br />
only needs to go in and troubleshoot lines<br />
items that do not make sense. Business<br />
records can more easily be kept up to date,<br />
and the accountant’s life a lot easier at the<br />
month end and when tax returns have to<br />
be filed, all of which minimizes costs to<br />
the company.<br />
Social media has become an essential<br />
tool for firms wanting to engage with<br />
their current and potential clients while<br />
expanding their brand reach. Experts see<br />
social media as a tool that will continue<br />
to evolve and provide accountants with<br />
a valuable sales and marketing platform<br />
that can instantly connect firms to current<br />
and potential clients. Most accounting<br />
firms understand the importance of<br />
implementing traditional marketing into<br />
their overall business development plans,<br />
but many firms may not realize the power<br />
of integrating social media marketing<br />
into their long-term marketing strategies.<br />
Social media should be a part of a firm’s<br />
overall business development strategy and<br />
if done consistently, will help amplify the<br />
effectiveness of all other marketing and<br />
business development efforts.<br />
In a survey conducted by Robert<br />
Half Management Resources, 41 percent<br />
of CFOs cited technology as a major<br />
source of stress in their jobs, saying that<br />
innovations in accounting are progressing<br />
so rapidly that it is difficult to keep up.<br />
Becoming familiar with the biggest trends<br />
minimizes the struggle with increased<br />
efficiency and a more streamlined<br />
approach to managing corporate finances.<br />
All accountants need to become much<br />
more expert in the use of technology –<br />
and that will relieve them of that stress.<br />
JULY - AUGUST <strong>2018</strong> 39