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The-Accountant-July-Aug-2018

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BUSINESS AND PRACTICE DEVELOPMENT<br />

United States, Canada, Asia Pacific, and<br />

17 countries in Africa. He is presently the<br />

Managing Director of African Process<br />

and Performance Institute (APPI) at <strong>The</strong><br />

United States International University<br />

(USIU) Chandaria School of Business.<br />

<strong>The</strong> <strong>Accountant</strong> interviewed him to<br />

establish how <strong>Accountant</strong>s can benefit<br />

from APPI and how good processes can<br />

improve businesses.<br />

Below are excerpts from the informative<br />

interview;<br />

How do businesses benefit<br />

from good processes?<br />

Specifically how can<br />

accountants gain from them?<br />

<strong>The</strong> roles and responsibilities of an<br />

accountant as I understand it, is to among<br />

other things, compile, examine, document,<br />

prepare and analyze financial records and<br />

transactions for their clients. In doing so,<br />

accountants require end-to-end visibility<br />

to understand all client processes and<br />

activities to provide timely and accurate<br />

financial reports. This in turn enables<br />

organizations to understand their business<br />

positions and performance.<br />

Businesses gain visibility, transparency,<br />

accountability, and a much stronger<br />

understanding of their business operations.<br />

A business with good process-oriented<br />

views of their operations translate to<br />

a more clear view of the business for<br />

accountants. In essence our output is an<br />

input for the accounting profession.<br />

What should accountants<br />

or any business person<br />

do to boost their client’s<br />

businesses and their own?<br />

<strong>Accountant</strong>s and businessmen who desire<br />

to boost their businesses must do three<br />

things. First, Think-CREPES at all<br />

times. Second, strive to Be-CREPES<br />

at all times. Third, have a vested interest<br />

in enabling and facilitating their clients to<br />

Think-CREPES and Be-CREPES<br />

at all times. So what do I mean by<br />

CREPES?<br />

CREPES is an<br />

acronym for Consistency,<br />

Responsiveness,<br />

Efficiency, Profitability,<br />

Effectiveness, and<br />

Sustainability. To<br />

enable businesses,<br />

i n c l u d i n g<br />

Responsiveness<br />

enables accountants<br />

to adapt to<br />

ever changing<br />

clients, markets,<br />

and regulatory<br />

requirements.<br />

It empowers<br />

them to run a<br />

flexible and agile<br />

organization and to<br />

take advantage of<br />

opportunities. To be<br />

responsive requires<br />

accountants to<br />

listen, understand,<br />

and be empathetic<br />

to each client’s<br />

situation.<br />

accountants and their clients across Africa<br />

to thrive, APPI designed and developed<br />

an approach for organizations to orient<br />

their strategy and operations around<br />

these six concepts that we call CREPES-<br />

Thinking. APPI delivers this approach<br />

through hands-on workshops to convey<br />

and adopt these fundamental principles:<br />

Consistency enables accountants to<br />

build trust, confidence, and branding.<br />

When accounts are consistent, they build<br />

trust and they instill confidence for clients<br />

to rely on their financial reports and<br />

information to make decisions. Ultimately,<br />

they establish their brand as the most<br />

trusted brand in the industry.<br />

Responsiveness enables accountants<br />

to adapt to ever changing clients,<br />

markets, and regulatory requirements.<br />

It empowers them to run a flexible and<br />

agile organization and to take advantage<br />

of opportunities. To be responsive requires<br />

accountants to listen, understand, and be<br />

empathetic to each client’s situation.<br />

Efficiency enables accountants to<br />

constantly seek innovative ways to save<br />

time and cost; achieve goals faster;<br />

optimize resources; improve productivity<br />

and quality; and to ultimately ensure<br />

positive client satisfaction and experience.<br />

Profitability enables accountants to spur<br />

economic growth; generate investment<br />

income; create jobs and reduce youth<br />

unemployment; and ultimately to improve<br />

standards of living and quality of life in<br />

their ecosystem.<br />

Effectiveness enables<br />

accountants to align efforts<br />

to objectives, achieve<br />

measurable results,<br />

JULY - AUGUST <strong>2018</strong> 7

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