NT_091318

16 | September 13, 2018 | The Northbrook tower news
northbrooktower.com
poor connection?
Sounds good!: 22CM podcast partners
with local studio Media Podz
Eric DeGrechie
Managing Editor
VENDORS WANTED
SATURDAY
OCT. 13, 2018
10 AM - 2 PM
mediapodz.com
NORTHBROOK
COURT
1515 LAKE COOK ROAD,
NORTHBROOK
Vendors are needed to offer seniors and baby boomers everything they need
to know about health and wellness, fitness, financial planning, shopping
and entertainment, assisted living, real estate, travel and more.
For more information, call
708.326.9170 or visit www.22ndcenturymedia.com/events
DEADLINE: WEDNESDAY, SEPT. 26
Just over a year ago,
22nd Century Media, parent
company of The Northbrook
Tower, launched its
first podcast, “The Varsity:
North Shore.”
The brainchild of Michal
Dwojak, who has
worked with co-host Michael
Wojtychiw since its
inception, the weekly high
school spots talk show has
seen its popularity grow
through each successive
high school sports season.
“I honestly originally
thought we would just be
doing it during the football
season. It turned into us
doing it the whole year,”
said Dwojak, who is also
the sports editor of 22nd
Century Media’s The
Glenview Lantern and The
Northbrook Tower. “It really
is cool that it’s grown
to this level.”
Now, the podcast is
ready to take the next step
in its evolution as it partners
with Northfield-based
Media Podz.
Co-founded by Chris
Falcon, David Kohn and
Joe Pettinato, the local
startup prides itself on having
state-of-the-art, private
recording spaces that offer
clients with the ability to
record high-quality audio
and video content for marketing
and social media.
“We worked hard creating
a proprietary software
that makes the experience
of recording high-quality
content simple, but our
real goal was to create a
vehicle that helps people
connect with each other
and with the world,” Falcon
said.
Last week, the co-hosts
of “The Varsity” were
Michal Dwojak (left), co-host of 22nd Century Media’s
The Varsity podcast, is assisted by David Kohn,
co-founder of Media Podz, while his co-host Michael
Wojtychiw (seated) is helped by Chris Falcon, cofounder
of Media Podz, Thursday, Sept. 6, in Northfield.
Eric DeGrechie/22nd Century Media
given a tour of their future
digs. Recording at Media
Podz, 181 Waukegan
Road, began on Tuesday,
Sept. 11.
“I really like it. Being
able to hear ourselves
while we’re talking will
be nice,” said Wojtychiw,
who is also sports editor
of 22nd Century Media’s
The Wilmette Beacon,
The Glencoe Anchor and
The Winnetka Current.
“What’s also going to help
is there’s going to be an
audio engineer there to so
we don’t have to worry
about things like whether
it sounds good.”
Describing itself as a
“podcaster’s dream,” Media
Podz uses professional
microphones, cameras,
lighting and software. The
company touts that it can
make even a beginner
sound professional.
“Collaboration and partnerships
are the future and
the now,” said Kohn, a native
of Glenview. “We look
forward to the partnership.
It’s not only an opportunity
for us to flex the muscle
of our software, but also to
demonstrate the strength
of community and teamwork.”
While Media Podz is
just getting started, The
Varsity podcast celebrates
its one-year anniversary of
production.
“The podcast had enormous
potential from the
start,” said Joe Coughlin,
publisher of 22nd Century
Media and producer of the
podcast. “We know there
are prep sports fans and
families along the North
Shore. With the enthusiasm
and experience of
our hosts, all ‘The Varsity’
needed to do was reach
them. We’re getting better
at that every week.”
To learn more about Media
Podz and to book studio
time, visit mediapodz.
com.
“The Varsity: North
Shore” can be heard and
downloaded each week
on Soundcloud or popular
audio-streaming services
like iTunes and PlayerFM.