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PPMA-Group-News-Autumn-2018

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Full steam<br />

ahead<br />

One of the newest recruits to<br />

the <strong>PPMA</strong> <strong>Group</strong> is Membership<br />

Executive, Sharon Mason. While<br />

Sharon only joined the <strong>Group</strong><br />

in July, she has already made a<br />

positive impact with both members<br />

and colleagues alike.<br />

After being fast-tracked into the<br />

processing and packaging industry<br />

from a vertical manufacturing and<br />

engineering trade association,<br />

Sharon has already visited over 30<br />

members, which stem the length<br />

and breadth of the country. <strong>Group</strong><br />

<strong>News</strong> caught up with Sharon prior<br />

to this year’s <strong>PPMA</strong> Show at the<br />

NEC, Birmingham, to gauge her<br />

initial thoughts of the industry and<br />

her time with the <strong>PPMA</strong>.<br />

“I am pleased to have been<br />

able to hit the ground<br />

running,” says Sharon. “The<br />

members have been very<br />

receptive and welcoming of<br />

me and I’ve been privy to have tours of<br />

a number of facilities, which have been<br />

a real eye-opener. If there’s something I<br />

don’t know, each member has taken the<br />

time to give me a detailed explanation.<br />

It’s clear that they take pride in what<br />

they do, so they’re more than happy<br />

to explain and run through what each<br />

supplier and tool does.”<br />

“Similarly, I’m keen to meet and speak<br />

to as many members as possible to<br />

communicate what the <strong>PPMA</strong> <strong>Group</strong> is<br />

proactively doing for them,” continues<br />

Sharon. “There are the obvious things<br />

like the <strong>PPMA</strong> Show and the forthcoming<br />

<strong>PPMA</strong> Conference next year, but there<br />

are lots of other benefits that members<br />

can tap into as part of their membership.<br />

It’s my job to understand the nature<br />

of their business and put them in touch<br />

with the various stakeholders within the<br />

Association to help add value to what<br />

they already to do; whether that be<br />

publishing, training and events, or even<br />

<strong>PPMA</strong> BEST – as getting fresh recruits<br />

into the industry remains high on the<br />

corporate agenda.”<br />

Although Sharon is predominantly<br />

based in the West Midlands, her<br />

member visits have already taken<br />

her everywhere from north Yorkshire,<br />

Somerset, Bristol, Wiltshire and<br />

Cambridgeshire – to name a few.<br />

“Irrespective of their location,<br />

members appreciate having someone<br />

they can contact,” explains Sharon. “It’s<br />

also important that members know<br />

that, if they provide the <strong>PPMA</strong> with<br />

information, we will take it on board and<br />

act accordingly. Our role is as much about<br />

being proactive as it is reactive,” she<br />

adds. “We are here to help members get<br />

the most out of their membership.”<br />

While there continues to be a<br />

lot of interest regarding the events<br />

and training currently on offer, the<br />

<strong>PPMA</strong> is also looking at other bespoke<br />

training, which is targeted at more<br />

specific personnel within a member’s<br />

organisation. These could range from<br />

the managing director or CEO, to an<br />

employee working in a niche area on<br />

the shop floor. It’s about making the<br />

<strong>PPMA</strong> as inclusive as possible within the<br />

current operational framework.<br />

Make the most of your<br />

membership<br />

To arrange a time for Sharon to visit your<br />

business, contact<br />

sharon.mason@ppma.co.uk<br />

T +44 (0)20 8773 8111<br />

13 www.ppma.co.uk

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