feiea_annual_report_2008_web.pdf
feiea_annual_report_2008_web.pdf
feiea_annual_report_2008_web.pdf
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diplomas and Press Cards<br />
diplomas of honour<br />
Every year, FEIEA awards its Diploma of Honour to individuals,<br />
nominated by the national associations, »in recognition of<br />
outstanding services in the promotion of better human<br />
relationships in industry«.<br />
Press Cards<br />
FEIEA continues to provide a press card, following debate<br />
the about card’s purpose and its position among FEIEA<br />
services to individual members.<br />
In 2007-08, FEIEA issued 51 press cards, with most demand in<br />
Germany and Austria and, to a lesser extent, the UK. The card<br />
is presently available to members of all national associations<br />
– with one exception - within FEIEA, subject to a successful<br />
application handled by the national associations themselves.<br />
The exception is ABCI in Belgium, which offers its own press<br />
card.<br />
There are three key considerations: the press card’s relevance<br />
to the practice of internal communication, security and<br />
appropriate use.<br />
On the questions of relevance and appropriate use, FEIEA<br />
recognises that many practitioners do not practise journalism<br />
and do not see themselves as journalists, although many still do.<br />
However, there remains a certain level of demand for the card.<br />
On the question of security, FEIEA has limited information about<br />
applicants and it relies on the national associations to verify that<br />
applications are legitimate.<br />
During <strong>2008</strong>, FEIEA’s Press Card Co-ordinator Poul Erik Larsen<br />
reviewed FEIEA’s press card policy and the Executive endorsed<br />
his findings and recommendations. From 2009, the card will<br />
be produced with a two-year validity limit. The date limit will<br />
be printed onto the card and by this, FEIEA will abolish the<br />
antiquated practice of issuing <strong>annual</strong> stickers. Holders will<br />
be asked to re-confirm – via their national association - their<br />
eligibility to hold the card by the time of each renewal period.<br />
FEIEA will make a charge for issuing renewed cards. The price<br />
to members varies slightly from country to country, with each<br />
national association making a handling charge. The application<br />
process and rules of use can be seen at www.<strong>feiea</strong>.com .<br />
Recognition: Rudi Schärer with FEIEA Diploma of Honour<br />
FEIEA The Report 2007-08<br />
15
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