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MBR ISSUE 44

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Malta Business Review<br />

VENTURE CAPITAL<br />

VENTURE CAPITAL FIRMS, INCUBATORS OF DISRUPTIVE IDEAS<br />

“In today’s hyperlinked world, solving problems<br />

anywhere, solves problems everywhere.” These<br />

words by renowned entrepreneur Peter H.<br />

Diamandis couldn’t have been more relatable. Some<br />

of the key businesses that drive our lives today are<br />

startups which have leveraged technology to create<br />

globally-replicable solutions. Be it an Uber or an<br />

Airbnb, disruptive ideas have scaled into universal<br />

verbs on the back of technology.<br />

As VC firms continue to fund technology-led<br />

businesses, I sometimes wonder if the data and<br />

infotech sector has reached its saturation point. But<br />

Matrix Partners India MD, Avnish Bajaj says we can<br />

only expect more innovation in the future, adding,<br />

“Things are still nascent in India when it comes to<br />

optimising the potential of the internet and mobile”.<br />

Besides, considering the market right now is fertile<br />

with ideas, this trend is only going to flourish.<br />

Apart from technology, what drives the minds<br />

behind these game-changing startups is the faith<br />

in original thinking and the power of continuous<br />

collaboration. A second home to such folks then,<br />

must reflect these values with open, inspiring spaces.<br />

It must be high on the approachable factor not only<br />

to communicate the company's 'inviting' philosophy<br />

to visitors, but also to help team members absorb<br />

the core essence of the world of venture capitalists.<br />

The role of VC professionals has now evolved<br />

into one of value-addition partners. Beyond just<br />

furnishing capital, they bring vision, belief and<br />

guidance to take entrepreneurial passion to new<br />

heights. Contemporary VC workspaces have been<br />

incorporating this ethos into their design. The<br />

tone for their team members and visitors alike<br />

is set keeping this in mind - right from the colour<br />

palette to more community spaces for ideation and<br />

collaboration.<br />

Another factor that has contributed to the new<br />

design culture at VC offices is the fact that their<br />

visitors are no longer limited to "safe sectors".<br />

The likes of lifestyle brands like Chumbak have<br />

transformed the universe of potential funded<br />

businesses. They embody the vibrancy and freshness<br />

of ideas in their spaces. This is why, a ping pong table<br />

in the reception lounge, like at the Matrix Partners'<br />

Mumbai office, is not an unusual sight. When future<br />

founders walk into a VC office, they see a reflection<br />

of how they envision their own company. Just like<br />

Matrix Partners' “Founders First” philosophy, a spirit<br />

of openness towards new entrepreneurs is integral<br />

to VC firms all over. A case in point is Sequoia<br />

Capital’s Silicon Valley office, modelled to serve as<br />

“an office that lets guests feel at home.”<br />

The second wave of changes will further cement<br />

the shift in the funded-funder relationship. VC<br />

offices will also have to mirror their visitors’ passion<br />

for groundbreaking technology if they are to invite<br />

the most disruptive business ideas. VCs have been<br />

cultivating a growing preference for funding startups<br />

that leverage augmented and virtual reality, artificial<br />

intelligence, and human experience design. When<br />

designing VC workspaces of the future, I believe the<br />

following aspects will play a key role:<br />

Courtesy: Photographix | Sebastian Zachariah<br />

• AI-enabled insights and environment<br />

• Virtual reality zones that allow visitors to<br />

showcase their business vision<br />

• Human experience design that appeals to<br />

design partners<br />

• Cues from pop culture that communicate VC<br />

professionals' inclination towards business<br />

that have changed lifestyles globally. For<br />

instance, an OTT platform entrepreneur will<br />

want to partner with a professional who is<br />

well-versed with highbrow content on Netflix<br />

and Amazon Prime Video.<br />

To sum it up, VC offices are set to go from being a<br />

second home for technology-driven entrepreneurs<br />

to becoming the home for disruptive experiences<br />

and discussions. Their workspace design will thus<br />

serve as a catalyst for developing relationships with<br />

entrepreneurs who’re redesigning our future.<br />

About Architect<br />

Ninad Tipnis<br />

Ninad is an architect by qualification from the<br />

Academy of Architecture, Mumbai and the founder<br />

of JTCPL Designs. Ninad’s enthusiasm for always<br />

delivering the best pervades through the team and<br />

his ability to thrive under pressure is an inspiration<br />

in itself. More than a creative leader he is a great<br />

motivator & a mentor to many in the field. His ideas<br />

and insights have impacted the entire industry and<br />

he has been recognized with distinguished awards<br />

by renowned design bodies. <strong>MBR</strong><br />

Courtesy: Photographix | Sebastian Zachariah<br />

• Presentation spaces that are compatible with<br />

AR / VR technology<br />

Creditline: Venture Capital<br />

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