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Cyber Defense Magazine - Annual RSA Conference 2019 - Print Edition

Cyber Defense Magazine - Electronic Version - Annual RSA Conference 2019 - Print Edition

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‘To Be or Not To Be’: Here’s<br />

How SMBs Can Affordably<br />

Protect Themselves<br />

aiMSSP Enables Managed Security Service Providers to Deliver<br />

Comprehensive, Affordable, Integrated Security Services to<br />

Small-to-Medium Businesses and Enterprises<br />

by Arun Gandhi, Director of Product Management, Seceon<br />

Today threat surfaces have broaden<br />

significantly and security teams have to defend<br />

against sophisticated cyber-attacks, such as,<br />

Ransomware, Distributed Denial of Service<br />

(DDOS), Inside threats, Vulnerability exploits,<br />

Advanced Persistent Threats (APTs), Email<br />

phishing, to list few. <strong>Cyber</strong>crime is developing<br />

much faster than security tools, adoption<br />

and proliferation of Internet of Things (IoT)<br />

increasing the risk of a breach, and cloud and<br />

virtualization trends are set to be main pain<br />

points for organizations in three years’ time.<br />

Many small-to-medium businesses (SMBs)<br />

and enterprises think they’re flying under<br />

the radar of cyber-attackers. But the reality<br />

is very different. Perpetrators specifically<br />

target smaller, more vulnerable businesses<br />

because of their lack of security expertise and<br />

fragile infrastructure, and because they often<br />

provide easy entryways to larger companies<br />

with whom the SMBs work. Empirical data<br />

shows SMBs have high security-related risks<br />

that can be extremely detrimental to their<br />

existence, compared to larger organizations.<br />

According to Hiscox’s <strong>Cyber</strong> Preparedness<br />

Report 2017, small businesses lose an average<br />

of $41,000 per cybersecurity incident. They<br />

are the hardest hit most often, although<br />

their breaches may not make headline news.<br />

More alarmingly, over 60 percent of the<br />

SMB enterprises go out of business within six<br />

months of devastating cyberattacks.<br />

SMBs typically have a shoe string IT &<br />

security budget and very limited expertise<br />

with cutting-edge tools. Therefore they must<br />

lean on Managed Security Service Providers<br />

(MSSPs) to help them attain a shield of<br />

protection that small-to-medium businesses<br />

need for their very existence. MSSPs offer<br />

superior protection, cost savings, customer<br />

support, advanced technology to the SMBs<br />

without the need of making significant<br />

investments, and enables businesses to focus<br />

on their core competency to increase their<br />

bottom-line. Key MSSP services include:<br />

• Outsourced, advanced-tier<br />

24x7 monitoring of security events and<br />

management. This is a cost-effective<br />

alternative to having dedicated in-house staff<br />

managing security events.<br />

• Deep threat intelligence covering<br />

a wider security landscape, such as device<br />

management, breach monitoring, data loss<br />

prevention, insider threat detection, phishing<br />

attacks, web exploits, and more.<br />

• Incident response to contain and<br />

eliminate cyber threats in near real-time and<br />

keep your business running.<br />

<strong>Cyber</strong> <strong>Defense</strong> <strong>Magazine</strong> - <strong>Annual</strong> <strong>Print</strong> <strong>Edition</strong> <strong>2019</strong> 73

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