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Oh my Bot, I still can’t believe it

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INTRODUCTION<br />

Our first wh<strong>it</strong>epaper on chatbots, which appeared in April 2017, has been in great demand. It<br />

presented use cases for bots along the customer journey and introduced the possibil<strong>it</strong>ies and<br />

potentials of a technology whose poignancy in the areas of dig<strong>it</strong>ization and IT has continued to<br />

increase in recent years. But what’s really behind a chatbot? In 2019, can we finally talk about<br />

artificial intelligence or is a chatbot just a cooler, algor<strong>it</strong>hm-based user interface? To what degree<br />

has the hype regarding offer and demand continued to evolve in the last two years?<br />

The aim of this wh<strong>it</strong>epaper is to investigate these questions and provide a current overview of<br />

the agile and growing market around conversational interfaces, in other words, chatbots and<br />

voice assistants. In add<strong>it</strong>ion, based on use scenarios for various company departments, <strong>it</strong><br />

shows how a chatbot can be used to reach the next level of a successfully established dig<strong>it</strong>al<br />

workplace in practice.<br />

KEVIN HÄHNLEIN<br />

SOCIAL BUSINESS TECHNOLOGY CONSULTANT<br />

... has worked in consulting for social business technology at<br />

T-Systems Multimedia Solutions since 2016 and guides companies<br />

in their trans<strong>it</strong>ion to a dig<strong>it</strong>al workplace. For his master’s thesis,<br />

the pol<strong>it</strong>ical scientist and economist has also conducted research<br />

on the influence of artificial intelligence on the process of pol<strong>it</strong>ical<br />

opinion formation.<br />

STRONGEST<br />

GROWTH<br />

Web chats and virtual<br />

assistants are the leading<br />

growth trends in the<br />

coming year (in<br />

Europe)<br />

69%<br />

of the companies project<br />

an increase in customer<br />

contacts that are processed<br />

fully automatically<br />

OLIVER REITHAGE<br />

MASTER’S DEGREE CANDIDATE, SOCIAL BUSINESS TECHNOLOGY<br />

... has worked at T-Systems Multimedia Solutions since 2017 as a<br />

working student and master’s degree candidate. The communications<br />

scientist is researching the automation of communication for<br />

his master’s thesis and is an expert in use scenarios for employee-oriented<br />

chatbot systems in the dig<strong>it</strong>al workplace.<br />

17%<br />

Phone communication in<br />

the last two years. Telephony<br />

is increasingly replaced<br />

by messenger services<br />

Source: http://www.ibusiness.de/aktuell/db/902403SUR.html<br />

25%<br />

Every fourth resident<br />

in Germany wants to<br />

use chatbots<br />

4 5

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