$150,000+Music+Degree+PDF+Version

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6 The <strong>$150</strong>,000 Music Degree the largest artist development competitions in the Eastern United States in 2010. Since creating Rocket to the Stars, Wade has worked to help singers and bands around the world by teaching them how to better interact with the media and fans, helping them prepare for interviews, writing artist biographies and press releases, and assisting in the creation of their electronic press kits. He also serves as a live music producer, helping artists make their live performances more entertaining, resulting in those clients making more fans, increasing their e-mail subscriptions, and making more money. His articles on artist development have been read by people in more than twenty countries and have been shared by top music industry officials and voice instructors, marketing experts, radio stations, and bands. Wade is also a contributor to several websites, including Music Clout.
! FORWARD Danger and Opportunity John Dwinell, Daredevil Production Baron Rothschild, an 18 th century British nobleman and member of the Rothschild banking family, is credited with saying, “The time to buy is when there’s blood in the streets.” I’m quite sure, since you have your hands on this book that you must be aware that the music business is in a serious crisis; yes, there is blood in the streets. Did you know the Chinese word for crisis is made up of two characters meaning danger and opportunity. That is the way I think about the music business; danger and opportunity. The old music business required you to make demos and connections until you could find a label that was willing to sign you, invest at least $1,000,000.00, and even then you had to get really lucky again to end up in the 10% of signed artists that actually made money. You heard me right. In the hay day of the music business, only 10% of the artists made money, meaning 90% of the signed artists LOST money. The old music industry business model was beholden to what they call the Tyranny of Space. There was a finite amount of valuable shelf space on which to place your CD and an even more finite amount of radio spins allotted for new artists. The old business model created situations where an artist who had a great record was charting in the Top 20 on Billboard, touring like crazy, creating real momentum, essentially doing EVERYTHING right, but 7
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Page 12 and 13: CHAPTER 1 The Approach You Need {|
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Page 36 and 37: Stop Bitching (About Everything) 37
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The Truth Behind Radio 57 then, wha
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The Truth Behind Radio 59 him a que
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The Truth Behind Radio 61 about. So
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The Truth Behind Radio 63 back home
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The Truth Behind Radio 65 song migh
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The Tools For The Media 67 The TRUE
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The Tools For The Media 69 for the
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The Tools For The Media 71 That was
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The Tools For The Media 73 This is
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The Tools For The Media 79 I had th
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Management 81 to pay their manager.
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Management 83 Donald Passman’s bo
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Management 85 I was looking at the
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Management 87 who can be honest. I
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Management 89 are just throwing mon
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Management 91 caused it. You know w
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How To.... 93 do. And, yes, it does
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CHAPTER 8 Health Concern {| The Hid
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Health Concern 105 make their way t
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Health Concern 107 Another common h
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! WRAP-UP / CONTACT US So there you
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