NU FASHIONZARA Shirt* |H&M Bag |ZARA Slides* |DAVIVA Fabric (Headtie) |TOPSHOP Earrings* |ASOS Watch* |So… I found a way to tie my newfabric as a head wrap!! I loved how it turned out, and Ipaired it with pink dangly earrings,of similar hues in the pattern ofthe fabric. I can’t wait to come upwith new and fun ways to tie it!On this day, I was off on errandsand lunch with my mum, and Idressed simply in a pair of leggingsand a flowy shirt, accessorised withmy everyday hand bag and pearlyslides.TOPSHOP Turtleneck/Bodysuit |There’s nothing like your favourite turtleneck to pull on, paired with jeans, boots and a teddy bear coat tobrave a cold winter’s day in London. I went out and about today attending meetings, then popped into thestores to see if I could spot any new must haves, and I did. I’ll be featuring them in an upcoming post/video!If you haven’t already, check out my last video with my sister, trying and reviewing Bobbi Brown’s new SkinWeightless Foundation.10 Inside SuccessJanuary/February/March 2019 insidesuccessuk.com
MUSICTIPS TO PROMOTE YOUR SINGLEEVERY SONG SHOULD BE YOUR BEST WORK.Don’t release a song if you’re not excited to show it to anyone. If youwouldn’t listen to it yourself, wait to release something you would.We had a song we almost released on this upcoming EP and nomatter how many times I tried to re-write the chorus, it just wasn’tgetting me excited. After talking with my producer, we decided toscratch it and I showed him a song I had written a week prior. It’snow our favorite one on the record.I am so happy we didn’t settle for “good enough” and waited torelease one we were really proud of.THERE IS A FORMULA FOR RELEASE DATES.Though it may seem like artists and bands release their musicwhenever they want to, more likely than not, their timing wasextremely calculated. Just because the songs are mixed andmastered doesn’t mean they should go immediately into exposure.When you are planning to release a record, you must consider howlong mixing and mastering will take and how much time should bespent in promotion. Then, schedule your release day accordingly.Typically, if you’re releasing a single off an album, you will want toshare it anywhere between 2-4 weeks before the album comes out.If it’s your first EP, a release show should be held the same day yourmusic is released online. Timing is everything— too quickly and noone knew it was coming, wait too long and people forget.NETWORK. NETWORK. NETWORK. (Wisely.)Let people know you exist. Don’t be annoying, but make yourselfand your internet presence known. If you’re afraid people willjudge you for self-promotion, you need to humble yourself andstart accepting that you cannot expect to make it alone. Be willingto share what you have with others — but do it with humility. Getstarted on a website, social media handles, and a Facebook musicpage if you haven’t already.People can’t listen to your music if they have no idea where to findyou online.Out in the real world, you may be like me and might be perfectlycontent spending hours alone in your room writing music like anycrazed creative person. You need to physically force yourself to goout to shows and events and meet people there. You’ll be surprisedhow quickly friendships will be formed when you start showingyour face more often. Most importantly, meet these people andgenuinely become friends with them. When you start treatingpeople like friends instead of a means to an end on social media,they’ll start to care about your project and be the ones to help youget the word out.YOU CAN NEVER BE TOO ORGANIZEDThere are some things in life to which you can say, “Don’t worryabout it,” “Go with the flow,” or “Just let things fall into place.” Thisis not one of those things. Planning an event requires diligenceand organization. You must be on top of your e-mails, contacts,expenses, meetings, and team members. There’s nothing moreannoying than working for someone who isn’t giving any direction,making any firm decisions, or keeping their ducks in a line. To besomeone people want to work with, you must be on top of yourschedule and plans.Better to be slightly neurotic and functional than too laid back anddisorganized.BE CONSISTENT.Once you get the ball rolling, you cannot stop. There’s always thatguy who promotes his first single and you never hear from again.It’s not the fan’s job to keep the buzz going. They will help, but youneed to be the one initiating the interaction. Post about upcomingnews, share the news, then continue to share your latest news.Don’t overdo it— but post at least once a week from your socialmedia sites. Be on the look out for opportunities to createa buzz. Thank any blogs or radio stations that featured yourmusic, share your photographers’ pages, and post every showyou’re a part of— big or small.BE CONFIDENT.If your genre of music isn’t too popular in your area, don’tuse that as an excuse to not do it. Finding local artists to doshows with may be more difficult, but if you keep doing whatyou’re best at, opportunities will happen on their own. In ourcase, Nashville isn’t exactly the electronic-pop center of thecountry, but we knew if we loved this style of music and feltthat we could do it well, we should stick to it. Find your niche,capitalize on it, and be confident in what you can accomplish.Who knows? You may just be the fresh new sound your citydidn’t know it was missing.THERE’S NOT ONE RIGHT WAY TO DO IT.There are a hundred ways not to do it, but there is certainlynot one right way to go about releasing an independentrecord. There are a multitude of different services, methods,and products to choose from when going about it alone.Determine what your goals are, what your budget allows,and what’s realistic for you at this point in your career. Askaround for some advice and figure out what strategies otherpeople used when releasing their music. Gain insight fromtheir experiences and pick and choose which methods mightbe best for you. Either way, rest assured you will not be leftin the dust. There are benefits to every service and no matterwhich ones you decide to use, the job will get done.KNOW WHEN TO STOP ASKING FOR ADVICE.Between your friends, family, and team members who hearyour music before its released, you’re bound to get a lotof feedback regarding how you could make that last song“sound even better.” What’s most important is: Do YOU likeit. Second, come the suggestions from only those you trust. Irecommend no more than five people hearing a song in preproduction.Having too many ears and opinions can start toblur your original vision for a song.Taking everyone’s advice is like forcing twelve co-writersto write a song together. No one else knows how you werefeeling when you wrote it, and surely no one else needs toknow why you chose to use “this” word over “that” word.Remember, it’s YOUR music first. Know who has the opinionsyou should take and who can wait to hear your music whenit’s finished.SAVE UP. THERE WILL ALWAYS BE UNFORESEEN EXPENSES.No matter how well you plan, there will ALWAYS beunforeseen expenses. While you’re still at this alone, setaside some money to pay for extra rehearsals, solutions forroadblocks, or implementing any last minute ideas. If thenext couple paychecks are supposed to fund this project, besafe and set aside one more for the expenses you didn’t seecoming. In the end, you’ll be glad you did.PATIENCE AND APPRECIATION.With yourself and those you’re working with, have all thepatience in the world. It WILL get done on time. Take a breathand be thankful for the work everyone is putting in to help youget where you’re going. This may the the project of a lifetimefor you, but you are just one of many projects other peopleare working on to stay employed. I can’t say it enough: besomeone people want to work with. Be thankful and patientwith others and they will be thankful and patient in return.@insidesuccessinsidesuccessukJanuary/February/March 2019Inside Success 11
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