Bonaveri Magazine

There are encounters that have the ability to
leave a deep impression on people’s lives,
as well as in things, places, the history of
companies and sometimes, even in the history
of an entire industry.
This holds true for the collaboration and the
personal harmony found in the relationship
between Andrea Bonaveri and Emma Davidge;
the former, CEO of Bonaveri, the latter, Creative
Director of Chameleon Visual.
Brought up in the world of mannequins, and
following in his family’s footsteps to become
entre-preneur in his turn, Andrea, at the helm
of the company with his brother, Guido, has
known how to ensure to the annals of history
of the company whose name he bears, an
increase not only in terms of size but also in an
enrichment of the aesthetic and manufacturing
quality of its bust forms and mannequins.
A Londoner, Emma began to work early on in
the visual display sector applying her natural
aesthetic sensibility to creating displays for shop
windows while still at a young age. This natural talent
matched with a strong determination which evolved
through several years of freelancing experience leading
Emma to create Chameleon Visual, a creative studio
which over the years have developed collaborations
with the leading figures in the fashion world.
For the past twenty years, Chameleon have been
producing distinctive visual concepts for the finest
brands within the luxury and fashion sectors. With an
impressive client list, under the direction of Emma,
Chameleon have made a name for themselves through
their imaginative approach to visual display, from
windows through to set design for runway, exhibitions,
events and pop-up stores.
Based in South West London, Chameleon’s team
adapt projects, pushing boundaries no matter how
ambitious or demanding the project may be.
Thanks to these projects, Davidge’s and Bonaveri’s
paths crossed. It was written in the stars that they
should meet since both were committed to providing
visions and products to the needs of the fashion
industry.
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