ExodusMagMay2020

Fashion
By Sthembi Ngulube
Covid-19
I've got tea, very valuable tea. Through
research and help from several
professionals in the industry, I have
after
brought you the impacts Covid- 19
could possibly have on the fashion
industry.
Elena Rostunova
If there is one thing that is pretty clear during this time,
it's that our planet has been crying out for help and
designers and consumers have started listening.
Carbon emission has reduced by 25% in China since
the virus. "This is the only moment in history where we
can measure the amount of damage we've done" -
Stella McCartney. After this pandemic, designers and
retailers plan to reduce production. "We will be
creating less and better" says Marc Jacobs
Let's talk trends, almost all autumn/winter shows have
been cancelled meaning the fall/winter trends from
last year and spring/summer 2020 are going to have to
hold us through the rest of the year. So that neon
sweater you still have from last year? Still a trend now.
Couture fashion and the high-end sector might be the
hardest hit by this crisis. Almost all major red carpet
events, weddings and dances have been cancelled.
Why buy a fancy dress if you have nowhere to wear it?
This has led many couture designers to consider
branching into ready to wear and put remaining stock
on major discounts.
Speaking of major discounts, you might want to hold
on to your wallets because fast fashion might just give
us the biggest sales of our lives after this season!
Retail stores need to pay their employees and
liabilities. In order to do that, stock needs to be
cleared out quickly. Only essentials and lounge wear
will be brought in as new stock which, I should warn
you, might be expensive. For all fashion students, the
industry will need all the help it can get so they might
be taking interns [with no pay].
If we do not look back in history, is it really a
prediction? I did research on how the human race
recovered from the Spanish flu, world wars and
recession. You will love what I found. After world war I
and Spanish flu came The Great Gatsby era. After
world war II came the rock and roll era. After the 60s
Vietnam war came the Woodstock festival and hippie
era.
Even after the great depression, the human race still
recovered stronger than before so do not fear, this is
just the beginning of a new era.
for more visit -: https://stembinkosingulube.wixsite.com/website
YOUTH
MAGAZINE
may 2020 | EQUIPPING OF THE SAINTS exoduscm | 43